Tag Archives: industry news


Industry News: Saffron Road® Leadership to Participate in Industry-Leading Intensive



Adnan Durrani to Assist in Leading One-Day Course on Bridging Profit & Purpose: A Convening of Business Leaders and Impact Investors

STAMFORD, CT – Adnan Durrani, CEO and Founder of American Halal Company and Saffron Road®, a leading brand in the natural and organic products industry, will help lead the Investor’s Circle-Social Venture Network’s (IC-SVN) annual and highly acclaimed intensive workshop. This year’s workshop, “Bridging Profit & Purpose: A Convening of Business Leadership & Impact Investors,” will be held in Brooklyn, NY. Investors’ Circle-Social Venture Network builds and serves communities of inspired and informed impact investors and business leaders to make social, economic and environmental change. Join Adnan this November for a special fireside conversation where he'll go in depth on his successes, challenges, and pivotal moments throughout his unique and inspiring entrepreneurial journey

The four-day event is planned for Thursday, November 1, 2018 from 8 a.m. to 5 p.m. Its focus is to create an environment where the real challenges, insights and best practices of leading mission-driven businesses and engaging in impact investing can be discussed and put into action. IC-SVN conferences facilitate peer-to-peer relationship building, and create a community where attendees can enhance their leadership, improve their businesses, build their portfolios and expand their impact.

Durrani is CEO & Founder of American Halal Co, Inc.— which markets the Saffron Road brand line of world cuisine meals, sauces and better for you plant based protein snacks, sold in all Whole Foods stores and over 20,000 grocery stores nationally. Adnan has been a pioneer in establishing quantitative proof that socially conscious and economically-just business models can yield exponential triple bottom line profits. He founded Vermont Pure and Crystal Rock, the second largest bottled water company in the Northeast United States. Adnan was also a financial partner in Stonyfield Farms, Inc., and a former Director of Maple Hill Creamery. He has been the featured in numerous publications, such as The Wall Street JournalForbesNY TimesFortune, MSNBC, Bloomberg and CNN.

For more information on the session, visit the IC-SVN at conference.ic-svn.org/. To learn more about Saffron Road overall, including the brand’s new snack products, please visit saffronroad.com.


About Saffron Road
The Saffron Road brand is wholly owned by American Halal Company, Inc. and is a leading lifestyle brand in the natural and organic food industry, offering a wide range of products from frozen entrées to better for you legume (plant-based) protein snacks which are natural, organic, sustainable and healthy (NOSH). Saffron Road Products are also Halal-certified by IFANCA and are available in more than 20,000 retail locations in the U.S. Most importantly, Saffron Road is a socially responsible brand on a mission of collective progress for the betterment of humanity, by inspiring, connecting and respecting global citizens through a shared love of ethical World Cuisines. With Saffron Road, consumers can explore adventurous cuisines that combine bold, clean flavors from around the world with high quality, wholesome ingredients which are better or the environment, better for the farmers, better for the animals, better for your health, and most all better tasting. Saffron Road. Journey to Better™.

or the environment, better for the farmers, better for the animals, better for your health, and most all better tasting. Saffron Road. Journey to Better™.






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Industry News Spotlight: Wholly Wholesome Demonstrates Sustainability Through Ethical Palm Oil Sourcing



All-Natural Baked Goods Brand Announces Partnership with Palm Done Right

CHESTER, N.J. (May 1, 2018) – Wholly Wholesome, the leader in all natural and organic baked goods, is one of a select group of brands partnering with Palm Done Right. Palm Done Right takes a holistic approach to growing and cultivating palm oil in a manner that nurtures the surrounding animals, environment, farmers and communities. This makes the organization a natural partner for Wholly Wholesome, which touts its mission to keep both the health of its consumers and the health of the environment as a top priority. Palm oil is an ingredient in some of Wholly Wholesome’s products. This makes the brand’s source for palm oil a priority, as Wholly Wholesome supports those who put the environment first.

“For ingredient and environmentally conscious consumers, knowing where their food comes from is of the upmost importance,” says Doon Wintz, President of Wholly Wholesome. “Palm Done Right is a great partner for Wholly Wholesome. Their sustainably sourced and nutrient rich palm oil allows us to uphold our promise of better-for-you food made with better for you ingredients that fit your lifestyle.”

While other palm oil sources often gather their resources by destroying natural habitats with a heavy use of chemicals, Palm Done Right farmers use organic growing practices to cultivate their palm oil. They integrate their farms in with other plants and uncultivated forests, allowing animals and surrounding environments to thrive. Palm oil is also the highest yielding vegetable oil on the planet, producing 3.7 tons of oil per hectare while the closest second is canola oil, which only produces 0.7 tons of oil per hectare. Not only is Palm Done Right a conscious and logical choice for the environment, but the organization also promotes a mission towards delivering results that are better for people, as Red Palm Oil contains healthy fats and high concentrations of Vitamin A and E.

From bakery treats to pie crusts to fully prepared cakes, Wholly Wholesome is known for producing quality goods that are easy to prepare so that consumers may bring home superior food that has the benefits of natural ingredients. USDA certified organic ingredients and Palm Done Right palm oil match with the value of Wholly Wholesome’s pure, simple and clean ingredients used in their bakery goods and treats.


About Wholly Wholesome

Wholly Wholesome, the leader in all natural frozen desserts, produces ready-to-eat and ready-to-bake products. The Chester, New Jersey company believes everyone deserves a sweet indulgence that is free of additives, trans fats and highly processed ingredients. Wholly Wholesome’s recipes combine modern baking techniques with choice ingredients for the superior taste and quality of select, organic home-style baked goods.







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Industry News: True Citrus and Diamond Crystal Brands Announce New Foodservice Business Relationship



BALTIMORE, June 22, 2017 /PRNewswire/ -- Today Al Soricelli, CEO of True Citrus Co., and Tony Muscato, President and CEO of Diamond Crystal Brands, have announced a new business relationship to further grow True Citrus in the Foodservice channel. Effective July 1st, Diamond Crystal Brands will be licensed to exclusively distribute and sell the True Citrus portfolio in Foodservice.

"We are very excited about our new business relationship with Diamond Crystal Brands. Diamond Crystal enjoys an outstanding Foodservice industry reputation for manufacturing and distributing high quality products in addition to exceptional sales and marketing expertise. True Lemon® and True Lime® are an ideal fit for the foodservice operator, and it will be exciting to watch distribution grow," commented Soricelli.

True Citrus manufactures and distributes a unique, proprietary line of crystallized citrus based products for retail, foodservice and commercial ingredients.  Using only simple, Non-GMO ingredients, its flagship products, True Lemon® and True Lime®, provide consistent fresh-squeezed lemon and lime taste in a crystallized, shelf-stable format, making them perfect alternatives for the inconsistent quality and expensive citrus alternatives now being used.

True Lemon® and True Lime® are available in single-serve sachets for front-of-the-house and in larger size containers for uses in back-of-the-house recipes. Currently in the Foodservice channel, True Citrus products can be found in over 35,000 foodservice operations including cafeterias, healthcare facilities, quick serve restaurants, airlines, hotels and convenience stores.

Tony Muscato of Diamond Crystal explains, "True Citrus offers a truly unique family of exceptional quality products that are on trend with what consumers and foodservice operators are demanding. We are thrilled to add True Citrus to our portfolio of other premium brands and solutions. The True Citrus line offers clean ingredients, and a taste that is on par with fresh but has the consistency, ease of use, safety and shelf stability that fresh lemons, limes and juices cannot provide for an operator's menu."

As part of the partnership, Diamond Crystal Brands will be assuming all of True Citrus's current foodservice relationships effective July 1st.


About True Citrus 
True Citrus, a Baltimore-based company, is the manufacturer of the True Citrus family of products including True Lemon® and True Lime® unsweetened sachets and lemonades and limeades.  All True Citrus products are made from patented formula's that capture an authentic, fresh-squeezed citrus taste and use only simple and clean ingredients (and never have artificial sweeteners, flavors, preservatives, sodium or gluten).  True Citrus products, including low-cal lemonades and limeades, unsweetened citrus replacements and spice blends, are available at over 37,000 stores including Walmart, Kroger, Target, Safeway, Publix, HEB, Wegmans, Dollar Tree, Rite-Aid and Food Lion, among others, as well as Amazon and TrueLemonStore.com. For more information, visit www.TrueCitrus.com.


About Diamond Crystal Brands 
Diamond Crystal Brands is an industry leader in providing portion control packaging solutions in Foodservice. Based in historic Savannah, GADiamond Crystal Brands has culinary expertise in meal enhancers, beverage enhancers, and blended solutions. With five manufacturing facilities across the country, Diamond Crystal Brands prides itself on having the flexibility to meet any portion control need to drive both customer and consumer delight.  For more information, please visit us at www.dcbrands.com or contact Steven Cohn at slcohn@dcbrands.com.







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Industry News: Bayonne Ham Announces its American Debut



The Iconic Cured Ham from Southwest France is Ready to take the U.S. by Storm

NEW YORK, June 23, 2017 /PRNewswire/ -- The Bayonne Ham Council is proud to announce its debut in the U.S., with a campaign kick-off at the summer Fancy Food Show held in New York City from June 25-27th. Conducted with the support of the European Union, it is the first time that Bayonne Ham producers have come together for a large-scale trade-focused marketing program.

After conquering European consumers, it is no surprise that the legendary cured ham from the Southwest of France chose the United States for its international ambitions. Shifting away from large-scale industrial foods, Americans are increasingly in demand of premium craft products: gustatory pleasure, but also traceability and production transparency have become choice criteria.

As the very first French food product to be awarded the Protected Geographical Indication (PGI) status in 1998, Bayonne Hams will address American foodies' search for authenticity: this status guarantees the ham's traditional and sustainable production, as well as its place of origin. True to tradition, Bayonne Ham is produced the same way it was a thousand years ago.

One of the finest representatives of France's gastronomic legacy, Bayonne Ham will seduce American's palates. The "Melt In Your Mouth" charcuterie from Europe, Bayonne Ham is the perfect addition to America's convivial gourmet festivities: whether low-key outdoor picnics or fancier cocktail aperitifs, paired with fine cheeses and elegant wines. Americans will enjoy its delicate flavors with considerable length in mouth and moderate saltiness.

The Bayonne Ham's council U.S. campaign targets trade professionals and will consist of nationwide activities, with key activations on the West and East coasts. The Bayonne Ham Council set the grand but attainable objective of dedicating one quarter of its overall international exports to the U.S. by the year 2020.


About the Bayonne Ham Council
The Bayonne Ham Council was created in 1991 to promote the Protected Geographical Indication (PGI) Jambon de Bayonne, which was formalized on October 7th, 1998 by European decree. Organized as an Interprofessional Body, it gathers every actor involved in the production of Bayonne Hams including 950 pig farms, 39 livestock producers, 23 cutting plants and 30 curing units, all located in Southwest France.
Visit http://www.jambon-de-bayonne.com/en/ for more information






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Industry News: Southern Recipe Small Batch and Bernie’s Burger Bus Call on Foodies to Enter to Win




Southern Recipe Small Batch and Bernie’s Burger Bus



In an effort to help foodies celebrate summer in style, Southern Recipe Small Batch has partnered with Bernie’s Burger Bus of Houston, Texas to host its Street Meet Food Truck Contest.

The craft pork rind brand calls on food lovers, festival goers and food truck enthusiasts to enter their most creative food truck-inspired recipes for the opportunity to win two tickets to “the greatest show of Texas craft beer”, Texas Craft Brewers Festival in Austin, and travel expenses up to $500 compensated as their grand prize.

As original recipe ideas using Southern Recipe Small Batch pork rinds are submitted during the campaign period, Bernie’s Burger Bus chefs will produce one new consumer-requested recipe weekly. At the end of the contest, four of the final recipes will be pitted in a recipe “face off” with one consumer being awarded the grand prize by popular vote.



Fans can enter the Street Meet Food Truck Contest by entering their recipes through Southern Recipe Small Batch online or on Facebook.



Recipes can be submitted weekly during the Street Meet Food Truck Contest, now through June 23. Final voting will occur between July 3 through July 7.



To learn more about the Street Meet Food Truck Contest and Southern Recipe Small Batch, visit SouthernRecipeSmallBatch.com. To learn more about Bernie’s Burger Bus, visit BerniesBurgerBus.com.



To schedule an interview or speak with a Southern Recipe Small Batch representative or a Bernie’s Burger Bus team member, please contact Sarah Walters, walters@rmdadvertising.com or 614.794.2008.







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Industry News: Pepsi® Turns Up The Heat This Summer With Release Of Limited-Edition Pepsi Fire™



"Snap-Unlock-Win" With Snapchat Snapcodes For Thousands of Prizes and Experiences

PURCHASE, N.Y., May 11, 2017 /PRNewswire/ -- Today, Pepsi is encouraging fans to "Get It While It's Hot™" with the launch of its newest limited-edition beverage, Pepsi Fire. Beginning May 22, Pepsi Fire – the refreshing cola with a cinnamon flavored twist – will be available in stores nationwide for an eight-week period.

That's not all that is heating up this summer. From May 22 through July 16, fans who find specially marked packs of Pepsi Fire, Pepsi, Diet Pepsi, Pepsi Zero Sugar and Pepsi Wild Cherry can "Snap-Unlock-Win" a chance to take home thousands of the season's hottest prizes. In a first-of-its-kind promotion, select Pepsi brand packaging will feature a Snapcode that unlocks a variety of exclusive Snapchat features, including unique Lenses, Geofilters and a new Pepsi mobile game.

"Summer is one of the most anticipated times of the year, and Pepsi Fire is going to ignite this season with an unexpected and spicy twist to our classic cola taste," said Lauren Cohen, Director, Marketing, Pepsi. "We know Pepsi fans love spending time on Snapchat, and we are excited to offer them a chance to Snap their way to one of one-thousand gaming consoles, a trip to Lollapalooza or a CONAN show meet-and-greet."

To unlock exclusive Pepsi content and experiences, Snapchatters can point the Snapchat camera at the on-pack Snapcode and press and hold to scan. By unlocking the mobile game, consumers can also enter a sweepstakes where 10 lucky winners per day will take home big ticket items, including hard to find new gaming consoles, festival fly-away experiences and a chance to attend a taping of TBS's CONAN plus meet-and-greet.

The summer campaign will be supported by digital, out of home and on-air advertising, including a new national TV commercial launching in June. In a summer-long series, Pepsi will also partner with TV's favorite fiery late night host, TBS's Conan O'Brien, for special content across TV, digital and social.

Pepsi Fire will be available at major retailers in 20 oz. bottles and 12-oz. can 12-packs. A limited edition Pepsi Fire Slurpee drink will be available exclusively at participating 7-Eleven stores across the country through the end of June, making the hottest drink of summer – cool.

Follow the conversation this summer at Pepsi.com, on Twitter @Pepsi and Facebook.com/Pepsi.


About PepsiCo
PepsiCo products are enjoyed by consumers one billion times a day in more than 200 countries and territories around the world. PepsiCo generated approximately $63 billion in net revenue in 2016, driven by a complementary food and beverage portfolio that includes Frito-Lay, Gatorade, Pepsi-Cola, Quaker and Tropicana. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including 22 brands that generate more than $1 billion each in estimated annual retail sales.

At the heart of PepsiCo is Performance with Purpose – our fundamental belief that the success of our company is inextricably linked to the sustainability of the world around. We believe that continuously improving the products we sell, operating responsibly to protect our planet and empowering people around the world is what enables PepsiCo to run a successful global company that creates long-term value for society and our shareholders. For more information, visit www.pepsico.com.





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Industry News: Phillips Distilling Company Joins Mezcal Movement With The Addition Of Award-Winning Marca Negra



Hand-Crafted Mezcal Brand Will Further Expand Company's Artisanal Portfolio

MINNEAPOLIS, May 15, 2017 /PRNewswire/ -- Phillips Distilling Co., established in 1912, announced today the addition of Double Gold award-winning Marca Negra Mezcal to its portfolio. The brand joins the Phillip's Distilling Co.'s growing family of premium and ultra-premium spirits which includes Prairie Organic Vodkas, Prairie Organic Gin, UV Premium Vodkas, Casa Centinela Tequilas, Tomatin Scotch Whisky, La Hechicera Aged Rum, and Revel Stoke Whisky, among others.

"For a while now, we have been hearing from mixologists across the country about their increased interest in mezcal, we have been searching for the perfect opportunity to join this leading edge category," said Mike Duggan, CEO of Phillips Distilling Co. "In Marca Negra we found the ideal ultra-premium partner to complement brands like Prairie Organic Spirits, Tomatin Scotch, Casa Centinela Tequilas, La Hechicera Aged Rum, to balance our ultra-premium portfolio. We couldn't be more honored to welcome Marca Negra to our family."

Marca Negra currently offers six different ultra-premium expressions – Espadín, Dobadan, Tobalá, Ensamble, San Martin, and Tepeztate – made in different locations and styles, rendering each with complex, sophisticated flavors and elegant finishes. With over 30 different varieties of agave that can be used to make mezcal, Marca Negra's expressions are each uniquely distilled with different varietals and conventions that result in very distinct tasting notes. Each of the expressions are made following a fully organic process and adjusted to the distiller's taste profile, typically resulting in proofs that range from 95 to 105.

During this year's prestigious San Francisco World Spirits Competition, Marca Negra set a standard of quality and excellence earning a Double Gold Medal for its Tobalá Mezcal.

"Mezcal Marca Negra is poised for growth in the North American market," said Pedro Quintanilla, co-founder and managing partner, Marca Negra. "Given the interest in mezcal among U.S. consumers, it was important for us to partner with a company that not only understands the intricacies of artisanal spirits, but also has the resources to amplify our reach. We were very impressed with Phillips Distilling Co.'s proven track record and could not have asked for a better partner to help us grow our brands."

Marca Negra is currently launching across the country. Depending on the expression, a 750 ml bottle of Mezcal Marca Negra will retail between $54.99-$199.99.


About Phillips Distilling Company

Phillips Distilling Company (Phillips) is one of the most innovative and enduring distilled spirits companies in the North America. Over 105 years in the making, Phillips Distilling Co. continues to produce high-quality products using only the finest ingredients, sourced from around the globe. From America's first schnapps in the 1930s to flavored vodka in the 1950s to flavored whiskey in the 1990s, Phillips is consistently a pioneer in the spirits industry. The Phillips portfolio includes UV Vodka flavored vodkas, Prairie Organic SpiritsRevel Stoke WhiskiesCasa Centinela Tequilas, La Hechicera Aged Rum, Tomatin Scotch Whiskies, Trader Vic's Rum, and Phillips Spirits. As always, Phillips Distilling Co. reminds you to enjoy all of its products in moderation. The company is based in Minneapolis. www.phillipsdistilling.com





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Industry News: Ener-C Announces NSF Non-GMO True North Certification



VANCOUVER, British Columbia, May 15, 2017 /PRNewswire/ -- Pauling Labs, the maker of Ener-C multivitamin drink mix, is extremely proud to announce that Ener-C has achieved NSF Non-GMO True North certification of all ingredients.

Since the birth of the brand in 2013, their goal has always been to attain third party certification of Ener-C's non-GMO status. Although Ener-C has always been non-GMO, they hold a firm belief that if you claim it you need to verify it by a respected third party. Pauling Labs chose to work with NSF True North because they are an internationally recognized verification and testing organization.

Since 1955, NSF has been committed to protecting human health and safety worldwide.  Athletes who wish to compete in the Olympics and world sporting events can only take NSF certified supplements.  "NSF is the gold standard for all supplement testing worldwide, which is why we decided to go with NSF's True North Non-GMO testing regime for Ener-C," said Richard Pollock, President, Pauling Labs.

Pollock and his team believe that consumers have the right to know what's in their products and have the right to make the healthiest decisions when purchasing those products.  Although there continues to be a debate over the health effects of GMO ingredients, Pollock believes there should be no question as to who owns the seeds and plants: Mother Earth, not corporations.  "Pauling Labs and Ener-C are committed to continually doing better and improving the lives of our consumers, our employees, and our communities," said Pollock.


About Ener-C and Pauling Labs:
Ener-C is a multivitamin drink mix made with real fruit powders that was created to address two important basic human truths.  The first truth is that we are all, by nature, thirsty creatures.  The second is that we all could do with more energy.

There were very few choices out there when it came to finding a product that was healthy, natural, non-GMO,  caffeine and stimulant free, low in sugar, and made by companies consumers could trust and respect. Pauling Labs saw this as an opportunity to create a product people could enjoy taking and feel good about. Pollock stated, "Everything we do at Pauling Labs is based around the belief that we can all be better, do better, and feel better."







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Industry News: Graeter’s Ice Cream to Debut at Great American Ball Park May 1st



Cincinnati – (May 1st, 2017) Graeter’s Ice Cream will be sold at Great American Ball Park, starting May 1st, making Reds fans very happy. May 1st is when the Reds open a nine-game home stand vs. the Pirates, Giants and Yankees. Fans can find the iconic Cincinnati ice cream at a new stand on the third base concourse, near Gapper’s Alley.


Graeter’s Ice Cream will be served in cones and cups in these flavors:

• Black Raspberry Chocolate Chip
• Cookie Dough Chocolate Chip
• Cookies & Cream
• Dutch Milk Chocolate
• Mint Chocolate Chip
• Madagascar Vanilla Bean

“We are excited to offer Cincinnati’s favorite ice cream for fans watching Cincinnati’s favorite sports team,” said Chip Graeter, 4th generation owner of Graeter’s Ice Cream. “The Reds were the first professional baseball team in 1869 and Louis Graeter got into the ice cream business in 1870. Two iconic Cincinnati traditions together at last.”



To learn more about Graeter’s Ice Cream, visit www.graeters.com.



Sarah Walters, walters@rmdadvertising.com or 614.794.2008.





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Industry News: NestFresh Partners with KultureCity to Merge Philanthropy with Exercise, Diet and Community



KultureCity Launches Innovative Program Benefitting Families With Autistic Children

DENVER, CO – NestFresh, the leader in sustainable, local, humane and natural eggs, has pledged to support the charitable efforts of partner KultureCity through the organization’s unique fundraising campaign titled KCFit. This marathon season, KCFit, with the help of caring partners like NestFresh, will attend a number of the nation’s most prestigious marathons. In doing so, KultureCity’s advocates will use the KCFit platform to promote acceptance for all special needs children while fundraising in support of the lifeBOKS program. In launching this exceptional fundraising endeavor, NestFresh has joined the KCFit team, helping to promote upcoming races and educating consumers about both KultureCity and KCFit. The egg producer will support the organization through marketing promotional efforts.

The concept of KCFit was born of KultureCity co-founder Dr. Michele Kong Maha and NFL legend Tiki Barber to merge philanthropy with physical fitness through exercise, diet and community. With the philosophy “We can achieve anything, even the impossible, one step at a time. It starts with having the courage to take the first step,” each marathon attended by KCFit will fundraise for KultureCity’s innovative lifeBOKS program. The lifeBOKS program provides free kits to the families of autistic children to prevent wandering and wandering related accidents. In NestFresh’s current partnership with KCFit, the brand will continue its history of giving back to the communities it serves in meaningful ways.

“NestFresh is proud to support KultureCity and its KCFit program as part of our ongoing commitment to helping those who do good in our communities," shares Brandy Gamoning, Marketing Manager at NestFresh. “We have been impressed by the work KultureCity does since they were nominated and eventually voted the winner of our first NestFresh Cares contest. This partnership with KultureCity allows us to continue to engage with consumers that care just as much about their communities as we do.”

“KCFit is a fantastic initiative that will continue to support the incredible work of KultureCity and the lifeBOKS program,” shares Dr. Michele Kong, Co-Founder & Chief Medical Officer of KultureCity. “We’re proud that NestFresh has joined our team of individuals and organizations that truly care about the vision, purpose and health of KultureCity.”

NestFresh’s support of KultureCity and KCFit pivots on the values upon which NestFresh stands. From the company’s partnerships with family farmers nationwide to its insistence on transparency from farm to grocery store, this year’s giving efforts align with everything NestFresh has worked towards since the brand’s founding in 1991.

About NestFresh
NestFresh Eggs was the first nationally distributed egg line to receive the Non-GMO Project Verified seal from the Non-GMO Project and to offer liquid and dry egg products that are also Non-GMO Project Verified for retail, food service and manufacturing.








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