Boston’s Premier Craft Distillery Releases First Ever
Limited-Edition Seasonal Recipe
Boston, MA; September 29, 2015 – Bully Boy Distillers today announces the launch of The Old Fashioned, a new take on the classic cocktail. As longtime fans of the iconic libation, the Willis brothers behind Bully Boy have applied their craft spirit artistry and love of whiskey to what they respectfully consider to be the best Old Fashioned recipe—not too sweet, not too dry and with enough bitters to create perfect harmony in a glass—available now as a seasonal release.
“In concept, the Old Fashioned is easy to make but we’ve found that they’re actually hard to make well,” said Dave Willis, co-founder of Bully Boy Distillers. “It’s difficult to achieve that perfect ratio of whiskey, sugar and bitters, but that’s exactly what we’ve done with the Bully Boy Old Fashioned. By releasing a bottled version of the quintessential craft cocktail, we’re hoping to give drink enthusiasts a simple, no-fuss way to serve or enjoy a perfectly delicious Old Fashioned.”
Using Bully Boy’s award-winning American Straight Whiskey as the base, the Old Fashioned is hand crafted