Tag Archives: spicy


Product Spotlight: Ashley Food Company Launches True Essential Chili Oil for Chili Heads and Homeopaths




SUDBURY, Mass., Dec. 7, 2018 /PRNewswire/ -- Ashley Food Company, a leader in super hot condiments, is excited to launch commercially produced, alcohol extracted, essential chili oil. Essential oils are unique compounds extracted from plants that contain the plant's scent and flavor. To be considered a true essential oil, the method of production is important. Oils obtained through chemical processes are not considered true essential oils. Most chili oils use a blend of acetone, or hexane as solvents to extract the oil which not only impacts purity, but also imparts bitter flavors.

Ashley Food's Mad Dog 357 ECO 1 Million Scoville Pepper Extract is processed in the time-honored tradition of steeping select chilies in alcohol which evaporates off and leaves a true essential oil. This method of oil production has existed for thousands of years and is still the best way to get clean, pure, pepper oil that will last nearly forever. Ampules of essential oil were discover in King Tut's tomb and, even after three thousand years, still possessed their original scent.

It's important to read labels carefully. Often, something marketed as essential oil is combined with other oils which decreases potency. Ashley Food's Essential Chili Oil is undiluted 100% pure oil. "Our oil is a product for the true chili head or the homeopathic doctor," says David Ashley. "It has better flavor, a better nose, superior blending characteristics, and the consumer can add it to whatever oil or medium that works for them."

In a time when many scents and flavors can be obtained synthetically, it is tempting for vendors to produce oils artificially. "It's much cheaper and most consumers won't know the difference between the original and a copy."  While synthetic oils can mimic certain characteristics, such as aroma and color, only essential oils have medicinal properties. The health benefits of capsaicin are well documented. It is an anti-inflammatory, an analgesic, an antioxidant, and can lower blood glucose levels. "With the pure ingredient, consumers have complete control over dosage." A drop in coconut oil makes a warming lotion that will ease aches and pains. Add it to sesame oil for flavoring food. The purity is proven in the strength at 1,000,000 Scoville, this oil must be handled with extreme care and highly diluted before use.

As with all their products, the Ashley Food Company guarantees the supply chain from seed to bottle. Produced exclusively for Ashley foods, each one-ounce bottle has a special cap for ultra pure and ultra sealed. Routine testing assures strength and purity.

Ashley Food Company's Essential Chili Oil is the answer for anyone looking for an essential chili oil to use as a flavoring in cooking, or as an ingredient for medicinal use. Remember, this is an extremely hot oil that requires proper protection when handling and must be diluted for each use.


Pure Chili Oil

Pure Chili Oil



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Drink Supplement Spotlight: Wildbrine Spicy Korean Probiotic Kimchi Live Shots



Spicy Korean

Deep notes of umami and miso give this gut shot a “twice fermented” taste. We added hints of orange to the equation for a nice tangy ride.


Korean Kimchi Brine (napa cabbage, water, green onion, sea salt, korean red pepper, ginger, garlic, sea weed).






About Wild Brine

wildbrine® started almost by accident. One of our founders, Rick, was “chief mentor” for teens at the Ceres Community Project, a local nonprofit whose mission is to restore locally grown, organic whole food to its place as the foundation of health for people, communities, and the planet. Rick’s role was to help develop large quantities of naturally fermented kraut for the organization’s client base of cancer patients. The krauts were a hit, so much so that Rick and Chris (Rick’s co-founder) helped Ceres sell the products to a few local stores as a way to raise funds for Ceres.

When the success of the natural krauts grew beyond the scope of the Ceres mission, the executive director asked if we wanted to take over the kraut business. We said yes. In 2011, with the two original kraut recipes (Arame & Ginger and Garlic & Dill), and placement in a few local stores, we evolved into wildbrine®.



Company: Wildbrine
Brand: Spicy Korean Probiotic Kimchi Live Shots
Origin: U.S
Category: Supplement
Packaging: 8 oz.
Claims: 5 million CFU/bottle, contains hints of orange.
Variants: View Full Range Here
Price: Coming soon
Where to Buy: Store Locator
Website: http://wildbrine.com/






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Food News: Paqui® Launches Carolina Reaper Madness – The World’s Hottest Chip




Paqui Challenges Fans to Join the Reaper Madness With The #OneChipChallenge


AUSTIN, Texas, Oct. 3, 2016 /PRNewswire/ -- Paqui, part of Amplify Snack Brands and maker of deliciously bold, light and crispy chips with real ingredients, has just announced the availability of the world's hottest chip. Yes, you read that right. Paqui made a chip that is so devilishly and deliciously spicy, it comes as a single chip packaged inside a coffin-shaped box.

"The Paqui Carolina Reaper chip is truly hot as hell. Don't say we didn't warn you," said Jeff Day, Paqui Brand Manager. "Paqui is always looking for ways to deliver bold flavors with real ingredients that push the limits. That led us to creating the world's hottest chip."


The limited-release Paqui Carolina Reaper chip has become a nationwide craze, taking over people's mouths and social media feeds, since limited amounts were first released in late September. As the Paqui Carolina Reaper Madness continues to spread, it's now the rest of the country's chance to join in on the scary fun.

Like Paqui's other flavors of chips, including Nacho Cheese Especial and Haunted Ghost Pepper, the Reaper chip gets its legit flavor and heat because it is made with real ingredients. The Carolina Reaper chip is seasoned with real Carolina Reaper pepper, the Guinness Book of World Records holder for Hottest Chili Pepper. By harnessing that heat, the Paqui Carolina Reaper chip delivers such a gripping tidal wave of spiciness that most people can only handle one chip.

"When it comes to our chip flavors, we don't manufacture them in a lab. We go out and find the real deal ingredients. That's what lead us to the Carolina Reaper and its creator, Ed Currie of PuckerButt Pepper Company," said Day. "In order to create the world's hottest chip we needed to find the world's hottest pepper, so we went straight to the expert."

Paqui is encouraging it's bravest of fans to post their reactions to social media by tagging @paquitortillas and including #OneChipChallenge and #sweeps. Those who dare take the #OneChipChallenge will have the chance to get a free bag of Paqui chips, in a flavor of their choice.  All participants are also entered for the chance to win one of three grand prizes including a year supply of Paqui chips or a GoPro HERO4 Silver.

The Paqui Carolina Reaper chip is available for $4.99 at select stores nationwide. To find yours today, please check out the store locator at Paqui.com.

Paqui also offers six bold chip flavors year-round, each capturing real flavors from real ingredients. Paqui flavors include Nacho Cheese Especial, Cool Salsa Verde, Haunted Ghost Pepper, Roasted Jalapeño, Grilled Habanero and Sea Salt Delights.

While the Paqui Carolina Reaper Chip is available only for a limited time, those who can't get enough spice are in luck! Paqui's Haunted Ghost Pepper chips are made with real ghost peppers and are sure to terrify your taste buds.

All of Paqui's chips – including the Carolina Reaper chip – are non-GMO certified, gluten-free and contain no artificial ingredients or preservatives.

About Amplify Snack Brands, Inc.

Amplify Snack Brands is a snack food company focused on developing and marketing products that appeal to consumers' growing preference for Better-For-You (BFY) snacks. Through their simple, major allergen-free and non-GMO ingredients, Amplify's brands embody the Company's BFY mission and have amassed a loyal customer base across a wide range of food distribution channels in the United States and Canada. For additional information, please visit: http://amplifysnackbrands.com/

Forward Looking Statements

This press release contains forward-looking statements, which address a variety of subjects including, for example, information about our products and our expectations about market reception for those products. All statements other than statements of historical fact, including without limitation, those with respect to our goals, plans, expectations and strategies set forth herein are forward-looking statements. Various risks and uncertainties, many of which are outside of our control, could cause actual results to differ materially from those described in these forward-looking statements. Forward-looking statements represent management's current expectations and are inherently uncertain. We do not undertake any obligation to update forward-looking statements made by us except as otherwise required by applicable law.








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pepsico feat1

Drink Spotlight: Sobe En Fuego Fruit Flavored Beverage



A lipsmackin' limeade flavored concoction like nothing you've ever tasted! En Fuego gives you refreshing lime flavor paired with a little bit of heat - it is seriously caliente!



More Information


% Juice    5

Caffeine   0mg

Potassium   30mg (1% DV)

Phosphorus    (0% DV)

Purified Stevia Leaf Extract, Sugar



pepsico 1 nutr



About the company

As one of the world's leading food and beverage companies, PepsiCo plays an important role in helping people lead healthier lives. In our beverage business, we believe we can help in three important ways – in the product choices we offer, the information we provide, and the way we market our products.



Company: Sobe
Brand: En Fuego Fruit Flavored Beverage
Origin: US
Category: Soft Drink
Packaging: 591ml
Claims: 0mg caffeine and 5% juice.
Variants: View Full Range Here
Price: Coming soon
Where to Buy: Store Locator
Website: http://www.pepsicobeveragefacts.com/





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new primal feat1

Snack Spotlight: The New Primal Spicy Beef Jerky




Sourced from pasture raised animals that roam freely and enjoy fresh air & sunshine their entire lives. Certified Gluten-Free, Grass-Fed, Grass-Finished Beef.

Our Spicy Jerky is sweetened with a touch of pineapple juice and honey, and infused with cayenne pepper & jalapeños along with mouthwatering hints of onion, pepper, and ginger.




Grass-Fed and Grass-Finished Beef, Pineapple Juice, Coconut Aminos, Honey, Lemon Juice, Apple Cider Vinegar, Jalapeno Peppers, Cayenne, Smoked Sea Salt, Garlic, Onion, White Pepper, Smoked Paprika, Ginger, Black Pepper


  • Gluten free
  • Pasture raised
  • Soy free
  • Paleo friendly



new primal nutr1



About the company

We believe in a promise to produce high quality primal foods, free of chemicals and preservatives, eating like our ancestors did – hunters and gatherers. What started as a personal mission launched The New Primal from a home business to a national brand.

In 2009, I embarked on a journey to improve my health. Portable protein kept me on track. Disappointed in not being able to find anything that met my high standards for whole food, I started making jerky at home. Three years (and 6 dehydrators) later, I quit my day job and The New Primal was born.

We are a company built on honesty, transparency and integrity and hope to inspire everyone who encounters our brand to make better food choices. You are what you eat. Choose wisely.



Company: The New Primal
Brand:  Spicy Beef Jerky
Slogan: The New Primal
Origin: US
Category: Snacks
Packaging:  56g
Claims:  Soy free, gluten free, paleo friendly, pasture raised.
Variants: View product range here
Price: 4-pack $29.00
Where to Buy: US, Buy Online, Store Locator
Website: http://thenewprimal.com/



new primal 1




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Daily Insight: Sweet Heat – Sizzle with a flare of sweet and a touch of spice



Sometimes people can’t decide what they want. In the recent past, sweet-sour combination was probably found in books because no dish or recipe of that sort existed that provided a flare of both tastes at once. However, the trends are changing and people are mixing it to come up with different recipes that are both sweet and spicy at the same time. Some like it sweet and some go for hot; now you can have two in one.

Technomic’s Menu Monitor data clarifies that spicy flavors are rapidly demanded and food producers are multiplying the production of spicy products to cater the exponential demand of sweet spicy products. Mariano Gascon, Senior Technical Director for New Products and Innovation at Gold Coast Ingredients Inc., stated that compared to the data in 2011, more consumers are accepting the fact that they prefer sweet spicy flavors in all food categories; be it a candy, ice cream or desert, people love the taste of sweet heat.





Spicy snack lovers must be aware of the product Germack Sweet & Spicy Castachio Nuts. The flavor is delicious; mixed with salted nuts, moderate spice and light sweet enables the taste to develop a unique spicy nut blend. Everyone should try this at once!




Most of you will be aware of Jalapeno and its sweet taste but the addition of a little spice brings a completely different experience for the customers; Sweet & Spicy Jalapeno, a product of Cape Cod Kettle Cooked Potato Chips is one of the most sizzling flavors of chips.





Spicy Sweet Chili Flavored Tortilla Chips, a product of Doritos, is another new entrant in the market that has shaken the traditional flavor of snacks and caused a twisty shift in the revenues. Trying this product is a must!







Nature Valley Sweet & Spicy Chili Dark Chocolate Bars offer a perfect balance of savory nuts, sweet granola, dark chocolate and a kick of chili!







Deep River Snacks Peach Habañero Tortilla Chips
Can your taste buds handle this exciting combination of sweet peach and spicy habanero peppers? This is an intense full-flavor experience crafted with simple ingredients like Organic Whole Grain Yellow Corn and Sunflower Oil.







Angie's BOOMCHICKPOP Sweet & Spicy Popcorn

This deliciousness combines garlic, cayenne, cumin and paprika for a zippy, yet slightly sweet, hurts-so-good kind of snack. It’s a favorite for bold-flavor lovers like yourself. It’s a popcorn fiesta and you’re invited. Party on.

Ingredients: Popcorn, Sunflower Oil, Dried Cane Sugar, Sea Salt, Garlic Powder, Paprika, Cayenne Pepper, Cumin.

Spice that’s food-approved. Almost like the start of a good spice cabinet.






SUNCHIPS Sweet & Spicy BBQ Flavored Multigrain Snacks
a unique combination of sweet and heat that will have your taste buds happily confused!







Good Earth Sweet & Spicy Caffeine Free Herbal Tea
Is there anything better than when opposites attract? The master blenders behind Sweet & Spicy ® don’t seem to think so. Bursts of sweet orange tangle with spicy cinnamon in a naturally caffeine free Rooibos red tea infusion.






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holy habanero

Snack Spotlight: Nourish Snacks Holy Habanero Roasted Corn


Habanero-spiced roasted corn

140 calories | 3g protein | 3g fiber

Spicy, salty, savory... These habanero-seasoned corn kernels are fire-roasted and feeling hot, hot, hot! Pair' em with your favorite ale and get your crunch on.

*Manufactured on shared equipment in a plant that processes peanuts, tree nuts, soy, wheat (gluten) and milk products.”

  • Gluten free
  • Dairy free
  • Non-GMO
  • Vegan




About the Company
Nourish Snacks is on a mission to provide great tasting snacks with sacrificing health. Led by our founder Joy Bauer, NBC’s TODAY Show nutritionist, we thoughtfully create real food made with trusted ingredients to elevate your snacking experience. With 25 innovative flavor combinations we have a flavor for every mood and craving.

Nourish Snacks are strategically formulated with the perfect combination of protein, fiber and antioxidants to leave you feeling energized and satisfied. Plus, they are conveniently packaged in portion-controlled bags, all for under 200 calories.  As snack purists, we commit to serving transparent information, responsible portions, and uncompromised standards, so that we may truly nourish.



Company: Nourish Snacks
Brand:  Holy Habanero
Slogan:  Eat Happy
Origin:  US
Category:  Salty Snacks
Packaging:  Coming soon
Claims:  200 calories, vegan, non-GMO, dairy free
Variants:  View product range here
Price: $10.00- 5 pack, $20.00- 10 pack
Where to Buy:  US, Buy Online
Website: https://www.nourishsnacks.com/





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Snack Spotlight: Snack Factory Sriracha & Lime Pretzel Crisps


The bold and spicy Sriracha & Lime Pretzel Crisps® combine the zesty flavor of sriracha with the cool, refreshing taste of lime. It’s a wholesome snack that’s packed with crunch and kick.

One bite and you’ll Rethink Your Pretzel!™




About the Company
In America, some of our best products start in the kitchens of people with passion.

Meet Sara and Warren Wilson. They met while selling funnel cakes at an amusement park, fell in love and then went into business together. After creating the smash hit New York Style® Pita and Bagel Chips and then turning it over to food giant RJR Nabisco®, they decided to “Rethink your pretzel!®”

In 2004, a great new brand was born and the Wilsons couldn’t be happier. And so are millions of snackers all across America.
We Reinvented the Pretzel to Create a Wholesome, Healthy and Versatile Alternative to Snacking

Since 2004, Pretzel Crisps® have been a modern twist on an old favorite. They combine the best part of the pretzel – all the flavor and crunch – but lighter, crispier and more versatile than ever before. Read More





Company: Snack Factory
Brand: Snack Factory Pretzel Crisps
Slogan: Rethink your Pretzel
Origin: USA
Category: Snacks
Packaging: 7.2oz (204g)
Claims: 110 calories, 1.5g fat
Variants: View Range Here
Price: Coming Soon
Where to Buy: Store Finder
Website: pretzelcrisps.com






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Snack Spotlight: Olomomo Mango Chipotle Kettle-Roasted Almonds


This flavor was featured on the Cooking Channel in 2010. You’ll love this zesty little combo of sweet, spicy, tangy, and salty. We use mango powder to give these a fresh, but slightly tart, fruit-forward flavor. The contrast of the chipotle chili powder adds a nice smoky flavor and a little burn to the experience – but it’s not too hot. Try these with a nice pale ale and you’re a happy camper. They’re unexpectedly grand with a cup of coffee, too, or on the go.

Ingredients: Almonds, Organic Evaporated Cane Juice, Mango Powder, Chipotle Chile Powder, Kosher Salt.






About the company:

OLOMOMO Nut Company launched in Boulder, Colo. in 2008 with a simple mission: be The Good Nuts and create one of the first socially and environmentally conscious nut companies.

The innovative brand experience and products are designed to inspire people to be more nutty, good and adventurous.




From humble origins at Colorado farmers markets – sampling one nut at a time – to a national debut on the Cooking Channel, OLOMOMO is now quickly becoming a national brand. Now selling to grocery stores by the pallet, New Hope Media picked us as “one of the top 10 brands to watch” in 2014. Read More




Company: OLOMOMO Nut Company
Origin: USA
Category: Snacks
Packaging: 4-PACK/ 3.25 OZ BAGS
Claims: Fair Trade Spices, Gluten Free, Kettle Roasted, Non-GMO
Variants: View Range Here
Price: $19.99
Where to Buy: Buy Online, Store Finder
Website: olomomo.com

















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Food Spotlight: Slawsa Brings New Heat to Grocery Aisle


Cramerton, NC (January 5, 2014)Slawsa has recently extended its successful line of gluten free, low calorie condiments with yet another exciting flavor. In addition to the existing selections, including Original Slawsa, Garlic Slawsa, Spicy Garlic Slawsa, and Spicy Slawsa the condiment team has now added Slawsa Fire. Slawsa Fire will feature the infamous habanero pepper as a primary ingredient and was created to fill growing consumer demand for spicy foods especially within the male demographic. According to a report from the food and beverage research firm Technomic in 2014, 54% of consumers find hot or spicy foods appealing, compared to 48% in 2011 and 46% in 2009. The new flavor is expected to hit the market in the first quarter of 2015. It will come in a 14 oz. Jar and retail for about $3.99 per jar.

Consistent with the brand’s existing flavors, the new Slawsa Fire is low calorie, Kosher, Vegan, All Natural, Low in Sodium, and produced in the United States. Unlike other flavors, this spicy topper includes habaneros that will provide enough kick for even the most seasoned fans of spice. It’s also healthy! Studies have shown that habanero peppers and other spicy foods provide health benefits ranging from weight-control to lowered cholesterol.

"I heard from our consumers that they really wanted a kick. Spiciest is my favorite,” shares Julie Busha, founder of Slawsa. “Men like habanero the best – especially anything you can top it with- as some of the heat can get lost in translation. Fire keeps that heat.”

Slawsa is a delicious cross between coleslaw and salsa, a healthier option to other toppers, more versatile and a must-have for your pre-game tailgate, backyard grilling and barbecue, or to spice up your mid-week family recipes. Slawsa is all-natural, fat-free, cholesterol-free, gluten-free, low in sodium, kosher and vegan certified. Don’t serve your guests boring condiments. Slawsa is a unique cabbage based-relish available in over 6,000 grocery stores across the US and Canada. The new flavor will come in a 14 oz. Jar and retail for about $3.99 per jar.

About Slawsa
Slawsa is a delicious cross between coleslaw and salsa, a cabbage based-relish that is a healthier option to other toppers, more versatile and a must-have for your pre-game tailgate, backyard grilling and barbecue, or to spice up your mid-week family recipes. Slawsa is all-natural, fat-free, cholesterol-free, gluten-free, low in sodium, kosher and vegan certified. Slawsa is available in over 6,000 grocery stores across the US and Canada. Visit Slawsa’s store locator to find the nearest retailer.










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