Tag Archives: online

Organic Grains is the new one-stop-shop for all organic grains and organic flour. (PRNewsfoto/Organic Grains, LLC)

Industry News: New online organic food company is the first of its kind!


Organic Grains offers shoppers one of the largest selections of organic whole grains to be sold online, plus the first ever milled-to-order flour on the market

DENVER, Aug. 29, 2017 /PRNewswire/ -- Organic Grains, LLC, a healthy, grain-centric food start-up, announces the launch of Organicgrains.com. Every product on their site is organic, making them a one-stop-shop for grains and flours. Organicgrains.com boasts one of the largest catalogs of organic grains on the web and offers products ranging from 1 lb. to 5 lbs. in size. The site also includes a myriad of recipes.

"We are committed to providing healthy, organic grains and organic flours to our customers. Grains are the unsung heroes of the past and of the future, and we want to get their story out there. Most people aren't familiar with all the grains that have been staples around the world for millennia, many of which are high in protein, fiber and even omega 3s. It's time all those grains were brought together in one place." — Tim Devey, Director of Organic Grains.

MILL-TO-ORDER: Doing what no other company has done before!

Traditional flour bought in grocery stores has typically been sitting on shelves for months, sometimes up to a year, before it reaches a consumer. Organic Grains' flours are the only flours on the market that are custom milled-to-order and delivered within days. Because of this process, Organic Grains produces some of the freshest organic flours.

Organic Grains is committed to making organics affordable. Shipping is a flat rate of $4.99. Whether you order one bag of grain or fifty bags, it is still $4.99 shipping anywhere in the contiguous USA.

In the coming months, Organicgrains.com will deploy an aggressive growth plan. A sneak peek of things in the works includes gluten-free options and a subscription service that will introduce customers to grains from around the world.

To learn more about Organic Grains, LLC. visit Organicgrains.com or follow them on Facebook.

About Organic Grains, LLC
Organic Grains, LLC was started by leaders in the grain manufacturing industry. They noticed that consumers had to bounce from store to store to find organic grains. Thus, they came up with organicgrains.com, a one-stop-shop for grains and flours.





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Industry News: Blackmores Academy New online learning platform set to transform natural health advice

Blackmores new gateway to evidence-based natural health education, training events and resources for pharmacy.
Designed to help pharmacy teams better support their customers on their health and wellbeing journey, the new platform, Blackmores Academy will transform the way pharmacy teams are educated in the latest advances in complementary medicine.

The Blackmores Academy will consist of two areas:

  • Blackmores Education, designed for retail pharmacy staff and students
  • Blackmores Institute Education designed for Healthcare Professionals

Developed by a team of pharmacists, nutritionists, herbalists and naturopaths, Blackmores Education provides a simple-to-use, online learning system comprising of 15-minute interactive modules; downloadable educational videos; and detailed product and health condition fact sheets. In line with the latest research in adult learning, this platform is designed to provide high quality content in an easily digestible style.

Blackmores ANZ Managing Director, Dave Fenlon said Blackmores Education was designed to educate retail pharmacy teams – anywhere, anytime and at their own pace.

“Complementary medicines are an integral part of the healthcare landscape, so it is essential that pharmacy teams are able to continuously advance their learning, making it easier for them to translate clinical evidence into everyday, practical advice for their consumer,” Fenlon said. “We want to invest in their education and future.”

To meet today’s continuously evolving healthcare environment and modern lifestyles, Blackmores Education is accessible from smart devices and can be used in store, at the office or even on the train.

“The system is multilingual to support various language groups and cater for a diverse population of trained professionals and consumers,” Fenlon stated.

“Blackmores is proud to be at the forefront of educational technology with this state-of-the-art platform and support pharmacists who are one of the most trusted professions in Australia and play a key role in advancing the health of the population.

Blackmores Institute Director, Dr Lesley Braun said the Blackmores Education platform will also cater for healthcare professionals who have different educational needs, providing them with training, videos and easy-to-use tools for practice.

“To truly improve healthcare advice on complementary medicine, we need to ensure the entire team is educated – from pharmacist to retail pharmacy assistant,” Dr Braun said.

“Pharmacy assistants are often the first touchpoint for a consumer seeking health advice so it’s essential that they also have a good understanding about complementary medicine and know when to refer queries to pharmacists. Together, a well-educated pharmacy team can provide superior patient care and services, which is what consumers are seeking today.

“It is all about providing a holistic, multi-disciplinary, team approach to complementary medicine.”









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cold brew feat1

Company Spotlight: Bear State Cold Brew Coffee



Founded in 2013, Bear State Coffee is an exclusively online coffee company that sources, curates and roasts world class coffee.  We're known for our daring coffee blends and Cold Brew coffee that simply beats any competition.

All of our coffees and cold brews are roasted (and brewed) to order.  While our popular monthly coffee bean sampler box put us on the map, we’re excited to say that our new Cold Brew coffee is now our best seller.

Proud to be part of Los Angele's Silicon Beach startup ecosystem.







We work with a network of coffee importers with a global reach.  Our coffee team is obsessed with sourcing and curating coffees that speak to their terroir or the characteristic flavor and taste imparted to the coffee by its environment.   What this basically means is we choose coffees that taste like the land it comes from.



Monthly Tasting Box

Our monthly tasting boxes feature two 6 oz. selections of coffees that compliment one another on balance, taste profile and feel.  One is meant to challenge you as a drinker and coffee lover while the other is selected for its familiarity.  We call it the thinker and the drinker.  We’re sure you’ll love it.



Cold Brew

Our monthly Cold Brew 4-Pack is the perfect subscription or gift for the person who is constantly on the go and can use a jolt of delicious coffee every once in a while.

Our Ready to Drink + Concentrate plan is perfect for the connoisseur who needs coffee on the go but also appreciates an iced treat at home, perhaps even with a splash of milk!



Company:  Bear State Coffee
Brand:  Cold Brew Coffee
Slogan:  Bear State Coffee
Origin: US
Category:  Coffee
Packaging:  Coming soon
Claims:  Exclusively online coffee shop, daring coffee blends, global network of coffee importers
Variants: View product range here
Price:  Coming soon
Where to Buy: US, Buy Online
Website:  http://www.bearstatecoffee.com/



cold brew 3


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V Energy Invites New Zealanders to Become Robbers Online

Australian-Zelanian drinks distributor and manufacturer Frucor Beverages has launched an interactive 8-week promotion for its V Energy drink, providing New Zealanders with a once-in-a-lifetime opportunity to become a ‘robber’ in a virtual space and steal their share of the $100,000 prize. The campaign, developed by BBDO NZ, encourages the country residents to steal the money from each other on the online destination launched at www.vrobbers.co.nz for a chance to receive their share in real cash after the competition ends.

Pic. A snapshot from the www.vrobbers.co.nz page (click to enlarge)

You have until midnight, Sunday 31st March to become a robber and steal as much if the $100K as possible as you can from other robbers. But remember, there will be plenty of greedy robbers trying to steal your cash,” says the website’s loading page. The brand also asks the participants of the promotion to “obey all laws” in the real world, “or the police may be knocking on your door sometime soon.” While registering as a robber, one is invited to choose a mask and a name (they also can take a photo using their webcamera).

Players can take a look at the map, where the biggest shares are marked green, see the list of the most wanted robbers and start the game. By entering unique codes from the promotional V Energy packaging, players can “protect” their cash for limited time or “steal” other robbers’ stashes. So far, the biggest steal is $1,345 and the amount of unprotected cash is $17,448.

We’re bound to ruffle a few feathers for promoting stealing, but let’s be honest, the idea of stealing your share of a cash prize is way more interesting than winning it. We wanted to challenge the traditional WIN WIN WIN promo mechanic,” shared Aaron Turk, digital creative director, Colenso BBDO.


V Energy has launched 2 Limited Edition Products.

V Not Orange

Some will tell you that it’s V Berry mixed with V Lemon, others will say it’s apple mixed with mango, but the only thing we’ll say is that it’s definitely Not Orange. Get it while stocks last, it’s only here for a limited time.

V Not Orange



The Big Fella

The O.G. is packing more weight than ever. This thing contains so much energy, they use it to fuel 747s and power small villages. Obviously, ordinary humans can’t handle all this explosive energy in one day. So to protect mere mortals from such fantastic power, we threw on a resealable twist-top. Now that we have mentally prepared you, track one down and get amongst it

V 710ml

Trndmonitor w/Popsop.com

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Online farmer’s market enables local, subscription-based food communities

Farmigo connects local farms with groups such as workplaces, schools and community centers for custom delivery subscriptions direct to a convenient community location.

It may be feasible for a large hospital to build and operate its own organic greenhouse, but that’s simply not an option for countless other organizations and communities, however much they might want similar produce. Enter Farmigo, a site that connects local farms with groups such as workplaces, schools and community centers for custom delivery subscriptions direct to a convenient community location.

Farmigo actually launched back in 2009 as an online software provider to help farms manage their community supported agriculture (CSA) subscriptions, and it now works with more than 300 farms in 25 states across the US. Earlier this month, however, it kicked off what it calls “the first online farmer’s market” connecting local groups and organizations directly to local farms for a personalized online marketplace for local, fresh-from-harvest food. Members of each food community shop their dedicated Farmigo farmer’s market online (Farmigo’s site offers an example here), pick and choose their preferred items, and then have their orders delivered weekly to their food community site within 48 hours of harvest. Farms reap 80 percent of the sale of the food, compared with only nine to 20 percent when they sell to traditional grocers; Farmigo gets 10 percent for each transaction. The video below explains the premise in more detail:

“The Internet has been collapsing supply chains and rewriting conventional business models for nearly two decades, but until now it has had limited impact on the food industry, which is ripe for change,” explains Benzi Ronen, Farmigo’s founder and CEO. “There has never been a better time to disrupt the status quo, and Farmigo is poised to fundamentally change the way food is purchased and distributed.”

The first food communities are now rolling out in San Francisco and New York, with Los Angeles, Seattle, Portland, Denver, Chicago and Philadelphia soon to follow. Meanwhile, New York-based Farmigo seeks out individuals who want to help bring Farmigo to their own workplace, school or community center. Sustainability-minded entrepreneurs: one to partner with or emulate in your part of the world?

Website: www.farmigo.com
Contact: help@farmigo.com

Full Article @ SpringWise

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Vintage-Style Bags Get a Boost From Online Marketing

In February 2010, after playing around with an industrial sewing machine and commercial cutting table he bought via Craigslist, Chris Hughes launched Artifact Bag Co. The Omaha, Neb.-based business sells handmade, American-sourced, waxed canvas and leather bags (priced $65 and up) through Etsy, the crafts marketplace.

A former musician who worked briefly in the world of tech startups, Hughes says Artifact's popularity--he has received hundreds of orders following write-ups in The New York Times, GQ and Rolling Stone--is the result of running a "19th-century manufacturing company using 21st-century marketing channels."

His small workshop drips with vintage industrial aesthetic: hardware-filled muffin pans, swaths of high-quality Horween leather spilling out of metal bins, walls lined with vintage hand tools. But the leathersmith's big break was anything but old-school: Hughes credits his initial success to a Twitter exchange with an influential design blogger.

In 2010, after a year of quietly following Michael Williams' style blog, A Continuous Lean, Hughes spotted a tweet about a set of chairs that the blogger thought looked cool but were overpriced. Turns out, Hughes had won those exact chairs on eBay, and he commented on the post. Then he crossed his fingers, hoping Williams would take a few seconds to click through to the Artifact website.

Within an hour, Williams' pivotal tweet came: "This waxed canvas lunch bag is nice-looking" (with a link to the item). Soon the fashion press came calling, and after the tote was featured in A Continuous Lean's holiday buying guide, Hughes found himself with a more than 400-unit backlog that took six months to whittle down, even with the help of contract workers.

"A lot of artists make great products but don't know how to leverage the internet. And if you don't make enough from local sales, you have to go online," Hughes says. But he warns that it's easy to abuse social media. The thing to remember, he notes, is that you must contribute "thought capital," such as his relevant reply to Williams' tweet.

Thought capital extends to Artifact's new online storefront, which is much more than a simple shopping portal.

"E-commerce works only if you present the product right," Hughes says, stressing the importance of video and high-quality blog content to help tell the company's story. "I don't have customers who get to hold and smell the bags, but I've found that people respond to knowledge of how things are made."

Cash-flow positive within months of opening and without outside investors, Artifact is on the verge of a new chapter. Hughes is expanding his product line to include aprons and briefcases, while moving ever closer to apparel. Throughout the process, he has turned down lucrative orders from department stores, because "bigger isn't better if it means I have to compromise," he says. He plans to continue using contract help to meet seasonal or press-driven demand and keep his overhead low.

For now, Hughes expects growth to come almost exclusively through his digital efforts. "I've collected a lot of e-mail addresses, but I've never pestered anyone," he says. "I think it's time to start communicating, maybe with a short monthly e-mail or newsletter." Of course, he adds, "I'll only write when there's something to say."

Full Article @ Entrepreneur

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Amazon fashion: can it become the next net-a-porter?

The web giant is intent on muscling in on the online fashion business. And many feel that, once the kinks are ironed out, success is inevitable

For those who want books, electronics and beauty products quick as a flash, Amazon is a no-brainer for most consumers. If the web giant has its way, high fashion will soon be on that list too. Having hired Cathy Beaudoin, who previously set up Gap's Piperlime retail site, it is now gunning to become the next net-a-porter.

Will it work? There is clearly some scepticism around how a brand known for discounted goods and, let's say, a lack of glamour, will translate to high fashion. Some have already dismissed the possibility of working with them. Louis Vuitton's chief executive, Yves Carcelle, said last week that the French house would "never" work with Amazon, while Alexander McQueen's Jonathan Ackroyd pointed to the "importance of brand identity online and maintaining it at the highest levels".

But the idea that working with a site like Amazon can damage your image isn't something that everyone agrees on. Brands are already represented on the site, including Vivienne Westwood, Alexander McQueen's McQ line, Diesel and Paul & Joe. Some, including McQ, are sold through smaller dealers, though, rather than the brand directly, making the clothing part of Amazon's site more like eBay than a traditional fashion site. eBay is, says Isabel Cavill, senior retail analyst at Planet Retail, currently Amazon's "closest competitor. But both sites have the edge if a customer knows what they want and want a good price on it."

While Beaudoin has said that Amazon's fashion offerings won't be about discount goods – she is in talks with the likes of Gucci, Prada and Burberry, hardly brands interested in bargain basement retailing – experts say this will take time, and changes to the Amazon model.

To move themselves up a notch in the luxury world, it's not about perception. Online retail successes like net-a-porter.com, mywardrobe.com and asos.com work because they have specialised in fashion – and can be shopped in a way that works for clothes, with extra editorial content increasingly beefing up the browsing time we spend on them. "Fashion isn't a commodity like books," says Ian Wright, fashion director at Draper's magazine. "Clothes need to fit a body and evoke an emotional response."

A quick browse shows Amazon's clothing pages aren't immediately obvious. Once you find them, it's clear this is still a work in progress – the pages have the same design for a Wrangler biker jacket, say, as they do when you're purchasing Hilary Mantel's latest, and they feel crowded rather than exclusive. "They've tarted up the fashion landing page but every page needs to indicate it's serious about style," says Wright. "The experience will not feel anywhere near as special as the pricetag should guarantee." Even the wording could do with another look: "clothing" rather than "fashion" suggests a more practical approach that jars with the aspirational world of luxury.

It's also about learning new ways of working. Choice, something that Amazon is praised for in other categories, could be to their detriment here. With nearly three million items in the clothing section, it's not browser friendly. "We're in the age where the consumer actually wants more of an edit," says Cavill. "It's a question of them creating something inspiring."

Right now, we're in the first stages of Amazon's fashion takeover but, once the kinks are ironed out and snobbery is overcome, the power of the biggest retailer on the internet looks likely to prevail and success could be inevitable. "If they get a big brand, the rest will follow," says Kate Omerod, a retail analyst at Verdict Research. "The luxury sector has traditionally been quite slow but it can't be a blanket 'no' now. They have to seek out online retail. They're a leader online," adds Omerod. "Even if it's only partly successful, the rewards will be huge."

Full Article @ Guardian

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Zappos Leverages Pinterest To Assist Customer Decisions

Combining e-commerce and social sharing, Zappos, Amazon’s online store has created a new service that recommends consumers what to buy based on what people post on Pinterest.

Zappos consumers can share what they buy through Facebook, Twitter and Pinterest. The new project created by a team at Zappos Labs is called PinPointing and is designed to draw parallels between users’ personal pins and those of other Pinterest users, and then to suggest appropriate Zappos products such as shoes, dresses and swimsuits, reports Bloomberg. Using one of the most popular social web platforms, Zappos expands the borders of e-commerce and promotes not only shoes but other products it sells.

“Social shopping is a total buzzword that people throw around, but I don’t think any big brands have cracked it,” said Will Young, director of Zappos Labs. “When we talk to people and ask what they think is the best social-shopping experience, they say Pinterest, and it’s not even a retailer.”

Zappos has got approval from Pinterest for the PinPointing site but it doesn’t mean that the companies have signed an official partnership.

According to Young, though consumers share more often on Pinterest than on Facebook and Twitter, sales from Pinterest posts contribute the smallest amount of revenue. He added that posts on Twitter generated the most revenue, which is an average of $33.66 an order and Facebook posts resulted in $2.08 per order, while sales from Pinterest were mostly just 75 cents. In December, Zappos launched its iPad app.

via PopSop

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Ordering Food Online? That’ll Be More Calories, Cost And …

Think about it — when you order something online, you avoid long lines, there are infinite options at your fingertips, and no one can see your face. So it comes as little surprise, then, when people order food online, they might go a little overboard.

Actually, sometimes a lot overboard.

Ryan McDevitt, an assistant professor at the University of Rochester's Simon Graduate School of Business, examined 160,000 orders of a North Carolina pizza chain over four years. He found that online orders by the same people who had previously ordered in traditional ways were 15 percent more complex, 4 percent pricier, and 6 percent more calorific. For example, people quadrupled their bacon toppings online.

But as McDevitt told the Wall Street Journal blog Real Time Economics recently, people may just feel less inhibited when ordering food online.

"They have the same choices as before, but they're removing the social transaction costs," he says. "From my own personal experience, I feel more comfortable ordering something online than at the counter."

For example, somebody standing in a long line at the coffee shop may decide against ordering a double-whip grande skim mocha latte with an extra shot if they notice 15 people behind them checking their watches — or not.

The research suggesting lower consumer inhibitions lead to more and different purchases has implications for Web sales beyond just calorie-loaded pizzas, McDevitt suggests.

Full Article @ NPR

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95% Of Independent Restaurants Don’t Have Mobile Sites, Only 40% Have Online Menus

Restaurants just love to put Flash intros with auto-playing music and animations on their front pages. If you are trying to look at one of these sites on your mobile browser without Flash, chances are there is no way to bypass the animation and get to the information you want because the complete site was designed in Flash.

It’s not just these obnoxious animations that make accessing restaurant websites on the go a hassle, though. According to a new study by Restaurant Science, a restaurant industry information and analytics provider, only one out of eight full service restaurant chains and a depressing one out of twenty independent restaurants have a mobile website. What makes this even worse is that according to some reports, half of all visits to restaurant websites are from mobile devices.

Full Article @ TC

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