Triocom Graphic, Matheus Corseuil, Lucas Matheus and Estevan Marques
The office supply industry RAFA® existed for over 20 years. When sought our design studio to work a new brand positioning and packaging realized that there was a project that would be very pleasurable to develop and have a great result. In the research we could identify how this type of product has low competition and visual appeal to all competitors. For activation of the materials we define own icons and a revival in all packages. The largest project of the differential was to create packaging with great emotional and visual appeal, based on the fact that the products are direct competitors have packaging with few colors and low saturation. So we prefer to use pure colors PANTONE with high saturation, that the graphics processes stay aligned. Thus the packages we have created cause a faster visual impact than the competition.
Hey people! Since the beginning of apple and cinnamon times, they've always gone well together! There must be some reason ... This is our version of this marriage.
Dates, almonds, dried apples, raisins, nuts, cinnamon.
About the company
We want to show that sweets can be healthy... and healthy can be tasty too.
We put passion and boldness into every sweetie we do. And we want to offer full bites of unexpected, interesting and delicious flavors.
BLOCKS is a new experience in the world of sweet snacks: sweet fun, affordable and quality. Made with love and dedication to be at your side... wherever you are.
Brand: Apple and Cinnamon Bar
Packaging: 20g each
Claims: 75 calories per serving, lactose-free, gluten-free.
Variants: View product range here
Price: Coming soon
Where to Buy: Portugal, Store Locator
BellaButterfly is a vegan chocolate, 100% natural, 0% gluten and 0% lactose. Sweetened with coconut sugar, this chocolate has 60% of cocoa, so it's light and very sofisticated, it's ideal for diets. You can eat it with no guilty, exactly how every woman wishes.
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Ofelia is a Brazilian startup which the main product is a water improver. The powder formulated beverage, enriched with minerals and natural flavors, Ophelia makes drinking water tasty and nutritious. With bold and vibrant colors, we have translate the brand personality in geometric and fun elements. Their packaging presents only essential information, emphasizing the strong and unique logo. With the tactile aesthetic, we have created scenarios that represent the mood of each flavor. This imaginary world relates with the edgy brand positioning, where nothing is what it seems
LumBeer is a personal work I was planning for a long time. Mixing illustration with packaging design is one of my passions. That said, LumBeer came in handy. The brand concept is inspired on the lumberjacks, the workers from the logging industry who used to cut down trees using hand tools – like the famous Paul Bunyan. Elements like wood, rustic texture and warm colours helped to define the visual universe. And the name adds personality to the brand by playing with the words “lumber” and “beer”. Hope you like it 😉
Many thanks to my friend Felipe Valerio, who wrote some fun stuff for this project 😉
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Naming, identity and package design for a Brazilian frozen cream. Açaí Berry