Tag Archives: drink

G FUEL Sour FaZeberry, a remix of the iconic G FUEL FaZeberry, tastes like a taste buds-tingling combination of pomegranates, strawberries, and acai berries with an extra hit of sourness. The new flavor is now available for sale in 40-serving tubs and limited-edition collectors boxes, which include one 40-serving Sour FaZeberry tub and one 16 oz The Sour FaZe shaker cup, at gfuel.com.

Drink Spotlight: G FUEL And FaZe Clan Launch New Sour FaZeberry Flavor And #GFUELFaZeX Dream Setup Contest



NEW YORK, May 21, 2020 /PRNewswire/ -- G FUEL, The Official Energy Drink of Esports®, today announced its new and succulent Sour FaZeberry flavor — developed in collaboration with the world's most prominent gaming organization FaZe Clan — is now available to buy at gfuel.com.

G FUEL Sour FaZeberry, a remix of the iconic G FUEL FaZeberry, tastes like a taste buds-tingling combination of pomegranates, strawberries, and acai berries with an extra hit of sourness. The new flavor is sugar-free and loaded with antioxidants from 19 different fruit extracts. One serving of G FUEL Sour FaZeberry has only 15 calories and contains 140 mg of caffeine along with proprietary energy and focus-enhancing complexes.

The new flavor is lucky number seven in FaZe Clan's G FUEL flavor roster, which also includes the hits Battle Juice, FaZeberry, Ragin' Gummy Fish, Sour Blue Chug Rug, Strawberry Shortcake, and Tropical Rain.

"Our seventh co-developed flavor with FaZe Clan is a testament to the strength of our expanded eight-year relationship and commitment to delighting our hyper-engaged global community," said G FUEL Founder and CEO, Cliff Morgan. "It's an absolute honor for G FUEL to continue innovating and producing hits with FaZe Clan, and we can't wait for our fans to experience our mouth-puckering remix of the classic FaZeberry flavor."

To celebrate the new flavor, and in honor of FaZe Clan's upcoming 10-year anniversary FaZe X on May 30th, G FUEL and FaZe Clan are hosting a #GFUELFaZeX Dream Setup Contest from May 21st to the 27th.

"We continue to expand our eight-year partnership with G FUEL in 2020 with the rollout of Sour FaZeberry as a new update to our original, classic flavor FaZeberry energy," says FaZe Clan Chief Revenue Officer Jeff Pabst. "We also want to give back to the FaZe community in celebration of our tenth anniversary FaZe X, and are excited to launch the Dream Setup Giveaway contest in partnership with G FUEL where one lucky fan will take home the grand prize."

The grand prize winner will receive the #GFUELFaZeX Dream Setup, which includes the following G FUEL, gaming, and streaming products:

  • 12-month supply of G FUEL energy tubs
  • G FUEL mini fridge
  • Five cases of G FUEL Cans (60 cans total)
  • G FUEL controller
  • FaZe Clan merch
  • Gaming PC
  • Two 24-inch monitors
  • Computer gaming desk
  • Gaming chair
  • Wireless gaming mouse
  • G FUEL mousepad
  • Gaming keyboard
  • Wireless gaming headset
  • PC gaming speakers
  • Microphone, shock mount, and boom arm
  • Webcam
  • Green screen
  • Stream deck
  • Capture card
  • Key light
  • Two metal G FUEL posters with wall-safe magnet mounting system

Four 2nd-place winners will receive a G FUEL Sour FaZeberry collectors box and one tub each of G FUEL FaZeberry, Sour Blue Chug Rug, Ragin' Gummy Fish, and HYPE SAUCE. Ten 3rd-place winners will receive a G FUEL starter kit. Visit gfuel.com/fazex for official rules and information on how to enter the #GFUELFaZeX Dream Setup Contest.

G FUEL Sour FaZeberry is now available for sale in 40-serving tubs and limited-edition collectors boxes, which include one 40-serving Sour FaZeberry tub and one 16 oz The Sour FaZe shaker cup, at gfuel.com/pages/sour-fazeberry.

About G FUEL
As The Official Energy Drink of Esports®, G FUEL provides gamers with a healthier, more performance-driven alternative to standard energy drink products. With an ever-expanding, sugar-free product lineup that includes a powdered energy formula, ready-to-drink cans, a hydration formula, and edible energy crystals, G FUEL has firmly established itself as the market leader in the gamer energy drink industry.

With over 180,000 5-star Shopper Approved Ratings, a shipping network that spans over 125 countries, a newly-forged nationwide retail campaign, and a global social media footprint of over 400 million followers, G FUEL maintains the industry's largest and most passionate community of fans, customers, content creators, and partners. Content creators and partners who include the likes of FaZe Clan, Luminosity Gaming, PewDiePie, Summit1G, NICKMERCS, xQc, KSI, Roman Atwood, Bethesda Game Studios, HYPEMAKER, and WWE.

Join the movement today at Website - https://gfuel.com/ and follow us on social media @GFuelEnergy.

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About FaZe Clan
Since its inception in 2010, FaZe Clan has established itself as the world's most prominent and influential gaming organization known for its disruptive original content and hyper-engaged global fanbase of 215 million combined across all social platforms. FaZe Clan holds an unrivaled position at the epicenter of gaming, sports, culture and entertainment, driving how the next generation consumes content, plays and shops. Their roster of 85 influential personalities consists of world-class gamers, engaging content creators and a mix of talent beyond the world of gaming, including NBA star Ben Simmons, NFL star Juju Smith-Schuster and global superstar artists Offset and Lil Yachty. The organization's unmatched esports division includes seven competitive teams in Fortnite, FIFA, PUBG, PUBG Mobile, Rainbow Six, Call of Duty League (Atlanta FaZe) and CS:GO with dozens of world championship trophies among them. In addition, FaZe Clan has become a sought-after fashion and lifestyle brand through an inspired apparel line and limited-edition collaborations with partners including Champion, NFL, Manchester City FC, Lyrical Lemonade, Kappa, CLOT, LA Kings, and more. Follow us @FaZeClan and @FaZeApparel.

FaZe Clan Press Contacts:









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Supplement Spotlight: H.V.M.N. Ketone Ester Drink



This is KETONE ESTER. This nutritional drink is deep ketosis in a bottle.

Enhance your physical and cognitive performance and resilience, and support your fasting and dietary goals. Use before, during, and/or after activity — daily or as needed.

No caffeine, no sugar, no salt, no fat — just 25 g of ketone ester. H.V.M.N. Ketone Ester is compliant with fasting, ketogenic diet, and professional sport.


Go faster, longer.
H.V.M.N. Ketone Ester enhances endurance performance. In an award-winning scientific study conducted at Oxford University, elite cyclists rode 400+ meters further in a 30 minute trial when fueled with H.V.M.N. Ketone Ester.


Natural fuel, supernatural results
Ketones are nature’s superfuel. When the body is pushed to its limits, we convert stored body fat into ketones for energy. H.V.M.N. Ketone Ester is the world’s only drinkable form of the exact D-BHB ketone produced naturally in the body2. This is the one you’ve heard about — the ketone ester.


Improved cognitive performance
Ketones are the preferred fuel for the brain and cross blood-brain barrier as a highly efficient fuel for neurons.

Long races are mentally exhausting. Improve and sustain peak cognitive performance during exercise.


Increases endurance performance
H.V.M.N. Ketone Ester provides a fuel source that’s 28% more efficient per unit oxygen than carbohydrate1.

Burn ketones and carbohydrate simultaneously. Obtain metabolic benefits of ketosis without a ketogenic diet.


Patented Ketone Ester technology
The ΔG® ketone ester was invented by Oxford and NIH scientists as part of DARPA “Metabolic Dominance” Program.

Protected by a family of US and Global Patents exclusive to H.V.M.N.

Elevates blood ketone levels to 3-5 mM in 30 minutes without a salt, acid, or fat load.





About H.V.M.N.

What you put in your body today is the foundation for who you become tomorrow. You’re obsessed with ascending to the top of your field, setting a new world record, or simply cultivating a long, healthy life. We’re obsessed with helping you get there. Together, let’s redefine the limits of human performance, metabolism, and longevity. Read More



Company: HVMN Inc.
Brand: HVMN
Origin: USA
Category: Supplement
Packaging: 2.2 fl oz (65 ml)
Claims: Increases endurance performance
Variants: View Product Range Here
Price: $99.00 (3 Bottles)
Where to BuyBuy Online







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Supplement Spotlight: Jimmy Joy Plenny Shake v2.1

Complete, easy and affordable food with minimal impact on the planet. It is vital for our health and happiness to eat nutritious food, but our busy lives can make that challenging. So what we need is a meal that is nutritionally complete and convenient. A meal that has the right amount of protein, essential fats, carbohydrates, vitamins, and minerals.

Complete nutrition
Contains all your daily nutritional needs as recommended by the World Health Organisation.


Plant based
100% vegan so without animal products for the lowest impact on our planet.


Cost effective
Eat what you need and save precious time and money. Save even more by subscribing.


Vitamins & minerals
All 26 essential vitamins and minerals in bioavailable forms and perfect amounts.

High in protein

Each Shake has 20g of the best plant-based protein and a perfect amino acid profile.


Lots of natural plant based ingredients with proven benefits.


Omega-3, 6, 9
Excellent fatty acid profile, low in saturated fat and high in omega.


Soluble and insoluble fiber, keeping you full and your digestive system healthy.

Low in sugar
Slow-releasing carbs and low GI to give you sustained energy throughout your day.


Developed by scientists
We’re constantly innovating to create the healthiest food that is scientifically possible. Our certified food technicians and research analysts do their own research and keep a close eye on recommendations of established health and nutrition institutions such as the World Health Organization and the European Food Safety Authority.

What's inside?
Plenny Shake is actually made of real food and contains everything your body needs to stay healthy, and more importantly, maintain its high level of awesome. Our plant-based ingredients consist of a fine blend of oats, soy flour, milled golden flaxseed, sunflower oil and 26 essential vitamins and minerals. As a result, each meal provides a great amount of protein with a complete amino acid profile, an adequate amount of good fats with plenty of omega 3 and 6, slow-releasing complex carbs for energy, low sugar and plenty of fiber to help your digestive system.










Company: Jimmy Joy
Brand: Jimmy Joy
Origin: Netherlands
Category: Supplement
Packaging: 25 meals / 5 bags
Claims: Organic. Vegan
Variants: View Product Range Here
Price: €29.75
Where to Buy: Buy Online











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Drink Spotlight: Koios Apricot Vanilla



Apricot Vanilla 24 Pack

  • 24 cans per case.
  • Incredibly, wonderfully flavored and easy drinking.
  • Packed with over 2000mg of active ingredients.
  • Emulsified MCT Oil for added, wholesome focus and energy.
  • Lions Mane Mushroom for enhanced brain function and adaptogenic stress reduction.
  • Amino Acids.
  • Electrolytes for hydration.
  • Free Shipping.


Not only did we put our proprietary blend of nootropics in KOIOS the drink we also infused it with MCT Oil, creating the first drink of its kind.  Instead of being metabolized through the digestion process like other fats are, MCT’s are taken straight to the liver where they act very similar to carbohydrates, providing instant – and well sustained – energy.  So, instead of pumping your body full of toxic chemicals and caffeine, KOIOS the drink gives you the cleanest, purest and most effective fuel source for your body.

As far as brain function goes, MCT oil is like rocket fuel because it enhances ketone production.  Ketones, of course, are a more efficient fuel for your brain.  For productivity, using MCT’s is the purest way to generate clean energy and brain function to be hyper-productive.





About Koios

Koios Beverage Corp. (CSE: KBEV) develops and distributes nature-based products that boost brain function, enhance health, and improve productivity. Its core vision is to help a billion people worldwide live more productively through the development of nootropics, which are supplements that improve cognitive abilities.

The company’s flagship product, Koios, is a GMP-certified dietary supplement. Made from natural ingredients and backed by science, Koios is designed to improve focus, memory, mental drive, clarity and energy. Read More



Company: Koios Beverage Corp.
Brand: Koios
Slogan: Titan of Intelligence
Origin: USA
Category: Functional Drink
Packaging: 12 fl oz / 355 ml
Claims: Natural ingredients. No artificial sweeteners
Variants: View Product Range Here
Price: $55.00 (24 Packs)
Where to Buy: Buy Online, Store Locator






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Drink Spotlight: Quaker Oat Beverage Splashes Into Dairy-Alternative Market



Leader in oats introduces a new heart-healthy beverage that delivers delicious taste and super smooth texture

CHICAGO, Feb. 27, 2019 /PRNewswire/ -- According to a Nielsen Homescan survey last year, 39 percent of Americans are actively trying to eat more plant-based foods. With the needs of today's health-conscious consumer in mind, The Quaker Oats Company, a subsidiary of PepsiCo, Inc., is making its debut in the growing dairy-alternative market with the launch of Quaker Oat Beverage, a new line of heart-healthy, oat bran-based beverages.

Quaker's newest product line stands out in the dairy-alternative category because it is specifically formulated with fiber from oat bran to qualify for the FDA heart health claim, which the brand helped establish more than 20 years ago. Each 8-ounce serving of Quaker Oat Beverage offers .75 grams of the soluble fiber beta-glucan from oat bran. Studies show 3 grams or more of beta-glucan daily from oat bran, as part of a diet low in saturated fat and cholesterol, may reduce the risk of heart disease.

"As the leader in oats for more than 140 years, Quaker is uniquely positioned to deliver a breakthrough innovation within the dairy-alternative category," said Robbert Rietbroek, Senior Vice President and General Manager of Quaker Foods North America. "With more consumers gravitating toward plant-based lifestyles and seeking functional foods, we're excited to offer a heart-healthy, plant-based beverage that addresses these wants and is accessible to a wide consumer base."

With its delicious taste and super smooth texture, Quaker Oat Beverage can be enjoyed on its own, in smoothies or coffee, or swapped into your favorite recipes – offering a nutritious plant-based option for any time of the day. In addition to being heart-healthy, Quaker Oat Beverage also offers:

  • An excellent source of calcium and vitamin D (per 8-ounce serving)
  • A good source of dietary fiber from oat bran and chicory root extract.
    • Experts recommend eating at least 28 to 38 grams of fiber a day from a variety of grains, fruits and vegetables. However, most people aren't getting the recommended amount1. Quaker Oat Beverage offers a convenient way to add more dietary fiber to your diet with each 8-ounce serving providing 4 grams of fiber.
  • 30 to 50 calories (per 8-ounce serving)
  • A lactose free option

Quaker Oat Beverage will be available in three delicious flavors – Original, Original Unsweetened and Vanilla – and sold in 48 oz. bottles for a suggested retail price of $4.29. The product can be found at retailers nationwide in the refrigerated dairy-alternative section. To learn more about Quaker Oat Beverage and The Quaker Oats company, visit www.quakeroats.com/products/oat-beverage.

About The Quaker® Oats Company
The Quaker Oats Company, headquartered in Chicago, is a unit of PepsiCo, Inc., one of the world's largest consumer packaged goods companies. For more than 140 years, Quaker's brands have served as symbols of quality, great taste and nutrition. Quaker® Oats, Quaker® Rice Cakes and Quaker Chewy® Granola Bars are consumer favorites. For more information, please visit www.QuakerOats.com, www.Facebook.com/Quaker or follow us on Twitter and Instagram @Quaker.

About PepsiCo

PepsiCo products are enjoyed by consumers more than one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $64 billion in net revenue in 2018, driven by a complementary food and beverage portfolio that includes Frito-Lay, Gatorade, Pepsi-Cola, Quaker and Tropicana. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including 22 brands that generate more than $1 billion each in estimated annual retail sales.

Guiding PepsiCo is our vision to Be the Global Leader in Convenient Foods and Beverages by Winning with Purpose. "Winning with Purpose" reflects our ambition to win sustainably in the marketplace and embed purpose into all aspects of the business. For more information, visit www.pepsico.com.

1 2015–2020 Dietary Guidelines for Americans - health.gov [Internet]. [cited 2017 Oct 5]. Available from: https://health.gov/dietaryguidelines/2015/

SOURCE The Quaker Oats Company

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Original Quaker Oat Beverage

Original Quaker Oat Beverage


Original Unsweetened Quaker Oat Beverage

Original Unsweetened Quaker Oat Beverage


Vanilla Quaker Oat Beverage

Vanilla Quaker Oat Beverage





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Drink Spotlight: DIRTY LEMON +turmeric




Our immunity booster formulated with a powerful blend of pure turmeric and ginger root. This blend helps reduce inflammation, enhancing immune support to optimize your daily routine.
Each case contains six 16oz (473ml) bottles.



Inflammation & enhancing immune support from a blend of pure turmeric and ginger root.



Purified Water, Organic Lemon Juice, Pineapple Juice, Ginger Puree, Turmeric Blend (Pineapple, Turmeric, Cinnamon, Spearmint, Cayenne, Black Pepper), Turmeric Root, Luo Han Guo, Ocean Minerals, Himalayan Pink Sea Salt (Electrolytes)





About the company

Learn all about Dirty Lemon Beverages here



Origin: USA
Category: Functional Drink
Packaging: six 16oz (473ml) bottles
Claims: helps to restore chromium
Variants: View Product Range Here
Price: $45 per case (6 bottles)
Where to BuyBuy Online






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Drink Spotlight: DIRTY LEMON +chromium



Our thermogenic elixir formulated with a combination of chromium, guarana and blue spirulina to compliment your overall fitness and wellness goals.
Each case contains six 16oz (473ml) bottles.


Studies show that the trace mineral chromium aids in the conversion of fat into energy and lean muscle mass while boosting your metabolism.


Purified Water, Organic Lemon Juice, Pineapple Juice, Passion Fruit, Dandelion Root, Guarana, Blue Spirulina, Luo Han Guo, Ocean Minerals, Chromium GTF, Himalayan Pink Sea Salt (electrolytes)





About the company

Learn all about Dirty Lemon Beverages here



Origin: USA
Category: Functional Drink
Packaging: six 16oz (473ml) bottles
Claims: helps to restore chromium
Variants: View Product Range Here
Price: $45 per case (6 bottles)
Where to Buy: Buy Online





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Drink Spotlight: Mooala Launches First Organic Oatmilk in the Refrigerated Case



Leading maker of premium, plant-based beverages disrupts exploding oatmilk market with first sugar-free, organic option

DALLAS, Jan. 30, 2019 /PRNewswire/ -- To equip consumers with additional tools to maintain their New Year's wellness goals, Mooala, a leading maker of premium, organic, dairy-free beverages, today announced the launch of its newest innovation: Organic Coconut Oatmilk—the industry's first refrigerated organic oatmilk to hit the U.S. market. Meeting the need for a better-for-you oatmilk, Mooala's new Coconut Oatmilk is a tasty, sugar-free, USDA-certified organic dairy alternative crafted to help healthy shoppers enjoy their favorite foods guilt-free. The new oatmilk will be first available in the refrigerated aisle in Whole Foods and Safeway-Albertsons regionally, and it is available to retailers nationally through UNFI and KeHE.

"Consumers are increasingly migrating to the plant-based lifestyle to eat more mindfully, and oatmilk is quickly becoming a mainstream favorite due to its versatility," said Mooala Founder and CEO Jeff Richards. "However, most oatmilks on the market are over-processed and full of sugary carbs. We wanted to offer consumers an organic and better-for-you option, so we introduced Mooala Organic Coconut Oatmilk. It's a creamy and delicious gamechanger with zero grams of sugar per serving for people looking to keep up with their wellness goals."

Created with USDA organic and non-GMO ingredients like toasted oats blended with coconut cream and a hint of cinnamon, Mooala's Organic Coconut Oatmilk (MSRP: $5.99) has no added sugar and only 50 calories per serving. The brand's latest innovation incorporates Mooala's signature core values—the oatmilk is organic, soy-, dairy-, gluten- and carrageenan-free, with no preservatives added. The new oatmilk also has as much calcium as a glass of dairy milk, offering 30 percent of the daily value in an 8 oz serving. Mooala Organic Coconut Oatmilk can be enjoyed on its own, stirred into coffee or easily incorporated into smoothies and tasty recipes like oatmilk oatmeal cookies, oatmilk lattes, and more.

Mooala Organic Coconut Oatmilk extends the brand's line of organic plant-based beverages, including Original Almondmilk, Vanilla Bean Almondmilk, Original Bananamilk, Chocolate Bananamilk and Strawberry Bananamilk, which offers individuals with dietary restrictions, allergies or those striving to make simple better-for-you lifestyle swaps the ability to enjoy a variety of tasty plant-based options guilt-free.

Mooala is available in over 2,000 retailers nationwide, including Whole Foods Market, Wegmans, ShopRite, Albertsons-Safeway, Giant, Stop & Shop and more. To learn more about Mooala, please visit www.mooala.com, become a fan on Facebook or follow us on SnapchatInstagramPinterest, and Twitter.

About Mooala 
Based in Dallas, Tex., Mooala is a leading maker of premium, organic, dairy-free beverages made from real ingredients. Since its founding in 2016, the company has become widely esteemed for its full suite of USDA-certified organic and family friendly, dairy-free beverages, and best known for its breakthrough Original Bananamilk variety, the industry's first organic, nut-free, dairy-free, and soy-free Bananamilk. For more information, visit www.mooala.com.


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Industry News: Juice Press Partners with Lavit to Develop Infused Waters for Beverage Technology Company’s Single-Serve Cold Beverage Water Coolers




Rose and New Cinnamon Guarana Infused Water EcoCaps Go National in Fourth Quarter 2017

NEW YORK, Oct. 30, 2017 /PRNewswire/ -- Juice Press, the East Coast's fastest growing organic food and beverage retailer, today announced a partnership with beverage technology company Lavit®, LLC (www.drinklavit.com) to create two infused water capsules for Lavit's Cooler Water Coolers™.

The partnership includes Juice Press's highly popular Rose Water, as well as a new functional energy offering, Cinnamon Guarana Water, which will debut exclusively for Lavit's patented, single-serve cold beverage water coolers. Both beverages will be available in the fourth quarter of 2017 in Lavit EcoCaps™, 100-percent recyclable aluminum capsules used to craft custom cold beverages with still and/or sparkling water. More than 1,000 Lavit Cooler Water Coolers™ have been installed in a broad range of commercial locations throughout the U.S. since their launch in late 2015.

"At Juice Press, we are driven to creating the best-tasting products with non-processed ingredients for consumers looking to maintain a healthy lifestyle," said Michael Karsch, chairman of the board. "We are thrilled to partner with Lavit as another way of making nutritious and refreshing beverages more accessible in addition to expanding the Juice Press product line to a unique platform."

Rose Water and Cinnamon Guarana infused waters are unsweetened, preservative-free, and made only from the highest quality all-natural ingredients available. Rose Water contains Bulgarian rose oil, the best source of roses in the world, and the Cinnamon Guarana flavor utilizes Indonesian cinnamon from Mount Korintji.

"We are proud to make Juice Press' infused water offerings available on our single-serve Lavit beverage system," said Gian Matteo Lo Faro, CEO and founder of Lavit. "We've built a close relationship over the last two-and-a-half years as we worked with Juice Press to meet its stringent taste and quality requirements.  Our collaboration has ranged from research and development, beverage development and nutritional content analysis to packaging, branding and more. Juice Press EcoCaps for Lavit represent the very best in infused waters."

For more information about the new Juice Press infused waters for Lavit, or to request a free trial of Lavit in your office, visit https://www.drinklavit.com/juice-press-unsweetened-beverages  or contact Richard Hirsch, VP of Marketing, rich@drinklavit.com; 646-752-8457.

About Juice Press
Juice Press is on a mission to create the most trusted nutrition and wellness brand on the planet. Founded in 2010 with the vision of bringing a healthier, more transparent lifestyle platform to the market, Juice Press offers an expansive organic product line as well as a variety of lifestyle resources. In six short years, Juice Press has opened more than 70+ retail stores and is now recognized as the premiere organic "grab and go" health food provider. Juice Press produces an unparalleled selection of products and combines them with a short shelf-life to deliver customers a variety of fresh, nutrient dense products. Transparency, integrity, and community define Juice Press, and as they expand, the company will ensure that these ideals remain at the heart of the Juice Press brand. For more information about Juice Press, please visit www.juicepress.com and Instagram (@juicepress), Twitter (@juicepresstweet), and Facebook (@juicepress).

About Lavit
Lavít (pronounced "LA-veet"), founded in 2011 and headquartered in New York City, is an eco-friendly, beverage technology company seeking to disrupt the multi-billion-dollar bottling industry. The company's Cooler Water Cooler™ helps personalize the way people stay hydrated by allowing them to craft the cold beverage of their choice in seconds with just a push of a button. Beverage options include still or sparkling water or they can choose from a growing roster of popular brands and flavors – all with zero preservatives and just 10 calories or less per 12-ounce serving. Users craft their beverages by inserting fully recyclable aluminum flavor capsules (EcoCaps™) into a Lavit cooler and then adjusting flavor intensity and carbonation level. For every EcoCap sold, Lavit donates to onedrop.org, providing clean drinking water for those in need around the world. Learn more at www.drinklavit.com.

Lavit is a registered trademark and EcoCaps and Cooler Water Cooler are trademarks of Lavit, LLC. All other tradenames are the property of their respective owners.


Juice Press and Lavit have formed a partnership to create two new beverages for Lavit's Cooler Water Coolers. The partnership includes Juice Press’s highly popular Rose Water, as well as a new functional energy offering, Cinnamon Guarana Water, both available in Q4 2017. Lavit is devoted to helping consumers improve their hydration; it is offering free trials of its system to companies looking to enhance their employee and guest beverage service. (PRNewsfoto/Lavit)

Juice Press and Lavit have formed a partnership to create two new beverages for Lavit's Cooler Water Coolers. The partnership includes Juice Press’s highly popular Rose Water, as well as a new functional energy offering, Cinnamon Guarana Water, both available in Q4 2017. Lavit is devoted to helping consumers improve their hydration; it is offering free trials of its system to companies looking to enhance their employee and guest beverage service. (PRNewsfoto/Lavit)



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Drink Spotlight: Tinto Amorío launches new Spanish Wine Cocktail in response to shifting millennial consumption habits


NEW YORK, Oct. 20, 2017 /PRNewswire/ -- Tinto Amorío announced today that it is releasing its first sparkling wine cocktail - Red Wine of the Summer™ - with limited availability in New York and online. The brand was created in response to a shift in millennial consumption habits in the alcoholic beverage and wine categories. Their first flavor is based on a Spanish wine cocktail - Tinto de Verano – which originated in Cordoba, Spain in the early 1900s. The flavor is in a new cocktail category – sparkling wine cocktails – and features a low-calorie profile, natural ingredients, and a refreshing lemon spritz.

"We are excited to get Tinto into the hands of millennial consumers," said Anish Patel, CEO & Founder of Tinto Amorío. "Millennials have started to shift consumption habits towards products that have an authentic story and deliver an experience. We already know they want more sparkling beverages, natural and low-calorie options, as well as premium products, but they also crave something that's new, and something that they can talk about and believe in. We check all of those boxes. Tinto Amorío is as much a conversation piece and experience, as it is a phenomenal product. We aren't just packaging wine in a can as most of the industry is trending towards. The only innovation in canned wine is in the packaging. We are introducing a brand-new cocktail category, flavor profile, and authentic experience to consumers who are looking to get to know brands and products on a more intimate level."

Tinto Amorío is committed to staying true to its Spanish wine cocktail origins as it discusses the story behind Tinto de Verano and its origins at the hands of Federico Vargas. Vargas operated an establishment, The Brilliante, where artists and bohemians found refuge on their travels through Cordoba in the early 1900s. He blended a mix of red wine with lemon soda pop for his patrons, which soon came to be known as: "Tinto de Verano" or Red Wine of the Summer. A legacy began at The Brilliante that spread like wildfire through Spain, and made Tinto de Verano into a household name.

Anish was first introduced to Tinto de Verano and other Spanish wine cocktails while in Cádiz, Spain, and knew they were the perfect response to shifting millennial consumptions habits back home in the states. A true labor of love, Tinto Amorío took 7 months and countless iterations to formulate their Red Wine of the Summer™. They were passionate about making sure it tasted perfect and that it wasn't just another commercially viable wine product, but one that was true to its roots. Red Wine of the Summer™ is translated from "Tinto de Verano" however the semi-sweet taste profile of this sparkling red wine cocktail is a perfect blend to be enjoyed year-round. "The flavor profile is complex enough that it draws you in and captures your attention, but it is also simple enough that you can distinguish hints of lemon and citrus. It's not another summer party drink; it's a finely crafted wine cocktail," described Anish.

Tinto Amorío also has a commitment to social responsibility and is donating a portion of every sale directly to causes in the community. Each production run is dedicated to a new cause with their 2017 run being dedicated to the Children's Hospital of LA.

Red Wine of the Summer™ is available in 4-packs for a suggested retail price of $20. Tinto's first cocktail is 110 calories, made with Natural Ingredients, and with No Artificial Flavors, Sweeteners, or Preservatives. It's also Gluten Free.

To Learn More:

To find Tinto near you, or to order online, visit https://drinktinto.com/buy-tinto/.

For updates, giveaways and deals, like us at https://www.facebook.com/tintoamorio/ and follow us at https://www.instagram.com/tintoamorio/



Tinto Amorío launches new Spanish wine cocktail in response to shifting millennial consumption habits - Red Wine of the Summer™ - a sparkling red wine cocktail, spritzed with lemon. (PRNewsfoto/Tinto Amorio)

Tinto Amorío launches new Spanish wine cocktail in response to shifting millennial consumption habits - Red Wine of the Summer™ - a sparkling red wine cocktail, spritzed with lemon. (PRNewsfoto/Tinto Amorio)


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