Tag Archives: video


Innovation Spotlight: Herb & Body Introduces SMALT – The World’s First Interactive Centerpiece and Smart Salt Dispenser



Designed to Enhance Any Dining Experience, SMALT Creates Great Ambiance with Built-In Mood-Lighting and a Bluetooth Speaker to Play Music; Indiegogo Campaign Launches Today to Fund Product's Development

LOS ANGELES, Aug. 2, 2017 /PRNewswire/ -- Herb & Body today introduced SMALT, the world's first interactive centerpiece and smart salt dispenser designed to enhance the dining experience.  With its stylish design, built-in mood-lighting and a Bluetooth speaker to play music, SMALT helps set the perfect ambiance - anywhere, anytime. SMALT, as a smart dispenser, dispenses measured amounts of salt either manually or via "shake," "pinch" or "pour" gestures using its companion app for IOS and Android.  Users can also dispense salt via Amazon Alexa integration, making it the perfect tool for those monitoring their salt consumption.  The Indiegogo campaign (https://igg.me/at/mysmalt), which has a funding goal of $25,000 USD, features limited Early Bird specials of $99 USD (50% off retail) and several other rewards for early backers.

With SMALT, consumers have two ways to control its powerful color-changing mood light and amazing sound - either directly from the device's interactive interface/LCD screen, or via the SMALT companion app, making it a unique, all-in-one interactive centerpiece.  SMALT comes with rechargeable batteries that last up to four hours and features Bluetooth 4.0 technology to allow users to easily stream their favorite music - both indoors and outdoors. Ergonomically designed to fit perfectly in one hand, SMALT is easily portable, offering on-the-go ambiance no matter where users dine.

SMALT's metering mechanism allows users to easily dispense the desired amount of salt with a simple press of a button, placing the exact amount in a small, removable tray at the bottom of the device. Using the companion app, users can also make intuitive hand gestures with their smartphone to dispense salt, from shaking their phone to shake salt out of SMALT, to pinching the screen of their phone to dispense a pinch of salt. When paired with Alexa, consumers can use simple voice commands like, "Alexa dispense half a teaspoon of salt." With one in three Americans having high blood pressure, SMALT offers an easy and fun way to monitor and control salt consumption, helping consumers to maintain a healthy heart.

"One of the most basic human needs is the need for belongingness. For centuries, one of the ways we have fulfilled this need is by gathering around the dinner table, a place where we connect, appreciate and feel appreciated," said Bipan Singh, founder, Herb and Body. "SMALT is our effort to further enhance this experience - all with the important benefit of watching your salt intake."

Video Link: https://vimeo.com/227564262


About Herb & Body

Herb & Body is a California-based lifestyle company committed to using smart technology to enhance our lives. Our goal is to develop smart home tools that aspire to make ordinary life more fun, easier, and healthier. Connected kitchen is the next wave of smart home tools and our company's ambition is to be at the forefront. Our first innovation, "SMALT," is the first of its kind to market and will transform an ordinary kitchen tool that people have been using for centuries into a fun experience. For more information, please visit www.herbandbody.com



"One of the most basic human needs is the need for belongingness. For centuries, one of the ways we have fulfilled this need is by gathering around the dinner table, a place where we connect, appreciate and feel appreciated," said Bipan Singh, founder, Herb and Body. "SMALT is our effort to further enhance this experience - all with the important benefit of watching your salt intake." (PRNewsfoto/Herb & Body)

"One of the most basic human needs is the need for belongingness. For centuries, one of the ways we have fulfilled this need is by gathering around the dinner table, a place where we connect, appreciate and feel appreciated," said Bipan Singh, founder, Herb and Body. "SMALT is our effort to further enhance this experience - all with the important benefit of watching your salt intake." (PRNewsfoto/Herb & Body)


SMALT is the world's first interactive centerpiece and smart salt dispenser designed to enhance the dining experience! (PRNewsfoto/Herb & Body)

SMALT is the world's first interactive centerpiece and smart salt dispenser designed to enhance the dining experience! (PRNewsfoto/Herb & Body)




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Advertising Spotlight: Hpnotiq Presents The “YesJulz Hpnotiq Workout Plan”


New Holiday Video Advertisement Pokes Fun at Fitness Infomercials for #SINCE2001 Campaign

LOUISVILLE, Ky., Nov. 17, 2016 /PRNewswire/ -- Today, the iconic blue liqueur, Hpnotiq, and YesJulz debuted a new video with a ridiculous and irreverent take on fitness infomercials on Hpnotiq's Instagram, Twitter, Facebook and YouTube platforms. The "YesJulz Hpnotiq Workout Plan" stars the "never not working" social media marketing & branding aficionado, also known as Julieanna Goddard, as she offers her tips for staying in shape during the holidays (hint: her secret is Hpnotiq).

"Hpnotiq is a fun brand that's not afraid to poke fun at itself," said YesJulz. "We have that in common. I don't take myself too seriously and I'm all about good vibes. I wanted to replicate that sentiment with this video."

Hpnotiq launched in 2001 and was quickly embraced as a mainstay of nightlife culture - becoming one of the fastest-growing new-to-market products in the history of distilled spirits. In 2015, the brand tapped full-service creative agency Team Epiphany to launch #SINCE2001, a campaign to help re-insert Hpnotiq, which is still growing steadily in key markets, into pop culture. The resulting campaign tapped into nostalgia for throwback culture and reinvigorated the look and feel of Hpnotiq with a visual center from artist Naturel, and content developed in partnership with brand ambassadors like rapper Cam'ron and artist Yung Jake.

Hpnotiq's 2016 collaborators – rapper 2 Chainz and YesJulz, along with the return of artist Naturel, mark the second phase of the #SINCE2001 campaign. 2 Chainz and Hpnotiq partnered on a music video for the rapper's song "Not Invited," and Naturel has created a custom adult coloring book, which doubles as a cocktail recipe guide, for influencers, press and fans. In addition to creating the holiday video, YesJulz and Hpnotiq partnered to bring her infamous 1AM Party series to New York, Houston and Atlanta.

"We're excited to continue building upon the success of #SINCE2001 by partnering with YesJulz to bring the Hpnotiq experience to life through real-world events and this hilarious video," said Brittany Capito, Senior Brand Manager, Hpnotiq Liqueur. "Both Hpnotiq and YesJulz are nightlife mainstays, so this partnership has been seamless."

For more information about Hpnotiq and the #SINCE2001 campaign, follow Hpnotiq on Instagram, Twitter and Facebook.

About Hpnotiq
Hpnotiq (www.hpnotiq.com) is a refreshing blend of natural exotic fruit juices, premium vodka, and a touch of cognac.  This perfect fusion, along with its aqua blue color and incredible mixability, made Hpnotiq one of the fastest growing products in the history of the distilled spirits industry.  Today the brand is a staple in retail stores and nightlife accounts across the country. Marketed and Distributed by Heaven Hill Brands, Hpnotiq is an integral part of a family of spirits that have stood for quality since 1934.

About Heaven Hill Brands
Founded in 1935, Bardstown, KY-based Heaven Hill Brands (www.heavenhill.com) is the nation's largest independent, family-owned and operated spirits producer and marketer and the world's second-largest holder of Kentucky Bourbon. Heaven Hill's diversified portfolio of brands includes Evan Williams Bourbon; Larceny, Elijah Craig and Henry McKenna Bourbons; Deep Eddy Vodka; Burnett's Vodkas and Gin; Admiral Nelson's and Blackheart Rums; HPNOTIQ Liqueur; The Christian Brothers Brandies; PAMA Pomegranate Liqueur; Domaine de Canton Ginger Liqueur; Lunazul Tequila; Cinerator Hot Cinnamon Flavored Whiskey and Rittenhouse Rye Whisky.

Heaven Hill reminds you to "Think Wisely.  Drink Wisely."










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Food News: Oberto Launches Trail Mix with Jerky


Sure, you could announce a new product from the office, but that's not our style. Instead, our CEO, Tom Hernquist, climbed 14,000 feet and launched the new Trail Mix With Jerky on Mount Rainier. Tom truly lives our guiding mantra: You Get Out What You Put In.







About the Company
Quality and innovation have been hallmarks of the Oberto Brand since our humble beginnings in Seattle, Washington in 1918. We remain committed to providing you with the highest quality, best tasting meat snacks. Read More



Company: Oberto
Brand: Oberto
Slogan: Eat Excellent, Be Excellent
Origin: USA
Category: Meat Snacks
Packaging: 2.15oz
Claims: All Natural, Gluten Free, No Artificial Ingredients, Minimally Processed
Variants: View All Here
Price: Coming Soon
Where to Buy: Buy Online
Website: oberto.com




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Advertising Spotlight: Jarritos Thanks Immigrants in New ‘The Journey’ Video


Though our stories may have different chapters, they are all bound together by the desire for a better life.

Share yours with #BetterTogether and visit http://www.jarritosthejourney.com to learn more about why we are celebrating









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Advertising Spotlight: Real to Reel – MS Dhoni’s #No1Yaari story



Video Link: https://www.facebook.com/McDowellsNo1/videos/775895522553433/

Bangalore, 19 August, 2016 - McDowell’s No1 Soda celebrates the bonds of true friendship in a unique and soul stirring video with MS Dhoni (Mahi) and his childhood friends (yaars),who have come together for the first time to show the world their #No1Yaari that has transcended through the years.

The trio from Ranchi, have been together through thick and thin, and never resist celebrating their asli yaari at every opportunity they receive. Mahi and his friends have seen each other through all the hardships and successes and have always stood by each other’s side.

The video made by DDB Mudra, Bangalore captures them reminiscing their childhood and early years of friendship through photographs, a fun game of ‘gully cricket’ using tin cartons as the makeshift wickets and cracking jokes amongst each other while playing pranks on others.

Their #No1Yaari was not only about the difficulties but also about the silly moments they share with each other, inside jokes and laughter that radiates through each one of them when they are together.

“A lot has changed over the years but one thing that has remained constant and by my side is my true friendship. Even though we are not able to meet each other very often, but whenever we do, we start from where we last left. Over the years this bond of brotherhood has only become stronger. This video by McDowell’s No1 Soda rebuilds our priceless moments and makes me cherish my yaari even more,” says MS Dhoni.

Arun Pandey, a close friend, confidante and chairman of Rhiti Sports Management, the company that manages MS Dhoni said, "I always believe that true friendship gives you courage and confidence. We are very happy at how this fantastic Yaari video beautifully expresses the nuances of MS's deepest real life friendships. During the initial brainstorming session, my suggestion to include MS's childhood friends in the video (except me) was accepted unanimously. I am sure this video will always have a special place in the hearts of MS's fans and admirers worldwide."

McDowell’s No1 Soda is also running a contest where the lucky winners who comment on the video will get a once in a lifetime chance to meet the MS Dhoni with their No1 Yaars to celebrate their friendship.

About ‘No1Yaari’ campaign by McDowell’s No1 Soda

McDowell’s No1 Soda by United Spirits Limited - A Diageo group company has long been celebrating the bonds of brotherhood and bringing close friends together. In 2014, McDowell’s No1 Soda launched the ‘No1Yaari’ campaign with a 7-minute digital short film which has garnered over 11 million views and features a truly heart-warming song by Mohit Chauhan to honour those cherished, meaningful friendships that enrich our lives.









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Advertising Spotlight: The Bud Light Party: Equal Pay


On average, women who work a 9 to 5 job only make $.79 to every $1 men make. So shouldn’t they only have to work 79% of the time?

If women only worked 79% during the month of June (139 hours and 17 days), their work month would have ended this past Thursday, June 23. To shine a light on this issue, Bud Light is launching its newest spot, “Equal Pay” as part of the ongoing Bud Light Party campaign featuring Amy Schumer and Seth Rogan.

The Bud Light Party is about Raising One to Right Now and leveraging timely cultural moments— in a light-hearted way— and of course, bringing all people together, for fun, over an ice-cold Bud Light. The Bud Light Party supports equal pay. Because Bud Light costs the same whether you are a lady or a dude. Because if you pay the same, you should get paid equal.

Join the Bud Light Party in sharing our stance on equal pay by using the hashtag #CheersToEqualPay on social from 6/27/2016-7/1/2016, up to a maximum of $150,000. For each social post, Bud Light will donate $1 to Catalyst, an organization that champions equal pay initiatives.








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Supplement Spotlight: Onnit Emulsified MCT Oil



Three delicious flavors that mix easily into hot or cold providing all the benefits from 100% coconut-derived MCT oil.



How Emulsified MCT Oil Optimizes You

Emulsified MCT Oil gives you all the benefits of MCT oil in the most convenient way possible. Instead of needing a blender, you just stir in any one of these delicious flavors and it mixes evenly and instantly. MCTs are one of the cleanest fuel sources available for the body, supporting energy and healthy metabolism.



No Mess.
No Cleanup.
No Brainer.




THE 1,2,3 OF MCT
1)MCT Stands for Medium Chain Triglycerides. Fats like these are important to support a healthy brain and multiple body systems. They play a particularly valuable role in weight management because of a positive effect on leptin receptors, assisting in keeping you feeling full and satisfied for hours.†

2)For high intensity athletes and those following a higher fat, lower carbohydrate diet, MCTs can serve as a vital source of energy to fuel yourself through even the most intense workouts.†

3)Onnit’s MCT is 100% coconut sourced and contains a high amount of lauric acid, an important nutrient for human optimization.† In addition, by sourcing our MCT oil from coconuts, we prevent the deforestation of palm forests – a natural habitat for endangered orangutans.



Just Stir and Go …


MCT Oil is one of the best fuels you can blend into a good cup of coffee, or any beverage of your choosing. But the problem with MCT oil as opposed to something that is naturally emulsified like cream, or a non-dairy creamer, is that traditional MCT oil requires a blender to mix evenly.

We just solved that problem. Onnit’s Emulsified MCT oil stirs into hot or cold smoothly and evenly. Emulsifying is a process of utilizing a combination of air and water allow fats to disperse evenly in water. No more MCT oil slicks on the top of your coffee!


About Onnit
Our mission is to inspire peak performance through a combination of unique products and actionable information. Combining bleeding-edge science, earth-grown nutrients, and time-tested strategies from top athletes and medical professionals, we are dedicated to providing our customers with supplements, foods, and fitness equipment aimed at helping people achieve a new level of well-being we call Total Human Optimization. Read More




Company: Onnit Labs, LLC
Brand: Onnit
Slogan: Ignite Your Brain
Origin: USA
Category: Dietary Supplement
Packaging: 12oz
Claims: Non GMO, Caffeine Free, Gluten Free, Drug Free, Plant Based
Variants: Vanilla, Strawberry, Coconut
Price: $24.95
Where to Buy: Buy Online
Website: www.onnit.com





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generosity feat1

Company Spotlight: Generosity Water



We believe that people matter and everything we do is an expression of that fundamental value.






We produce the highest quality alkaline water with a perfect pH balance of 10.0 which provides optimal hydration
and helps neutralize your body.



For every bottle purchased, we give clean water to two people for one month. When you drink Generosity Water, you
are also giving clean water to others in need.


For every bottle of water purchased, we give clean water
to two people for one month.


Scan the QR Code on your bottle to see the exact community you helped with your purchase.
Ready to be generous?



Visit their website








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Tech Spotlight: spotNSave – Now you are secure no matter where you are


spotNSave is a simple solution to all your tracking and SOS problems. Just wear a wrist band and you are ready to reach your guardian no matter where you are.




Strange guy following you? No more ducking into convenient stores to call for help. With the SOS button on your spotNSave band, send an SOS to your guardian angels on the go. spotNSave will send them a text with a link to your location.



Easy Navigation

Once your guardians have your location, the spotNSave app leads them to you fast with turn-by-trun driving directions.



Real Time Tracking

Didn't get to send an SOS? With spotNSave's real time tracking, your guardian angel network can see where you are at any time.



Location History

For easy reference, spotNSave also stores locations where you and network go most often.



Guardian Angel

Once the app and the band are activated, you can choose up to five guardian angels. Choose people you know will rescue you in a tight spot. It doesn't have to be your parents, but try not to pick your flakey friend who's never in town!




spotNSave takes the guess work out of tracking you down by sending your guardian angel a notification when your battery runs out or you go out of network range, spotNSave sends them you last known location.








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Crowdfunding Spotlight: Ambronite Organic Drinkable Meal


Ambronite - Real Food Drinkable Supermeal

Ambronite is the world's first Real Food Drinkable Supermeal that fulfills daily nutrition recommendations in 2 minutes. We've developed Ambronite to be the fastest and healthiest drinkable meal available.



Ambronite is easy

Ambronite comes as an easy one-meal bag.
Each bag contains one full meal (500 kcal).

Ambronite goes where you do; Home, office, in your bag and on your travels and outdoor adventures.

Packed with natural goodness and free of artificial nasties, it tastes of oats and fresh nuts with a hint of Nordic herbs and berries. The pure, neutral taste mixes well with water, juices and your favorite fruit.



One Ambronite meal contains 500 kcal of energy and 30 g of protein, as well as a healthy dosage of vitamins A, D, E, K, C, B1, B2, B3, B6, B9, B12, B7, B5, plus all 14 essential minerals. Our ingredients are organic or wild grown. They are carefully powdered in low temperatures to preserve their precious nutrients.

We don't compromise - Ambronite is completely Non-GMO and contains no artificial vitamins or minerals, no artificial sweeteners, no added sugar, no artificial flavorings, no artificial colors and no trans fats. Ambronite is also vegan and gluten free.

Ingredient list: Organic gluten-free oats, organic rice protein, organic almond, organic coconut flour, organic hazelnut, organic walnut, organic lucuma, organic stinging nettle, organic apple, organic maca, organic wheatgrass, organic rice bran flour, mineral salt, organic chlorella, nutritional yeast, organic brazil nut, wild bilberry, organic spinach, organic blackcurrant, wild sea-buckthorn, organic spirulina

Nutrient details
* Based on a 2000 kcal reference diet (RDA), equivalent of 4 Ambronite meals (500kcal)



Ambronite is Easy: Just Mix and Enjoy



Ambronite is natural and mixable - Ambronite mixes well with plain, cool water, and that's what around half of our fans do. The rest half make smoothies and delicious mixed drinks out of Ambronite. The neutral taste works great with other flavors. Favorite smoothie mixes from our fans include bananas, avocado, berries or apple juice.

Disclaimer for sugar addicts: Ambronite is not a sugar-glazed chocolate drink; we haven't added any additional sugar, artificial additives or flavorings. The main palate consists of oats and nuts, with a hint of herbs and berries - the taste is quite earthy and mixes well with juices and fruit.



Visit the Ambronite Crowdfunding Page





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