Tag Archives: lauren todd

ketchon

Packaging Spotlight: Ketchon

Ketchon is a new product that combines ketchup and dijon mustard into one. This is a unique product found at specialty food stores. There are three flavors including original, honey, and spicy. The packaging of Ketchon uses typography as its main element of communication. It is minimalistic in its use of black and white while incorporating the color that matches the flavor. The bottle was designed to be sleek and show off the product and label and enhance the unique product flavoring.
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surnisesangria

Packaging Spotlight: Sunrise Sangria

Sunrise sangria is a new twist on an old favorite. The easiness and convenience of Sunrise Sangria targets the busy woman trying to prepare a beautiful and stress free gathering. The bottle which is typography based, is a unique way to show exactly what you are drinking, and is also aesthetically interesting, so much so that is can be used as a display piece. The fruits that are infused within are easily seen and clear to the consumer in a fun way. The two colors differentiate between the flavors, and they are sold in packs of four as well as individually.
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