Ketchon is a new product that combines ketchup and dijon mustard into one. This is a unique product found at specialty food stores. There are three flavors including original, honey, and spicy. The packaging of Ketchon uses typography as its main element of communication. It is minimalistic in its use of black and white while incorporating the color that matches the flavor. The bottle was designed to be sleek and show off the product and label and enhance the unique product flavoring.