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Industry News: Betsy’s Best® Gourmet Nut and Seed Butters Appoints Compass Natural Agency of Record for Marketing and Public Relations

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National Gourmet Nut and Seed Butter brand Betsy’s Best® names natural and organic industry leader Compass Natural to support growth strategies and public relations initiatives

Boulder, CO – (February 27, 2017) – Betsy’s Best®, maker of nutritious and delicious Gourmet Nut and Seed Butters, has appointed Boulder-based natural and organic marketing and public relations firm Compass Natural as agency of record to help drive growth in 2017.

Compass Natural, established in 2001, offers insight and guidance to companies in the rapidly growing market for natural, organic, socially responsible, eco-friendly and other healthy lifestyles products. Staffed with a team of passionate and innovative individuals including Compass Natural Founder Steven Hoffman, the agency is dedicated to providing marketing, public relations, social media and communications to natural and organic brands.

Founded in 2012 in Naples, FL, by Registered and Licensed Dietitian and former Miss Indiana Betsy Opyt, Betsy’s Best® Gourmet Nut and Seed Butters can now be found in nearly 2,100 stores in 35 states. Betsy's Best® blends its Gourmet Peanut Butter, Seed Butter, and Almond Butter with chia seeds, organic honey, cinnamon, and Himalayan pink salt, among other natural superfood ingredients. Its Gourmet Cashew Butter, also blended with chia seeds, features cardamom, giving it an unsurpassed savory flavor.

All of Betsy’s Best® Gourmet Nut and Seed Butters are Non-GMO Project Verified, and are made without partially hydrogenated soybean oil, high fructose corn syrup or palm oil.

“We are proud and honored to be working with Betsy’s Best®, which in just one year has grown from 58 stores to nearly 2,100 stores, based on the strength and delicious taste of the products alone,” says Steven Hoffman, Founder and Managing Director of Compass Natural.

Compass Natural will assist the Betsy’s Best® team in highlighting the gourmet, quality ingredients and differentiating factors of the product through strong public relations and communications to consumers and media outlets.

 

Award-Winning Taste
Betsy's Best® Gourmet Almond Butter was recognized in October 2016 as the first recipient of the ChefsBest Quality in Craft Award in a blind taste test by an expert panel of Certified Master Tasters.

Betsy’s Best® Gourmet Nut and Seed Butters are available online at www.BetsysBest.comand in leading retailers including Kroger, Whole Foods Market (Florida), Bristol Farms, Ingles Markets, Vons, Ralph’s, Lowe’s, City Market, King Sooper, Fred Meyer, Pavilions, Harris Teeter and other leading natural, organic and specialty food stores; and through distributors including UNFI, KeHE, Haddon House, Gourmet Merchants and others. For wholesale inquiries contact info@BetsysBest.com, tel 888.685.8292.

 

About Betsy's Best

Betsy's Best®, maker of nutritious Gourmet Nut and Seed Butters, was founded in 2012 by Registered and Licensed Dietitian and Certified Diabetes Educator Betsy Opyt. Based in Naples, FL, the company seasons its Peanut Butter, Almond Butter, Sunflower Seed Butter and Cashew Butter with unique flavors and superfoods like cinnamon, chia seeds, and cardamom to create products that are nutritious, delicious and different. The sweet and salty spreads are Non-GMO Project Verified, all natural, gluten-free and palm oil free. Betsy's Best® brands are the initial offerings of Healthy Concepts Food Company, LLC.

For more than 60 hand-crafted recipes and to learn more about Betsy's Best®, visit www.BetsysBest.com and connect on social media - Facebook, Twitter, Instagram,Pinterest and YouTube.

 

About Compass Natural

Based in Boulder County, Colorado – considered by many to be an "Epicenter" of the natural and organic products industry," Compass Natural is a boutique digital marketing, branding, PR, and business development agency serving the rapidly growing market for natural, organic, socially responsible, eco-friendly and other healthy lifestyles products. With a team of talented young people and seasoned industry veterans, we share a common bond of helping conscious companies and organizations promote their missions, products and brands to a growing consumer audience that cares about health and the environment. Compass Natural is a Silver Sponsor of Naturally Boulder and a member of IFOAM Organics International. Visit www.CompassNatural.com.

Contact
Alex Gardner, alex@compassnaturalmarketing.com. 303.807.1042

 

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Food Spotlight: Betsy’s Best All Natural Gourmet Almond Butter

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Enjoy the delicious, award-winning taste and texture of Betsy’s Best Gourmet Almond Butter! It features high-quality, super food ingredients that include almonds mixed into a sweet and flavorful gourmet spread of cinnamon, chia seeds, Himalayan pink salt, and organic honey.  The taste and texture is now endorsed by professional chefs as the recipient of the ChefsBest® 2017 Quality in Craft Award.*

Try some on dark chocolate, your morning whole grain muffin, or a delicious apple slice.

GLUTEN-FREE - ALL NATURAL - Non-GMO

Ingredients: almonds, chia seeds, sunflower oil, demerara sugar, organic honey, cinnamon, pink himalayan salt, stevia, natural flavors

*The ChefsBest® Quality in Craft Award is awarded to brands that surpass quality standards established by independent professional chefs.This product contains almonds.

 

 

About Betsy's Best

Let's cut to the chase. It seems like so much healthy food these days is totally boring. And you know what?  I don’t like boring. I’m all about adding fun and sophistication to delicious and natural foods.

Known as “Betsy Crocker” since my sorority days, I was always finding creative ways to make tasty - yet healthy - food for my friends. And one day it hit me, why not make my unique gourmet foods available to everyone? So began Betsy’s Best Gourmet Nut and Seed Butters.

As a registered dietitian and the 2015 Florida Young Mother of the Year, I hate it when I see chemicals and artificial ingredients junking up healthy and delicious foods like peanut butter (there’s nothing gourmet about partially hydrogenated soybean oil.)

I only use wholesome, natural ingredients in my Gourmet Peanut, Almond, Cashew Butter, and Seed Butter, mixed with unique flavors like cinnamon and chia seeds, to create products that are totally nutritious, delicious and different.

My only real worry? My Betsy’s Best products are so addicting, you’ll have a hard time sticking to one serving. So as any good dietitian would tell you, practice portion control!

 

 

Company: Betsy's Best
Brand: All Natural Gourmet Almond Butter
Origin: US
Category: Spreads
Packaging: 12 oz.
Claims: Non-GMO
Variants: View Range Here
Price: $14.99
Where to Buy: Buy Online, Store Locator
Website: http://betsysbest.com/

 

 

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Industry News: Betsy’s Best® Gourmet Nut and Seed Butters Says No to GMOs

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Betsy’s Best® Gourmet Nut and Seed Butters showcases company values for healthy, clean ingredients by becoming Non-GMO Project Verified.

Naples, FL (February 7, 2017) — Betsy's Best®, maker of nutritious and delicious Gourmet Nut and Seed Butters, recently received Non-GMO Project Verification for all of its products. The Non-GMO Project Standard provides ongoing verification for all ingredients as well as facility inspections and annual audits to ensure that the highest possible standards for GMO avoidance are met. The Non-GMO Project Verification seal will appear on store shelves this spring.

“As a Registered and Licensed Dietitian, I am concerned when I see ingredients junking up healthy and delicious foods like nut butters,” says Betsy Opyt, President, CEO and Founder of Betsy’s Best® Gourmet Nut and Seed Butters. “Our company is dedicated to being wholesome and transparent, and that’s why we are committed to Non-GMO. Our customers deserve the best,” she adds. “It’s in our name!”

In addition to being Non-GMO Project Verified, Betsy’s Best® products, including Almond Butter, Cashew Butter, Seed Butter, and Peanut Butter, are made without hydrogenated soybean oil and palm oil, two controversial ingredients often found in nut butters. Instead, consumers will find superfood-packed ingredients, including chia seeds, organic honey, cinnamon, cardamom and Pink Himalayan salt, that result in unique tasting Gourmet Nut and Seed Butters that are nutritious and delicious, appealing to adults as well as kids.

 

Consumers can find a complete list of ingredients at BetsysBest.com, and Non-GMO Project Verification status at NonGMOProject.org.

 

Award-Winning Taste
Betsy's Best® Gourmet Almond Butter was recognized in October 2016 as the first recipient of the ChefsBest Quality in Craft Award in a blind taste test by an expert panel of Certified Master Tasters.

 

Betsy’s Best® Gourmet Nut and Seed Butters are available online at www.BetsysBest.com and in leading retailers including Kroger, Whole Foods Market (Florida), Bristol Farms, Ingles Markets, Vons, Ralph’s, Lowe’s, City Market, King Sooper, Fred Meyer, Pavilions, Harris Teeter and other leading natural, organic and specialty food stores; and through distributors including UNFI, KeHE, Haddon House, Gourmet Merchants and others. The company has expanded from 58 stores at the beginning of 2016 to nearly 2,100 stores in 35 states today. For wholesale inquiries contact info@BetsysBest.com, tel 888.685.8292.

 

About Betsy’s Best®

Betsy's Best®, maker of nutritious Gourmet Nut and Seed Butters, was founded in 2012 by Registered and Licensed Dietitian and Certified Diabetes Educator Betsy Opyt. Based in Naples, FL, the company seasons its Peanut Butter, Almond Butter, Sunflower Seed Butter and Cashew Butter with unique flavors and superfoods like cinnamon, chia seeds, and cardamom to create products that are nutritious, delicious and different. The sweet and salty spreads are Non-GMO Project Verified, all natural, gluten-free and palm oil free. Betsy's Best® brands are the initial offerings of Healthy Concepts Food Company, LLC.

 

For more than 60 hand-crafted recipes and to learn more about Betsy’s Best®, visit www.BetsysBest.com and connect on social media - Facebook.com/LoveBetsysBest, Twitter @BetsysBestFood, Instagram @BetsysBest, Pinterest /LoveBetsysBest and YouTube. Betsy's recipes are also featured on Carolina Kitchen on WLOS TV.

 

About Betsy Opyt

Registered and Licensed Dietitian with a background in clinical nutrition therapy, Certified Diabetes Educator, mother, fitness trainer and former Miss Indiana, Betsy Opyt is the President, CEO and Founder — and the driving force behind Betsy’s Best® Gourmet Nut and Seed Butters. She is an active, daily ambassador for the brand. In 2015, the Florida Chapter of American Mothers Inc. named Betsy Florida Young Mother of the Year. As the organization’s Florida ambassador, Betsy travels the state to raise awareness of women’s issues. Speaking tours are nothing new for Betsy. Crowned Miss Indiana 2000, she spent the year of her reign traveling her home state to inspire and engage children to develop healthier lifestyle habits.

 

 

 

 

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