Tag Archives: new flavor


Dessert Spotlight: My/Mo Mochi Unveils Cool Peppermint Flavor Just In Time to Make Every Holiday Wish Come True


Brand behind the snacking sensation brings fans a textural twist on a classic seasonal flavor

LOS ANGELES, Oct. 29, 2019 /PRNewswire/ -- My/Mo Mochi Ice Cream, America's fastest growing frozen novelty brand, is welcoming the season of cheer with the launch of a brand new limited-edition flavor, Cool Peppermint. Putting their signature spin on a classic holiday favorite, My/Mo is giving fans everywhere another pillowy, creamy, flavor-packed reason to head to the freezer aisle. Get ready to deck the halls with balls of Cool Peppermint mochi ice cream!

The tastiest season's greeting, the new ooey, gooey variety features a scoop of premium, milky, melty peppermint flavored ice cream sprinkled with crunchy minty bits all wrapped in chewy, pillowy mochi dough. It's the wintery blast of peppermint coolness your mouth will crave this holiday season.

"There's no better way to spread holiday cheer than by bringing joy and play to the world in the form of the ultimate seasonal snack," said Russell Barnett, CMO. "Chew it. Squish it. Play with it. However you're choosing to celebrate the holiday season, you won't want to miss out on this merry flavor experience!"

As category leader, My/Mo Mochi Ice Cream continues to innovate the frozen snacking space by heightening the consumer experience with the irresistible combination of chewy, gooey mochi dough and creamy, decadent ice cream. In just over two short years, the brand is now available in over 20,000 locations, winning the hearts and taste buds of snack lovers across the nation.

My/Mo Cool Peppermint Mochi Ice Cream will be hitting shelves in retail packs of 6 starting November 2019 at retailers throughout the country.

About My/Mo Mochi Ice Cream
Headquartered in Los Angeles, My/Mo Mochi Ice Cream is a miraculous match of magnificent mochi dough with marvelously mouthwatering ice cream. Available in a variety of fan favorite flavors, My/Mo Mochi Ice Cream gives snackers a colorful and flavorful new way to experience ice cream in a handheld, naturally portion controlled way. Made from the very best ingredients, always gluten free and rBST free, My/Mo's offerings range from poppable and delicious ice cream wrapped in sweet rice mochi dough with dairy and vegan offerings, as well as the delectable My/Mo Ice Cream pints filled with pillowy mochi bits. These mind-blowing snacks come from master mochi makers who methodically mix and meld the mushy mochi with milky, melty ice cream. The result? A majestic marriage of mesmerizing flavors that'll make you say, "Mmmmore!" For more information visit www.mymomochi.com.

SOURCE My/Mo Mochi Ice Cream

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MyMo Mochi Ice Cream Peppermint




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Snack Spotlight: SkinnyPop® Popcorn Introduces New Cheesy Popcorn Flavors: Aged White Cheddar And Pepper Jack


Better-for-You Snack Leader SkinnyPop Popcorn Expands Ready-to-Eat Line with Cheesiest Flavors Yet!

AUSTIN, Texas, June 20, 2017 /PRNewswire/ -- SkinnyPop Popcorn, a better-for-you snacking favorite, is introducing its first ready-to-eat popcorn flavors made with delicious real cheese: Aged White Cheddar and Pepper Jack.

The two new varieties are SkinnyPop's most flavorful and cheesiest popcorn yet! New Aged White Cheddar uses real white cheddar cheese that's aged to perfection, offering consumers a rich and creamy taste. The Pepper Jack variety has a unique twist and hint of spice that brings extra cheesiness—the good kind.

"SkinnyPop has the best brand fans around and they're always asking for more ways to enjoy our popcorn," said SkinnyPop Brand Manager Kyle Banahan. "There's large demand for cheesy popcorn and we saw an opportunity to bring everything our fans love about SkinnyPop to this large and growing segment, this time with a bigger burst of flavor."

Both new flavors bring on the cheese and also uphold the brand promise of 100-percent SkinnyPop Popcorn, are non-GMO, gluten-free, kosher and contain no artificial ingredients or flavors. At only 47-calories per cup, cheesy popcorn lovers can feel good about satisfying their craving for an indulgent-tasting popcorn.

"We're excited to launch our most-seasoned popcorn flavors yet that are made with real cheese and carry our brand promise of simple ingredients," said Banahan. "SkinnyPop is proud to be a go-to source for the allergen-free community and we will continue to offer our non-dairy cheese flavors for our dairy-free fans."

SkinnyPop's Aged White Cheddar and Pepper Jack flavors are available at major retailers nationwide and at SkinnyPop.com.

About SkinnyPop® Popcorn

SkinnyPop Popcorn is a ready-to-eat popcorn brand under the Amplify Snack Brands portfolio. Pure Popped Perfection® says it all. SkinnyPop Popcorn believes in snacking without compromise. To us that means using the fewest, cleanest and simplest ingredients possible to bring fans the best-tasting popcorn—that's the Skinny! SkinnyPop Popcorn begins with just three simple ingredients: popcorn, sunflower oil and (just the right amount of) salt. Our products contain no artificial ingredients, colors, flavors or preservatives and are free of major allergens including peanuts, tree nuts and soy. SkinnyPop also offers dairy-free options across all product lines. We're proud to be Non-GMO, Gluten Free, Kosher, Vegan and Whole Grain certified.

To learn more about SkinnyPop Popcorn, visit www.skinnypop.com or follow the brand on social media: Facebook (SkinnyPop Popcorn), Twitter (@theskinnypop) and Instagram (@theskinnypop).

About Amplify Snack Brands, Inc.
Headquartered in Austin, Texas, Amplify Snack Brands, Inc. (NYSE: BETR) is a high growth snack food company focused on developing and marketing products that appeal to consumers' growing preference for Better-For-You (BFY) snacks. Our brands SkinnyPop®, Tyrrells®, Paqui®, Oatmega®, Lisa's® Chips, The Wholesome Food CompanyTM, and Thomas ChipmanTM embody our BFY mission of "snacking without compromise®" and have amassed a loyal customer base across a wide range of food distribution channels in the United States, United Kingdom, Canada, Europe and Australia. For additional information, please visit: http://amplifysnackbrands.com.


SkinnyPop Real Cheese Pepper Jack (PRNewsfoto/Amplify Snack Brands, Inc.)

SkinnyPop Real Cheese Pepper Jack (PRNewsfoto/Amplify Snack Brands, Inc.)


SkinnyPop Real Cheese Aged White Cheddar (PRNewsfoto/Amplify Snack Brands, Inc.)

SkinnyPop Real Cheese Aged White Cheddar (PRNewsfoto/Amplify Snack Brands, Inc.)




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Food Spotlight: Splash Your Spoon Into Ben & Jerry’s Newest Cereal Splashback Flavors

Cereal Inspired Lineup Now Available in Scoop Shops Nationwide
South Burlington, Vt., March 7th, 2017 – Ben & Jerry’s is giving everyone a taste of the days of carefree (and responsibility-free) Saturday mornings with a new lineup of ice cream flavors inspired by cereal, available in Scoop Shops starting on March 7, National Cereal Day. The three new Cereal Splashbacks bring the awesomely unmistakable taste of some favorite milk-splashed morning cereals, just frozen. The new flavors pay a nostalgic tribute to childhood cereal favorites, and the Cereal Splashbacks are available only at Ben & Jerry’s Scoop Shops.

The new flavors are:

  • Fruit Loot: Cereal milk ice cream with a crisp fruity cereal swirl
  • Frozen Flakes: Cereal milk ice cream with a crisp cereal swirl
  • Cocoa Loco: Chocolate cereal milk ice cream with a crisp chocolate cereal swirl

Splash Your Spoon Into Ben & Jerry’s Newest Cereal Splashback Flavors. Now available in Scoop Shops!

“So why combine ice cream and cereal? Because the sweet milk at the bottom of a cereal bowl is arguably the best part,” said Ben & Jerry’s Flavor Guru, Eric Fredette. “We wanted to take our flavor concepts and make people feel like a kid again, which is how we landed with our Cereal Splashback flavors. There’s a flavor for every fan that will help bring them back to the prize-at-the-bottom-of-the-box days, watching Saturday morning cartoons in pajamas.”

To officially unveil the new flavors, Ben & Jerry’s is encouraging fans in the Big Apple to join them for an epic celebration at New York City’s own Grand Central Station. From 9 a.m. -7 p.m. in Vanderbilt Hall, fans will have the once-in-a-lifetime opportunity to jump into a larger-than-life cereal bowl ball pit, indulge in plenty of free samples of all three new Cereal Splashback flavors, and have the chance to take home free Ben & Jerry’s for a year!

To make it that much sweeter, Cereal Splashbacks will be available this September in New Zealand, Singapore and Australia.

To learn more about Ben & Jerry’s Cereal Splashback lineup and to find a local Scoop Shop, visit www.benjerry.com/CerealSplashback

About Ben & Jerry’s
As an aspiring social justice company, Ben & Jerry’s believes in a greater calling than simply making a profit for selling its goods. The company produces a wide variety of super-premium ice cream, yogurt and sorbet using high-quality ingredients. Ben & Jerry’s incorporates its vision of Linked Prosperity into its business practices in a number of ways including a focus on values-led sourcing. In 2015 the company completed its transition to using entirely non-GMO (genetically modified organisms) ingredients by source as well as to fully source Fairtrade-certified ingredients wherever possible, which benefits farmers in developing countries. Ben and Jerry’s products are distributed in 35 countries in supermarkets, grocery stores, convenience stores, franchise Ben & Jerry’s Scoop Shops, restaurants and other venues. Ben & Jerry’s, a Vermont corporation and wholly-owned subsidiary of Unilever, operates its business on a three-part Mission Statement emphasizing product quality, economic reward and a commitment to the community. Ben & Jerry’s became a certified B Corp (Benefit Corporation) in 2012. The Ben & Jerry’s Foundation’s employee-led grant programs totaled $2.5MM in 2016 to support economic and social justice, environmental restoration, and peace through understanding. For the inside scoop on Ben & Jerry’s visit www.benjerry.com.









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Gum Spotlight: Bursting with Flavor! Energy Bombs Chewing Gum Now Available in Spearmint



Great-tasting, premium energy gum now available on Amazon


WEST PALM BEACH, Fla., Feb. 23, 2017 /PRNewswire/ -- Kick your energy and focus into high gear with NEW Spearmint flavor Energy Bombs Chewing Gum! Now available on Amazon.com, premium Energy Bombs Chewing Gum with the spark of spearmint delivers a revolutionary, tasty, and easy way to quickly get energy on the go.

Energy Bombs Gum is the ideal alternative to liquid caffeinated products – no more carrying endless cups of coffee or spilling energy shots everywhere; no need to make multiple stops on a long road trip. Energy Bombs is changing the game when it comes to great taste and on-the-go energy – just slip a pack in your pocket or bag and you'll soon be bursting with energy!

"Energy Bombs Chewing Gum's new Spearmint flavor is our biggest success. We're thrilled that after two years of extensive R&D we've achieved such a perfect taste!" said Alon Lubezky, Co-Founder and Vice President of Business Development for Energy Bombs.

At only five calories per serving with 40 milligrams of caffeine, one piece of Energy Bombs Chewing Gum provides the same amount of caffeine as a half-cup of the leading eight-ounce energy drink. Now available in three delicious flavors – NEW Spearmint, Cinnamon and Blue Rush Mint, it quickly absorbs in the body, and also contains essential vitamins including Vitamin B12, Vitamin B6, and Taurine to keep people powered up.

Energy Bombs Chewing Gum (SRP $2.99 per 10 piece pack) is available on Amazon.com, and at convenience stores across the U.S.



About Energy Bombs
Energy Bombs is a passionate and energetic company in the growing energy supplementation retail industry. Stemming from a successful international family business with over 40 years of experience in manufacturing, marketing and building brands, Energy Bombs is dedicated to revolutionizing the energy supplementation market and the way that people consume energy products. Energy Bombs management team has successfully developed and launched over 350 SKU's with an established distribution channel in over 16 countries. The company is dedicated to providing the best tasting energy products to be consumed in the most convenient manner, with the highest quality, and the best value. Learn more at www.Energy-Bombs.com


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Snack Spotlight: Paqui® Launches a Wild New Ranch Chip




Wild Wild Ranch Wrangles Up Intense Flavor Without Artificial Ingredients

AUSTIN, Texas, Feb. 20, 2017 /PRNewswire/ -- Paqui, the brand that brought you "the hottest chip in the world," is at it again—this time introducing Wild Wild Ranch, a tasty and craveable ranch tortilla chip.

Paqui Wild Wild Ranch gets its flavor from real buttermilk and a zesty blend of spices sure to wrangle taste buds from coast to coast. The combination of bold flavor, perfect crunch, and real ingredients delivers a taste so extraordinary fans might be tempted to take down an entire bag.

"Paqui is all about creating chips you can feel good about craving," said Jeff Day, Paqui brand manager. "Ranch is one of the most sought-after chip flavors in the universe, so we spent the last year perfecting our recipe; that's the Paqui way."

Wild Wild Ranch is the latest in a line of seriously delicious varieties including Nacho Cheese Especial, Cool Salsa Verde, and the terrifyingly spicy Haunted Ghost Pepper. Paqui chips are certified non-GMO, gluten-free and contain no artificial ingredients or preservatives.

"Paqui (rhymes with hockey) is an Aztec word meaning 'to be happy,'" continued Day. "What makes us happy is creating chips with mouth-watering flavors using only the best ingredients."

Paqui fans can purchase Wild Wild Ranch at retailers nationwide and online at Paqui.com.

About Amplify Snack Brands, Inc.

Amplify Snack Brands, Inc. (NYSE: BETR) is a snack food company focused on developing and marketing products that appeal to consumers' growing preferences for Better-For-You (BFY) snacks. Through their simple, major allergen-free and non-GMO ingredients, Amplify's brands embody the Company's BFY mission and have amassed a loyal customer base across a wide range of food distribution channels in the United States and Canada. For additional information, please visit: http://amplifysnackbrands.com/

Forward-Looking Statements

This press release contains forward-looking statements, which address a variety of subjects including, for example, information about our products and our expectations about market reception for those products. All statements other than statements of historical fact, including without limitation, those with respect to our goals, plans, expectations and strategies set forth herein are forward-looking statements. Various risks and uncertainties, many of which are outside of our control, could cause actual results to differ materially from those described in these forward-looking statements. Forward-looking statements represent management's current expectations and are inherently uncertain. We do not undertake any obligation to update forward-looking statements made by us except as otherwise required by applicable law.

To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/paqui-launches-a-wild-new-ranch-chip-300410103.html

SOURCE Amplify Snack Brands, Inc.







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Confectionary Spotlight: Hi-Chew Goes Tropical with the Launch of New Kiwi Flavor


Real Ripe Kiwi Fruit Flavor Gives Consumers a Flavorful Escape


IRVINE, Calif., Feb. 13, 2017 /PRNewswire/ -- Morinaga America, Inc. today introduced Hi-Chew Kiwi, the newest product to join the rapidly expanding U.S. Hi-Chew portfolio. With the winter's seasonal chill showing no signs of warming up, Kiwi is giving fans a taste of the tropics, packing tart and juicy kiwi flavor into a perfectly chewy bite.

Made with real fruit juices and purees, Hi-Chew Kiwi delivers the same vibrant color and fresh flavor found in kiwis but with the sensationally chewy texture Hi-Chew fans have come to love. Real chia seeds are showcased in each individually wrapped chew, mimicking the texture and color of actual kiwi seeds, while the sweet, ripe flavor tingles the tongue. Refreshingly sweet with a hint of citrus, Kiwi gives Hi-Chew fans the chance to savor a tropical treat and mentally escape to sunny fun-filled days.

"Our fan base is always eager to see what new flavors Hi-Chew will come out with next," said Mr. Norio Otsuki, Chief Operating Officer of Morinaga America, Inc. "Our new Kiwi flavor delivers both the look and taste of fresh kiwi fruit, exciting taste buds with bursts of flavor on-the-go."

Through its fruity, true-to-flavor taste and smooth, chewy texture, Hi-Chew continues to deliver delicious, innovative flavors for its ever-growing enthusiastic U.S. fan base. With sales continuing to soar, the product line has plans to expand further with even more new flavors launching in the coming year.

Hi-Chew Kiwi is available now at various retailers nationwide and online at Amazon.com.

To learn more about Hi-Chew, please go to www.hi-chew.com, like us at https://www.facebook.com/HiChew/, and follow us at https://www.instagram.com/hichewusa/ and https://twitter.com/hichew.

About Morinaga & Hi-Chew:
The history of Hi-Chew stretches back over a century, when company founder Taichiro Morinaga brought candy-making skills to Japan from America in the 1800s.  Hi-Chew has long been the #1 soft candy in Japan, and in recent years, has also become a hit in the rest of Asia and America, especially among the young.  In the U.S., original Hi-Chew is offered in Strawberry, Green Apple, Mango, Grape, Cherry, Banana,Melon, and Kiwi.  The Hi-Chew Sours come in Lemon, Lime and Grapefruit. Hi-Chew Bites are offered in Grape, Strawberry, Mango, and Orange and made with real fruit juice blended into the chewy candy, which is 100% free cholesterol or artificial colors.

Morinaga America, Inc. (sales company) and Morinaga America Foods, Inc. (candy production) are wholly owned subsidiaries of Morinaga & Co., Ltd., which began in 1899 as the first maker of chocolates in Japan.


To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/hi-chew-goes-tropical-with-the-launch-of-new-kiwi-flavor-300406156.html


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Spirits Spotlight: Recipe 21 Vodka Adds New Flavor





ROCHESTER, N.Y., Jan. 10, 2017 /PRNewswire/ -- Rochester, NY-based Recipe 21 Premium Vodka has been shaking up the otherwise stodgy value tier with explosive sales and geographic growth. To keep up with growing flavor trends, the brand just added cherry vodka to its comprehensive line-up of spirits.

Aimed at Millennials and the bartenders who serve them, Recipe 21's sexy packaging, smart positioning, flavor range and premium-level quality have fueled fly-off-the-shelves sales. These attributes have made it a go-to brand for bar managers who want inventive value spirits for their well drinks.


"Our vodka is distilled four times," LiDestri Food and Drink Product Manager Ricky Tatar said. "That's higher quality than many well-regarded vodkas I could mention. So we have a premium product at a fantastic price, which we are finding is overwhelmingly satisfying to our customers. More significantly, it's generating unprecedented repeat sales."

Recipe 21 was introduced in New York in 2012. Targeting bars and restaurants, the brand had initial sales of just 1,000 cases. Since then, strong word-of-mouth recommendations and the introduction of a broad size range has helped build its off-premise retail business.  Now focusing on both on- and off-premise sales, Recipe 21 is on-pace to sell over 100,000 cases in 2017.  The line sold over 80,000 cases in 2016, and moved into several new areas: Connecticut, Washington, D.C., Delaware and Maryland, New Jersey and Florida.

The cherry-flavored vodka is Recipe 21's 11th product and sixth formulated with quadruple-distilled vodka. In addition to the traditional vodka, it joins Grape and Orange vodkas along with vodka-based Triple Sec and Peach Schnapps.

The cherry flavor is targeted at shot-drinkers. A little more than 20 percent of off-premise vodka sales are now flavored, according to Nielsen research. Cherry vodka is often combined with an energy shot to make "cherry bomb" cocktails, Tatar said, and is also consumed simply mixed with water or tonic for those looking to avoid higher calorie mixes such as soda and juice.

Recipe 21 also sells a 4x-distilled gin, white rum, blended whiskey and silver tequila. Bartenders love how comprehensive the line is, Tatar said, and its value-priced positioning. "Rather than having to hassle with multiple distributors to fill their wells, they can make it much easier on themselves and buy from one," he said. "Recipe 21 is changing the game in its markets."

About LiDestri Spirits:  Based in Rochester, NY, LiDestri Spirits, a division of LiDestri Food & Drink, provides a variety of services including contract manufacturing for high-proof spirits, liqueurs, wine-based products, cream liqueurs, wines and other custom or specialty liquor-based products. Its state-of-the-art facility produces a wide range of product formulations, sizes and designs. Proprietary brands include LiDestri's Pink Limoncello, mü coffeehouse cocktails, Recipe 21, LiDestri's Sangria, Tuttobello Liqueurs and Cask & Crew Whiskey.





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Flavor Spotlight: Vaporfi Releases New Bites – Vanilla Caramel Swirl E-Liquid Flavor



MIAMI, Oct. 13, 2016 /PRNewswire/ -- Vaporfi today announced the latest addition to their craft line of premium e-liquids, Bites by Vaporfi.

Vaporfi Bites Vanilla Caramel Swirl vape juice flavor combines vanilla bean ice cream and rich smooth caramel, and tops it off with a hint of delectable Bavarian cream. The alluring blend of vanilla and caramel pulls you in, while Bavarian cream soothes the palate with a crisp back note upon exhaling. This unique combination of flavors executes a sweet remnant of a classic ice cream treat.

Bites is encased in an authentic pint sized cup with warm tones that is sure to resonate with ice cream lovers everywhere. This premium vape juice offers max VG, enabling smooth viscosity while delivering maximum flavor.

"After Very Berry Slushie by Vaporfi, Bites is the second e-liquid flavor that is packaged in a collectible edition container," says Nick Molina, CEO of Vaporfi. "With the multitude of eliquid brands on the market today, it's important to stand out, and our unique packaging helps us do just that."

This is the perfect juice to pair with your favorite vape tank or MOD, and priced at $17.99, this classic flavor is sure to be a hit. To purchase Bites by Vaporfi visit your nearest Vaporfi retail location or shop online at www.vaporfi.com. For wholesale inquiries please contact Wholesale@Vaporfi.com.

About Vaporfi 
VaporFi is an electronic cigarette/vapor products manufacturer that has coupled the online e-commerce vapor market, with signature retail locations, located throughout the USA and internationally. Having launched to immediate success, and rapid expansion of their locations through franchising, VaporFi remains the most exciting brand of electronic cigarette, e-liquid, and vapor products around. For more information on the brand, their products, and locations, visit www.Vaporfi.com.





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