Tag Archives: charity


Industry News: Southern Recipe and St. Christopher Truckers Development and Relief Fund Honor Truck Drivers



Lima, OH (August 1, 2017) Southern Recipe, the preferred pork rind brand, will honor the more than 3.5 million hard working truck drivers in our country who travel nearly 400 billion miles each year with its 6th Annual Truck Driver Appreciation campaign. From August 1st through September 17th, truck drivers, families and consumers are invited to learn more about Truck Driver Appreciation Week and pork rinds at PorkRinds.com. In doing so, visitors will earn a chance to win $2,500 by submitting a photo of him/herself or their rig (if they are a truck driver) or of a truck driving friend. Other prizes are also available to win, and each photo submitted will go a long way to help the St. Christopher Truckers Development and Relief Fund (SCF) earn a $2,500 donation. Winners will be announced, and the charity donation will occur after Truck Driver Appreciation Week, September 11th-17th, 2017. The pork rind leader will also work to draw awareness to the charity and its good work throughout the campaign.

From August 1st - September 17th, truck drivers and consumers will visit PorkRinds.com and celebrate #RoadLife via this unique, awareness building photo contest. At the end of the campaign, a U.S. wide map, representative of truck drivers across the country, will hopefully be completed. In doing so, it is the brand’s and SCF’s hope to help everyone in the U.S. understand the importance that this hard-working segment of our society plays in bringing the food we eat every day to America’s tables – and the challenges they encounter as a result.

“When it comes to the food industry, none of us would be here without our truck drivers,” shares Mark Singleton, Vice President of Sales and Marketing, Southern Recipe and Rudolph Foods. “Last year, we worked hard to help St. Christopher Truckers Development and Relief Fund to raise awareness and support even more trucker drivers, and that’s something we’re really proud of. This year, we aim to make an even deeper impact.”

“We’re thrilled to partner with Southern Recipe again this year and support our road warriors,” said Shannon Currier, Director of Philanthropy and Development at St. Christopher Truckers Development and Relief Fund. “We hope the community supports this year’s ‘Rig on the Road’ campaign in a big way.  This is a fun way to give back and show what life on the road looks like!”

Members of the community, Facebook fans, friends and families of truck drivers across America are encouraged to celebrate National Truck Driver Appreciation Week with Southern Recipe and SCF across the social space. Additional details of the campaign can be found on PorkRinds.com or in the social space @SouthernRecipeSmallBatch or @SouthernRecipe.


About Rudolph Foods:
Rudolph Foods Company, Inc. is one of the world’s largest suppliers of branded and private-label snack products, including the world’s largest manufacturer of pork rinds. With plants in Ohio, Georgia, Texas, Mississippi and California, Rudolph is solely dedicated to providing its customers with the best quality products and the highest levels of customer service at the best price.


Facebook, Twitter, Pinterest and Instagram
@SouthernRecipe or @SouthernRecipeSmallBatch


About St. Christopher Truckers Development and Relief Fund

The St. Christopher Truckers Development and Relief Fund (SCF) is a 501(c)(3), nonprofit organization that provides financial assistance to professional truck drivers who have medical problems and are suffering financial hardship. The SCF is also working to provide programs that will benefit professional drivers and the trucking industry, such as free vaccines and a health and wellness challenge. For more information, please visit www.truckersfund.org or call (865) 202-9428.











Please rate this product:


Confectionary Spotlight: Project 7 Birthday Cake Gum

They say it’s your birthday only once a year, but this guilt free treat makes every day a birthday. Go ahead and play a game of pin the tail on the donkey while your mouth thanks you. Amaze your friends and share. Each tray comes with 12 gum packs.

Every 7th pack of "Hope for Peace" Birthday Cake gum gives towards anti-bullying efforts in the U.S.

Project 7's Mission

We are a specialty gum and mint brand dedicated to bringing great flavor back into your day while at the same time giving back to 7 areas of need. All of our products are proudly made here in America. We partner with non profits making impacts both here in America and abroad. Great Tasting and World Changing.

Little purchases when added up, can pull many people together and make life changing impacts every day of the week. We're thankful for our non profits, suppliers, distributors, retailers, brokers and end-customers who make this equation and story possible.

About the Company
Founded in 2008, Project 7 has been a leader in the social entrepreneur movement by realizing the opportunity to make a difference in the world by selling everyday products that we're already consuming and giving back on the sales of those products.

It's simple, we make "Products for Good."

"If people are going to buy things - lots of things - then let's use those things they purchase to help change the world around us. Let's make everyday products for everyday people to solve everyday problems around the globe"
- Tyler Merrick, founder

Join us as we work together to be the good we're all called to be.



Products for Good from Project7 on Vimeo.





Company: Project 7
Brand: Project 7
Origin: USA
Category: Gum
Packaging: 15g
Claims: With every purchase Project 7 gives to 7 charities
Variants: View Range Here
Price: $1.39
Where to Buy: Buy Online
Website: project7.com









Please rate this product:


How One Website Fights Hunger With Gourmet Goodies

Name: Love With Food

Big Idea: It’s a subscription-based online food gourmet delivery service that sends tasty morsels directly to your door. For every box of treats it delivers, Love With Food donates an equivalent amount of money to a local food bank.

Why It’s Working: Smaller food producers often have trouble affording marketing and distribution services, and one in every five American children are going hungry. Love With Food is helping to solve both of those problems in one fell swoop.

Aihui Ong launched Love With Food four months ago with a simple premise: Users pay a small monthly fee, and they’re treated to a sampling of gourmet snacks, such as apple cinnamon fig cookie bars or sweet chipotle almonds. Customers select which snacks they want, and a package is sent right to their front door at the beginning of every month.

Full Article @ Mashable

Please rate this product:


Turning the homeless into 4G hotspots

AUSTIN, Texas (CNNMoney) -- It sounds like a headline from The Onion, but it's true: A project called "Homeless Hotspots" is turning homeless Austin residents into mobile wireless hotspots outside the South by Southwest convention center.

It's part marketing stunt, part genuine charitable initiative -- and it's generating lots of double-takes and chatter from those who pass by.

"I'm Melvin, a 4G hotspot," reads the T-shirt of participant Melvin Hughes. "SMS HH Melvin to 25827 for access."

Hughes is carrying a Verizon MiFi 4G hotspot. Texting his code sends back his network password, which the recipient can use to suck down a few minutes of fast broadband access -- a scarce commodity at SXSW, a tech/film/music gathering that has drawn more than 20,000 visitors to Austin, Texas.

Access is pay-what-you-want, though $2 per 15 minutes is the suggested donation, payable through Paypal or Venmo. BBH Labs, the project's organizer, says it will pay all the proceeds directly to the participant who made the sale.

Reactions are definitely mixed, Hughes says. He's handed out hundreds of cards explaining the project, and says a few dozen people have actually logged on.

"Some people want nothing to do with it, for whatever reason," he says. "I think it's a great thing. It's an opportunity."

BBH Labs, the experimental wing of global marketing firm BBH, came up with the idea as an attention-grabbing way to draw attention to the issue of homelessness.

Saneel Radia, BBH NY's director of innovation, casts it as a legitimate experiment in entrepreneurship. The company was inspired by the street newspapers sold by homeless residents in dozens of cities and wanted to update the model for the Internet age.

"We're believers that providing a digital service will earn these individuals more money than a print commodity," Radia wrote in a blog post about the project. "We're using SXSW as our beta test. Hopefully you can help us optimize and validate this platform, which we hope to see adopted on a broader scale."

BBH has a history of dabbling in the gray zone between social advocacy and gonzo marketing. A previous project, "Underheard in New York," briefly connected four homeless men in New York with prepaid cell phones and Twitter accounts. The project drew significant press attention, then shut down after a two-month run.

As word of Homeless Hotspots spread, a quick social-media-fueled backlash broke out.

"The digital divide has never hit us over the head with a more blunt display of unselfconscious gall," wrote a ReadWriteWeb reporter. A short New York Times dispatch about the project drew hundreds of disbelieving responses.

Out on the streets, the Homeless Hotspots themselves say they're surprised by the outcry.

"They're giving us the opportunity to work," says Mark West. "You're proving a service for the public. It's like an individual business."

BBH recruited the participants from Austin's Front Steps shelter. Hughes, who has disabling back problems from a herniated disk and is unable to do most physical work, says he was glad to volunteer.

"At my age, most jobs aren't an option," says Hughes, who is 59.

West, a 44-year-old who moved to Austin six months ago from Charlotte, N.C., is an electrician by trade. He says he's pursuing several job leads but found himself homeless as he began rebuilding his life in a new city. With no car, finding stable employment is a challenge, he says.

Homeless Hotspot participants were told that they'll receive their payments in a week or so, Hughes says.

How much has been collected so far? "We're still compiling the data and response," a BBH Labs representative told CNNMoney Monday morning.

West says that for him, the cash is secondary to the chance to interact with the SXSW crowd and potentially change some perceptions.

"I've met people from Australia, Russia, different places," he says. "It's a great thing. They can see it from a different side, my side, instead of just stereotyping the homeless." To top of page


Please rate this product: