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Drink Spotlight: fairlife Introduces fairlife® SuperKids™ Ultra-Filtered Milk — with DHA Omega-3

 

 

fairlife expands its portfolio of beverages rich in protein and calcium with less sugar, and never any lactose

CHICAGO, July 25, 2017 /PRNewswire/ -- Health and wellness company fairlife, LLC disrupts the dairy category once again with the introduction of fairlife® SuperKids™ ultra-filtered milk and fairlife® SuperKids™ Chocolate ultra-filtered milk.  With 125mg of DHA Omega-3 per serving, 12 grams of protein, 35% of the daily value of calcium and no lactose the new product is now rolling out nationwide.

fairlife® SuperKids™ has 125mg of DHA, compared to the leading DHA omega-3 milk which has 32mg. Learn more about fairlife® SuperKids™ nutritional value below and see how your milk stacks up to fairlife's with our product comparison tool.

"As a mom of four (and now a grandmother of triplets), we started fairlife because we believed milk could and should be even better for today's families," said Sue McCloskey, Co-Founder of fairlife. "Our fairlife® SuperKids™ ultra-filtered milks are taking this idea one step further thanks to the addition of DHA Omega-3. I'm super excited about this launch and hope parents everywhere are too."

The addition of DHA paired with fairlife's unique patented cold-filtration process provides consumers and their families with another high quality value-added milk that tastes great. The farms of fairlife lead the industry with their commitment to milk quality, animal care, and environmental sustainability.

Superior Nutrition Paired with Superior Farming
fairlife® SuperKids™ and the rest of the fairlife products are produced by a co-op of family-owned dairy farms, Select Milk Producers, who believe that producing better milk means doing it in a better way. Dedicated to milk quality, top notch animal care practices and environmental sustainability, they lead the industry in a way that's better for cows, better for the planet and better for people. fairlife is fully traceable back to the dairies the milk comes from, providing unparalleled safety reassurance.

fairlife® SuperKids™ ultra-filtered milk is available in a 52oz bottle for $4.49 MSRP or in 8oz 4 packs at $5.99 MSRP.  To learn more about fairlife, visit fairlife.com or connect with us on Facebook, Twitter, or Instagram.

About fairlife, LLC
fairlife, LLC is a health and wellness dairy company that produces and markets premium-quality, value-added, great tasting dairy products – from farmers who share your values – delivering real food nutrition that provides you with the vitality you need to live a fulfilled life. fairlife, LLC's patented cold filtration process filters milk to increase natural protein and minerals and decrease lactose and sugar. In 2012, Select Milk Producers entered into a partnership with The Coca-Cola Company to form fairlife, LLC. The Coca-Cola Company is the distribution partner for the products that fairlife, LLC, creates, market and sells. fairlife, LLC owns and operates its own state-of-the-art plant in Michigan. fairlife, LLC, produces fairlife ultra-filtered milk, a high protein, reduced sugar great-tasting beverage for the whole family, Core Power, a high protein milkshake for athletes and fitness enthusiasts, and YUP!, a delicious line of flavored milks.

 

 

SuperKids™ Chocolate ultra-filtered milk (PRNewsfoto/fairlife, LLC)

SuperKids™ Chocolate ultra-filtered milk (PRNewsfoto/fairlife, LLC)

 

 

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Dairy Spotlight: Fairlife Superkids 2% DHA Enhanced Milk

 

 
Our incredibly delicious fairlife® SuperKids™ 2% reduced fat ultra-filtered milk has 12g of protein, 35% daily value of calcium, no added sugar, plus 125mg of DHA Omega-3. That’s more than the leading DHA Omega-3 milk, which has 32mg. Also available in four packs of 8 ounce single serve bottles.

 
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About FAIRLIFE LLC

fairlife, LLC, started with a vision for providing better nutrition for the world. Providing consumers with the protein and calcium that they are looking for in their busy lives, the highly nutritious milk products of fairlife come from the 92 family owned dairies of Select Milk Producers. Select was established in 1994 with the goal of producing exceptional quality milk while changing the face of the dairy industry through cutting edge innovation, dedication to animal care and comfort, and a commitment to agricultural sustainability. Select Milk Producers entered into a partnership with The Coca-Cola Company in 2012 to form fairlife, LLC. The Coca-Cola Company is the distribution partner for the products that fairlife creates, market and sells. fairlife, LLC, is committed to improving the health and vitality of the planet and its people. Read More

 

 

 

Company: Fairlife, LLC.
Brand: Fairlife®
Slogan: Believe in Better Milk
Origin: USA
Category: Milk
Packaging: 8oz, 52oz
Claims: 12g of protein, 35% daily value of calcium, no added sugar, plus 125mg of DHA Omega-3
Variants: View Range Here
Where to Buy: Retailers
Website: fairlife.com

 

 

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Dairy Spotlight: Fairlife 2% Reduced Fat ultra-filtered milk

 

 

fairlife® 2% reduced fat ultra-filtered milk has 50% more protein and 30% less sugar than regular milk while still being incredibly delicious and satisfying. Also available in 11.5 ounce single serve size.

 

 

 

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About FAIRLIFE LLC

fairlife, LLC, started with a vision for providing better nutrition for the world. Providing consumers with the protein and calcium that they are looking for in their busy lives, the highly nutritious milk products of fairlife come from the 92 family owned dairies of Select Milk Producers. Select was established in 1994 with the goal of producing exceptional quality milk while changing the face of the dairy industry through cutting edge innovation, dedication to animal care and comfort, and a commitment to agricultural sustainability. Select Milk Producers entered into a partnership with The Coca-Cola Company in 2012 to form fairlife, LLC. The Coca-Cola Company is the distribution partner for the products that fairlife creates, market and sells. fairlife, LLC, is committed to improving the health and vitality of the planet and its people. Read More

 

 

 

 

Company: Fairlife, LLC.
Brand: Fairlife®
Slogan: Believe in Better Milk
Origin: USA
Category: Milk
Packaging: 52 fl oz /11.5 fl oz
Claims: 50% more protein and 30% less sugar than regular milk
Variants: View Range Here
Where to Buy: Retailers
Website: fairlife.com

 

 

 

 

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Dairy Spotlight: Fairlife Fat Free ultra-filtered milk

 

 

fairlife® fat-free ultra-filtered milk has 50% more protein and 30% more calcium than regular milk, without sacrificing the creaminess and flavor. Treat yourself to goodness.

 

 

 

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About FAIRLIFE LLC

fairlife, LLC, started with a vision for providing better nutrition for the world. Providing consumers with the protein and calcium that they are looking for in their busy lives, the highly nutritious milk products of fairlife come from the 92 family owned dairies of Select Milk Producers. Select was established in 1994 with the goal of producing exceptional quality milk while changing the face of the dairy industry through cutting edge innovation, dedication to animal care and comfort, and a commitment to agricultural sustainability. Select Milk Producers entered into a partnership with The Coca-Cola Company in 2012 to form fairlife, LLC. The Coca-Cola Company is the distribution partner for the products that fairlife creates, market and sells. fairlife, LLC, is committed to improving the health and vitality of the planet and its people. Read More

 

 

Company: fairlife, LLC.
Brand: fairlife®
Slogan: Believe in Better Milk
Origin: USA
Category: Milk
Packaging: 52 fl oz (1.5 L)
Claims: Fat Free. 30% more calcium than regular milk
Variants: View Range Here
Where to Buy: Retailers
Website: fairlife.com

 

 

 

 

 

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Drink Review: Fairlife Purely Nutritious 2% Chocolate Milk

 

Our milk flows through soft filters so that we can concentrate the good stuff – like protein and calcium – and filter out the fat and sugars. That allows us to bottle only delicious, nutrient-rich milk – with no added protein powders or synthetic junk.

 

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Go ahead and indulge! Our chocolate milk has 50% more protein and half the sugars of the leading chocolate milk, plus 40% of the recommended daily amount of calcium and no lactose. It’s a sinfully delicious and totally nutritious way to rock your day, morning, noon, and night.

 

 

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About the Company
We believe that great care for our cows results in great quality milk. Our cows have comfortable sand beds and freestanding stalls, allowing them to walk freely while being protected from harsh weather. We provide them with constant care and relaxation and they reward us with great milk. It’s a win-win for everyone. Read More
 

 
Company:  Fairlife
Brand: Fairlife
Slogan: Purely Nutritious Milk
Origin: USA
Category: Dairy Drinks
Packaging: 32oz, 52oz
Claims: Vitamins and Minerals, 50% more Protein, Less Sugar, High Calcium
Variants: 2% Milk, Skim Milk, 2% Chocolate Milk
Price: Coming Soon
Where to Buy: Coming Soon
Website: fairlife.com

 

 

 

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