Tag Archives: ice cream


Food News: Tyra Banks Announces The Official Launch Of SMiZE Cream


Nationwide Shipping and Los Angeles Area Ice Cream Shop Launch July 2nd

LOS ANGELES, July 2, 2021 /PRNewswire/ -- Psst...here's the scoop! SMiZE Cream -- the ice cream that inspires you to reach for more than just a spoon -- is excited to announce the official launch of SMiZE Cream with nationwide shipping AND the grand opening of its first-ever ice cream shop location in Los Angeles, following its Spring 2021 pop-up in an adjacent location. With the help of some of the best ice cream purveyors in the country, including SMiZE Cream's Ice Cream Scientist, Dr. Maya Warren, Tyra has created a decadent custard-style ice cream that's a luxury for the taste buds, full of surprises and inspiration.

But the fun doesn't stop there: When Supermodel, Super Businesswoman and now Super Ice Cream Connoisseur Tyra Banks, set out to create a super-premium ice cream brand, she knew SMiZE Cream couldn't be just any ordinary treat. She decided to hide a yummy SMiZE Surprize at the bottom of every cup - a chunkalicious Cookie Dough truffle covered in naturally-colored sprinkles -  a tasty reward that symbolizes what the brand stands for: GOAL GETTING & DREAM CATCHING.

Ice cream lovers all across the country who can't make it to the new Los Angeles area shop will have something to celebrate: nationwide shipping! SMiZE Cream will be delivered across the USA in a special Creamz & Dreamz Box themed to SMiZE Cream's mascot, DJ Splitz and her beatz. The box includes unique AR experiences and other fun surprises.

"It's official, baby! Now everyone in mainland USA can enjoy the creamy, dreamy taste of SMiZE Cream," says Banks. "Bite after bite, taste test after taste test, the nationwide launch of SMiZE Cream is by far my most delicious, chunk-a-licious accomplishment. Ever since I was a little girl, my mama and I have been obsessed with the creamy, crunchy, ooey-gooey comfort and delight of ice cream. Everybody has their own unique stories and moments with ice cream at the center of them—hot summer days, celebrations, even broken hearts—but ice cream always made it better."

Banks continues, "You might be saying 'Tyra, what's different about your ice cream?'  I've got news for you… THIS IS NOT JUST ICE CREAM. It's technically a delectable frozen custard. AND we've got a yummy SMiZE Surprize hidden inside - a huge chunkalicious cookie dough truffle!  So dig baby dig for that Surprize!

SMiZE Cream launches with seven signature flavors:

  • The Best Vanilla I Ever Had
  • Strawberry BirthYAY! Cake
  • Brownies, I Love You!
  • Purple Cookie Mon-STAR & Me
  • Salted Caramel King
  • Cookie Caramel Queen
  • Chocolate Barbeque
  • And a soon to be announced exciting major collaboration!

Each ice cream flavor is served in limited-edition individually packaged servings, complete with a unique AR activation per ice cream flavor that happens right on your cup.

SMiZE Cream is not just about deliciousness. SMiZE Cream was once just a dream for Tyra and is now a reality.  But Banks didn't do it alone, she surrounded herself with experts in their fields. Finding the right experts can be difficult and often we don't know where to look. To help others achieve their dreams, Banks has created a mentorship program called The SMiZE Goalz & Dreamz Factory.

To launch the first phase of the program, SMiZE Cream is partnering with Eldera, the global intergenerational mentoring platform. The program will strategically partner young goal-getters with experts that have at least 6 decades of life experience and who have valuable advice and information to offer the next generation.  This program will help connect these generations together to bring new dreamz to life.

The SMiZE Cream shop is located blocks from the beach at Santa Monica Place in Santa Monica, California. Doors officially open Friday, July 2 at 4:00pm PST.

To order SMiZE Cream, learn about the mentoring program, join the community and more, go to www.smizecream.com.



Photo by Massimo Campana

Photo by Massimo Campana






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The Urgent Company

Frozen Dessert Spotlight: Planet Positive Pints: Brave Robot Ice Cream


LOS ANGELES, May 19, 2021 /PRNewswire/ -- Brave Robot Ice Cream, launched by The Urgent Company, announced today that it will be the first dairy ice cream in U.S. grocery stores to publish its carbon footprint on packaging. The company is ahead of its industry in responding to retailers and consumers' demand for more sustainable, great tasting options with smaller environmental footprints.

As part of The Urgent Company's mission to deliver more planet-friendly alternatives, the brand is conducting an independent Life Cycle Assessment. The initial findings of that study show that the absolute carbon footprint for its ice cream pint is 0.76 kgCO2e, or the equivalent of driving 1.9 miles in a passenger car (EPA Greenhouse Gas Equivalencies Calculator). The product's low carbon footprint (approx. 34% lower when compared to traditional dairy ice cream) is, in part, made possible by its use of animal-free whey protein from Perfect Day. Perfect Day's protein production reduces greenhouse gas emissions by at least 85% and up to 97%, compared to conventional production methods of bovine whey, as stated in their ISO-certified, third party-validated life cycle assessment from WSP.

"Reducing the impact of manufacturing the foods we love is at the core of what we do," said Paul Kollesoff, founder and general manager at The Urgent Company. "In order to improve anything, you have to measure it first. We will continue to quantify our environmental impact in the months ahead, giving our customers a deeper understanding of how they benefit the planet when they choose Brave Robot over a traditional dairy pint of ice cream."

In addition to product ingredients, sustainable packaging also contributes to a lower carbon footprint. Brave Robot ice cream is packaged in an FSC certified paper container, with sugarcane-derived liner and petroleum-free seals that are 100% recyclable.

Brave Robot will begin to feature the GHG emissions of each pint on packaging this summer, along with an accompanying QR code driving to BraveRobot.co/impact where customers can dive deeper on the brand's commitment to sustainability and celebrate with a free pint. The statement will be printed on the safety seal of each pint, under the lid, and will migrate to the side panel by 2022.

"Carbon labeling of consumer products is a growing trend, and we believe that greater transparency around GHG emission metrics is an important step to promote climate literacy," said Jon Spear, Vice President of Marketing at The Urgent Company. "We want people to understand that the smallest of changes in diet can have an outsized impact on the climate. For retailers interested in reducing their overall impact, Brave Robot Ice Cream is an opportunity for them to carry items in line with the growing demand for planet-friendly options, reducing their own impact in the process."

Brave Robot is available for $5.99 nationwide in more than 5,000 retail locations, including Kroger, Safeway/Albertsons, Sprouts, Stop & Shop and at braverobot.co.

Brave Robot is the premier brand from The Urgent Company, a new type of CPG company with a singular focus on using innovation and science to create revolutionary and sustainable animal-free foods with less impact on the planet. Unlike plant-based alternatives that don't taste like dairy, Brave Robot is evolving the way ice cream is made to be both sustainable and delicious. Made with animal-free whey protein from Perfect Day, Brave Robot isn't like dairy. It is dairy, just without the cow - meaning it's also cruelty free, lactose free, and vegan. Visit BraveRobot.Co to learn more.





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Frozen Dessert Spotlight: My/Mo Mochi Brings Pepperminty Coolness to All Your Cold Weather Cravings


My/Mo Mochi Cool Peppermint is Back Just in Time for Season's Eatings


LOS ANGELES, Nov. 16, 2020 /PRNewswire/ -- My/Mo Mochi Ice Cream, creator of the modern frozen snack category, is here to chill out this holiday season with limited edition flavor Cool Peppermint. The seasonal flavor comes just in time for hungry mochi lovers everywhere to hunker down for the holidays. Snackers can now find this twist on the classic, wintery flavor in freezer aisles nationwide. And rest assured, no snowmen were harmed in the making of the desquishiously frosty Cool Peppermint My/Mo Mochi.

The taste of the season features a scoop of premium, melty pepperminty ice cream, sprinkled with crunchy, minty bits, all wrapped in pillowy sweet mochi dough. The creamy breeziness of Cool Peppermint My/Mo Mochi will blow mouths' minds and leave mochi lovers merrily yelling Mmmmoreeee!

"Cool Peppermint is a winter wonderland in your mouth," said Russell Barnett, Managing Director and CMO of My/Mo Mochi Ice Cream. "My/Mo Mochi is here to bring the milky, melty magic this holiday season. Home for the holidays never tasted so good!"

Each bite-sized My/Mo Mochi snack contains about 100 calories, is made with the very best ingredients, gluten-free, rBST free and is available in a variety of flavor and textural sensations – including vegan-friendly options – to please every snacker.

My/Mo Mochi Ice Cream Cool Peppermint will be available for a limited time. To find this mouthboggling flavor near you, visit https://www.mymomochi.com/where-to-buy/.

About My/Mo Mochi:
Headquartered in Los Angeles, My/Mo Mochi, creator of the Modern Frozen Snack category, is a mouthboggling, textural experience, taking delicious ice cream and wrapping it in pillowy, sweet rice mochi dough. Available in a variety of fan-favorite flavors, My/Mo Mochi gives snackers a colorful and wonderfully weird snacking experience in a handheld, portion-controlled way. My/Mo Mochi products are always gluten-free, rBST free, and made without GMO ingredients. A variety of non-dairy and vegan offerings, made with creamy dreamy cashew cream, are also available. For more information, please visit www.MyMoMochi.com or come play on Instagram.

SOURCE My/Mo Mochi Ice Cream

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MyMo Mochi Ice Cream Cool Peppermint








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Frozen Dessert Spotlight: My/Mo Mochi Celebrates Cool Days and Pillowy Nights with Limited-Edition Fall Flavors


My/Mo Mochi Pumpkin Spice and Apple Pie à la Mode are spicing up the freezer aisle this fall

LOS ANGELES, Aug. 27, 2020 /PRNewswire/ -- My/Mo Mochi brings a desquishous twist to the fall season with its mouthboggling tastes of autumn! Today, America's fastest-growing frozen novelty announces the availability of two limited-edition favorites, Pumpkin Spice and Apple Pie à la Mode. Inspired by the festive flavors of fall, these offerings combine milky, melty ice cream and pillowy sweet rice mochi dough, giving snackers unprecedented puffnificence just in time for the changing of the seasons.

Get your dose of Fall Feels right from the freezer aisle with My/Mo Mochi's limited-edition flavors:

  • Pumpkin Spice My/Mo Mochi Ice Cream – This autumn staple is reimagined with creamy, decadent pumpkin spice ice cream infused with cinnamon, nutmeg and clove spices, all wrapped in a pillowy mochi dough exterior.
  • Apple Pie à la Mode My/Mo Mochi Ice Cream – A seasonal twist on My/Mo Mochi tri-textural innovation wrapping a doughy snacking sensation around a scoop of premium vanilla ice cream, coolly hugging a cinnamon apple center.

"FALLelujah! We are all one pillowy step closer to 2021," said Russell Barnett, Managing Director and CMO of My/Mo Mochi Ice Cream. "We are bringing the pumpkin patches and apple orchards right to the freezer this fall season, with seriously snack worthy selections, Pumpkin Spice and Apple Pie à la Mode. So go ahead…Channel the flannel, break out the sweater, jump in the leaves and just fall into fall."

My/Mo Mochi Ice Cream is made with a scoop of premium ice cream and wrapped in delectably, sweet rice mochi dough, creating a fun, portable, hand-held snacking experience. Each bite-sized snack contains about 100 calories, gluten-free and available in a variety of flavor and textural sensations – including vegan-friendly options – to please every snacker.

My/Mo Mochi Ice Cream Pumpkin Spice and Apple Pie à la Mode will be available this September nationwide. Visit https://www.mymomochi.com/where-to-buy to find My/Mo Mochi Ice Cream at a store near you.

About My/Mo Mochi Ice Cream:
Headquartered in Los Angeles, My/Mo Mochi Ice Cream is a mouthboggling, textural experience, taking delicious ice cream and wrapping it in pillowy, sweet rice mochi dough. Available in a variety of fan-favorite flavors, My/Mo Mochi Ice Cream gives snackers a colorful and wonderfully weird snacking experience in a handheld, portion-controlled way. My/Mo Mochi is made from the very best ingredients, always gluten-free and rBST free, with non-dairy and vegan offerings available. For more information, please visit www.MyMoMochi.com or come play with us on Instagram.






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Ice Cream Spotlight: fairlife Ice Cream Is Officially a Thing!


fairlife, LLC Partners with Boardwalk Frozen Treats, Announces Launch of New Indulgent Light Ice Cream

CHICAGO, July 16, 2020 /PRNewswire/ -- "When will you come out with ice cream?" "If I make up a song about fairlife ice cream, will you guys make some?" "Why am I not seeing the fairlife logo in my store's ice cream section?" This is just a sampling of the questions that fairlife, LLC has received from consumers, retailers, and vendors since its ultra-filtered milk hit stores nationally in 2015. In fact, while 80% of the company's consumers are open to trying fairlife products in different categories, 87% consider ice cream to be the most appealing category.*  Now, the company has an answer for the fans. In partnership with Boardwalk Frozen Treats, LLC, fairlife is extending its dairy nutrition credentials to the $14B** ice cream category, the company's first venture away from beverage-related products and into frozen desserts. fairlife® Light Ice Cream will be available at select retail stores.

fairlife Light Ice Cream is made from ultra-filtered milk to deliver a delicious product with a creamy texture and a strong nutrition profile compared to traditional ice cream. The lactose-free ice cream is available in seven delicious flavors, including Vanilla, Chocolate, Cookies & Cream, Chocolate Peanut Butter, Double Fudge Brownie, Java Chip and Mint Chip. Depending on the flavor, it has eight or nine grams of high-quality protein and 40% less sugar than traditional ice cream***.  fairlife Light Ice Cream is crafted with natural flavors, it has no artificial preservatives or colors. In addition, the milk used comes from cows raised without artificial growth hormones.

The new ultra-filtered light ice cream will be sold at a suggested retail price of $4.98 per 14-ounce container in select grocery chain stores. This includes Albertsons Companies, Inc; Big Y Foods, Inc; Food City; Food Lion; Harris Teeter Supermarkets, Inc; Hy-Vee; Jewel-Osco; Lowes Companies, Inc; Lucky Stores; Raley's Supermarkets; Safeway, Inc.; Save Mart Supermarkets; Vons; Walmart, Inc; and WinCo Foods.  Following this launch of fairlife Light Ice Cream, the companies will expand its distribution to include more grocery, retail, and convenience stores nationwide.

"It's an honor to work with Boardwalk Frozen Treats, a company with extensive experience in the sales, marketing, and distribution of national ice cream brands. Our partnership with them allows us the opportunity to explore the world of frozen desserts," said Tim Doelman, Chief Executive Officer at fairlife, LLC. "So many of our fans have requested this. And as much as we will miss their homemade videos, fan fiction commercials, and other creative proposals for fairlife ice cream, we are thrilled to finally give fairlife consumers what they want. A line of tasty light ice creams that consumers can enjoy. Our light ice cream has either a third the calories, or half the fat, of traditional ice cream, or in some cases both. We hope to change the perception that frozen treats with improved nutritional profiles don't taste as good as traditional ice cream, especially for the 76% of consumers who make an effort to eat healthy.**

"Consumers see ice cream as an indulgent treat. Many are intrigued and excited by frozen dessert options with less sugar but are skeptical that they can also taste good," stated David Owens, Chief Executive Officer at Boardwalk Frozen Treats, LLC. "However, fairlife is a pioneer in the dairy industry. They have consistently introduced a variety of innovative milk-based products that have nutritional attributes consumers are seeking AND taste great. Our team was eager to work with fairlife because we knew the new line of light ice creams would be no different. We are proud to be aligned with fairlife as they make this leap into the world of ice cream, a major milestone for their company."

For more information about fairlife Light Ice Cream and its many delicious flavors, please visit fairlife.com/light-ice-cream.

about fairlife, LLC
fairlife, LLC was founded in 2012 to produce nourishing and great-tasting milk-based products made using a patented cold-filtration process that removes some natural sugars while concentrating the protein and calcium naturally found in real cows' milk. The portfolio of delicious, lactose-free fairlife® products includes: fairlife® ultra-filtered milk, which has 50% more protein and 50% less sugar than regular milk; fairlife® with DHA, ultra-filtered milk with DHA Omega-3 fatty acids to support brain health; fairlife YUP!®, a line of flavored milks; Core Power® High Protein Shakes, a sports nutrition drink to support post-workout recovery; fairlife smart snacks®, a drinkable snack to help curb hunger between meals; fairlife nutrition plan®, a nutrition shake to support one's journey to better health; fairlife® creamers, coffee creamers designed to help enhance your coffee experience; and the newly launched fairlife® Light Ice Cream, a line of creamy, frozen desserts. fairlife ultra-filtered milk and Core Power high protein shakes are distributed throughout the United States (U.S.) and Canada; all other products are available in the U.S. To learn more, please visit fairlife.com or follow the company on FacebookInstagram, and Twitter.

About Boardwalk Frozen Treats, LLC
Boardwalk Frozen Treats is a sales, marketing and distribution partner for national ice cream brands. It supports its efforts with a corporate team of ice cream and CPG industry experts who are committed to providing the high quality, flavor variety and brand promise of its partners. Boardwalk Frozen Treats is headquartered in Lafayette, CA. For more information, visit www.boardwalkfrozentreats.com.

*Source: Kantar 2019
** Source: Mintel 2019
***Compared to the leading brand(s) of traditional ice cream

SOURCE fairlife, LLC



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My/Mo Mochi Ice Cream's Single-Serve packaging is now patent-pending.

Packaging Spotlight: My/Mo Mochi Announces Patent-Pending Single Serve Mochi Ice Cream Packaging Designs


LOS ANGELES, June 18, 2020 /PRNewswire/ -- My/Mo Mochi Ice Cream is proud to announce that its newest innovation, the single-serve and two-pack packaging designs, are now patent-pending. The patent-pending application covers single fully enclosed mochi ice cream containers, two-pack mochi ice cream containers among others.

The patent-pending packaging offers snack lovers a single or two-pack mochi ice cream ball, packaged individually for optimal quality and freshness, while ensuring food safety. The fully enclosed pack is also fully compliant with FDA labeling requirements and each pack is printed with a "Best By" date to ensure freshness and maintain the integrity of the mochi ice creams' taste and texture.

My/Mo Mochi Ice Cream single-serve packs, as well as the two packs, are available at retailers throughout the country. To access the full store locator, please visit http://www.mymomochi.com/find-a-store.

About My/Mo Mochi Ice Cream:
Headquartered in Los Angeles, My/Mo Mochi Ice Cream is a miraculous match of magnificent mochi dough with marvelously mouthwatering ice cream. Available in a variety of fan-favorite flavors, My/Mo Mochi Ice Cream gives snackers a colorful and flavorful new way to experience ice cream in a handheld, naturally portion-controlled way. Made from the very best ingredients, always gluten free and rBST free, My/Mo's offerings range from poppable and delicious ice cream wrapped in sweet rice mochi dough with dairy and vegan offerings. For more information on My/Mo, please visit mymomochi.com.

SOURCE My/Mo Mochi Ice Cream

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Ice Cream Spotlight: Coolhaus Launches Enjoymint For All In Celebration Of Pride Month


Premium Ice Cream Brand Packs Pride and Joy into Latest Pint

CULVER CITY, Calif., June 8, 2020 /PRNewswire/ -- Coolhaus is serving up an indulgent way to celebrate Pride Month with the release of a brand-new flavor EnjoyMINT For All. The new frozen dessert combines a decadent dairy-free peppermint base with a rich trail of chocolate cookie crumbs and a gooey purple marshmallow swirl and is available now exclusively at National Co+op Grocers nationwide.

EnjoyMINT For All is a celebration of the progress that's been made for the LGBTQIA+ community. As a queer-led business, Pride is especially personal to Coolhaus and each year they look forward to supporting their mission to empower, inspire and represent "all."

And Coolhaus isn't stopping there. Although streets across the country won't be flooded with Pride parades this year, Coolhaus wants to serve up joy in a creative way. The brand is encouraging fans across the country to grab a pint of EnjoyMINT For All, add soda and Pride-inspired toppings, and share their dreamy Pride (ice cream) floats and at-home celebrations by tagging @Coolhaus and using #Pride2020.

"Pride is at the heart and soul of Coolhaus. We go to work every day to make amazing desserts for anyone who craves luxurious treats, but also to bring awareness to equality and love – as an LGBTQ founder, that is core to our mission," said Natasha Case, Coolhaus CEO and Co-Founder. "EnjoyMINT For All is our latest way of saying we see you, we celebrate you and we stand with you, especially during this tough time."

EnjoyMINT For All frozen dessert is available now at National Co+op Grocers nationwide at a suggested retail price of $6.49 per pint. There is also limited availability on Uber Eats and Postmates in select locations.

To learn more about Coolhaus products, visit cool.haus or follow:

Facebook: https://www.facebook.com/Coolhaus  
Twitter: https://twitter.com/COOLHAUS  
Instagram: https://www.instagram.com/coolhaus/

About Coolhaus:   
Coolhaus is the leading women-founded and -led ice cream brand. Their delicacies include premium pints and cookie sammies with both dairy and dairy-free options. Each treat is thoughtfully crafted with the highest quality ingredients and creamiest texture. Coolhaus is best known for both uniquely innovative flavors and modern twists on the classics.

SOURCE Coolhaus


EnjoyMINT For All frozen dessert pint combines dairy-free peppermint base with a rich trail of chocolate cookie crumbs and a gooey purple marshmallow swirl.

EnjoyMINT For All frozen dessert pint combines dairy-free peppermint base with a rich trail of chocolate cookie crumbs and a gooey purple marshmallow swirl.




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Non-dairy Classic Vanilla and Pistachio

Frozen Dessert Spotlight: ARCTIC ZERO® Expands Their Non-Dairy Frozen Dessert Line With The Launch Of Two New Flavors


SAN DIEGO, June 4, 2020 /PRNewswire/ -- The wait is finally over! ARCTIC ZERO®, the maker of better-for-you frozen desserts, is excited to announce the highly anticipated release of two new flavors; Classic Vanilla and Pistachio. The new flavors join their 160-calorie first-of-its-kind, faba bean base lineup, including: Salted Caramel, Cookie Shake, Cake Batter, Hint of Mint and Purely Chocolate.

ARCTIC ZERO's CEO Jason Paine says the brand has its eyes focused on getting back to its roots. "There has been a lot of disruption in the better-for-you category leaving consumers overwhelmed. The launch of these two new flavors show our fans that we are listening and will continue to focus on being the lowest calorie, plant based frozen dessert available."

ARCTIC ZERO is sure to deliver with their tasty new additions that are also Non-GMO Project Verified, Plant Based Certified, naturally flavored, gluten-free and low-glycemic!

Here's the scoop on the newest flavors:

  • Classic Vanilla – a smooth and rich vanilla flavor. With only 40 calories per serving, this vanilla flavor takes this classic treat to a whole new level. It makes for the perfect base for your favorite smoothie or shake.
  • Pistachio – a blend of pistachio and amaretto flavor. With only 40 calories per serving, this pistachio flavor is going to be your new favorite.

Both flavors are now available for purchase and can be found at select grocers and natural food stores nationwide as well as online retailers like AmazonFresh and IceCreamSource.com.

Founded in 2009 and headquartered in San Diego, ARCTIC ZERO is the pioneer of better-for-you frozen desserts. ARCTIC ZERO thoughtfully crafts delicious low-calorie, non-dairy frozen treats for every taste bud, giving people choices that they can be proud of and enjoy! ARCTIC ZERO is committed to selecting only clean ingredients – never using sugar alcohols or anything artificial – and offers gluten-free, non-GMO and low-glycemic options. For more information, please visit arcticzero.com. To get the latest scoop on ARCTIC ZERO follow the company on Facebook, Instagram and Twitter.


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Snack Spotlight: TWIX® Unveils New Cookies & Creme Ice Cream Bar As Its Latest Innovation for Summer




Mars Ice Cream Offers a Reason to Smile with a Frozen Twist on the TWIX® Cookies & Creme Bar

HACKETTSTOWN, N.J., May 20, 2020 /PRNewswire/ -- With warmer days just ahead, Mars has unveiled its newest ice cream innovation, the TWIX® Cookies & Creme Ice Cream Bar. Inspired by the TWIX Cookies & Creme Chocolate Candy Bar, this frozen treat is packed with creamy vanilla ice cream mixed with chocolate cookie pieces, topped with crunchy chocolate cookies.

As the world adjusts to new ways of living, taking the time to find joy in everyday moments can make our days brighter. Whether its birthdays and graduations, video-chatting with family or simply winning game night, many days are filled with little moments worth celebrating – and what better way to put a smile on your face than with ice cream.

"We're thrilled to kick off summer celebrations this year with our TWIX Cookies & Creme Ice Cream innovation," said Jayesh Shah, Mars Ice Cream Marketing Director. "This frozen treat offers an exciting new twist on our classic ice cream bar – and we hope it delivers a welcomed smile to fellow TWIX fans this summer season."

Mars will spend the summer scouring social media to find and gift TWIX Cookies & Creme Ice Cream Bars to fans in need of a smile. The brand encourages fans to post on social media using #TwixIceCream for consideration. The ice cream bars are available nationwide at mass, grocery and convenience stores in Singles (2.9 oz), and Multipack boxes (11.58 oz) with a standard retail price (SRP) of $4.29.

To learn more about TWIX Ice Cream products, visit Twix.com or follow @Twix on Facebook, Twitter and Instagram.

About Mars, Incorporated
Mars is a family-owned business with more than a century of history making diverse products and offering services for people and the pets people love. With more than $35 billion in sales, the company is a global business that produces some of the world's best-loved brands: M&M's®, SNICKERS®, TWIX®, MILKY WAY®, DOVE®, PEDIGREE®, ROYAL CANIN®, WHISKAS®, EXTRA®, ORBIT®, 5™, SKITTLES®, UNCLE BEN'S®, and COCOAVIA®. Mars Associates proudly take care of half of the world's pets through our nutrition, health and services businesses such as Banfield Pet Hospitals™, BluePearl®, Linnaeus, AniCura, VCA™ and Pet Partners™.  Headquartered in McLean, VA, Mars operates in more than 80 countries. The Mars Five Principles – Quality, Responsibility, Mutuality, Efficiency and Freedom – inspire our more than 125,000 Associates to take action every day to help create a world tomorrow in which the planet, its people and pets can thrive. For more information about Mars, please visit www.mars.com. Join us on FacebookTwitterLinkedInInstagram and YouTube.

SOURCE Mars, Incorporated



TWIX® Cookies & Creme Ice Cream Bars are packed with creamy vanilla ice cream mixed with chocolate cookie pieces, topped with crunchy chocolate cookies.

TWIX® Cookies & Creme Ice Cream Bars are packed with creamy vanilla ice cream mixed with chocolate cookie pieces, topped with crunchy chocolate cookies.



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Ice Cream Spotlight: Jeni’s Sunshine Pint



Let the sun shine

Sun-kissed lemon and sweet-tart tangerine with radiant passion fruit. Tastes like sunshine on a cloudy day.

Sunshine ice cream is a play on the mind. Muted gray as a rain cloud, but tastes like a ray of sunshine on your tongue. A geyser of sunny citrus and tropical fruit. A one-two punch of lemon and passion fruit with an uppercut of sweet tangerine. And a texture so bouncy it practically dances. Sunshine ice cream is a pleasant reminder that the sun always shines again.
Cream, Nonfat Milk, Cane Sugar, Buttermilk (Cultured Reduced Fat Milk, Salt,Vitamin A Palmitate, Vitamin D3) Yogurt (Milk, Nonfat Milk, Cultures), Tapioca Syrup, Passion Fruit Juice, Pumpkin Concentrate (Color), Spirulina Concentrate (Color), Carrot Concentrate (Color), Citric Acid, Lemon Oil, Tangerine Oil. Contains: Milk. GLUTEN-FREE.


About the Company
We’re devoted to making better ice creams and bringing people together. It’s what gets us out of bed in the morning and keeps us up late at night. We believe that you can grow a business as a community of people, with artful attention to detail and the customer experience, and get continuously better at the same time. That REALLY great ice cream served perfectly in a sparkling and beautiful space, with attentive and in-the-moment service (we believe service is an art) brings people together and helps them connect. And that sometimes sparks fly. And that there should be more sparks flying, generally. We like to make people feel good.



Company: Jeni's
Brand: Jeni's
Origin: USA
Category: Frozen Desserts
Packaging: 1 pint
Claims: Limited Edition
Variants: View Range Here
Price: $12.00
Where to Buy: Store Locator
Website: jenis.com







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