PURCHASE, N.Y., May, 2016 -- Today, Aquafina™ announced a new line of flavored sparkling water, Aquafina Sparkling, bringing consumers a light and naturally sweetened hydration option. As the latest innovation from the trusted Aquafina brand, Aquafina Sparkling serves as the perfect beverage companion for happy bodies everywhere.
Aquafina Sparkling is offered in three delicious fruit flavors: Black Cherry Dragonfruit, Lemon Lime and Orange Grapefruit. Each sleek single-serve, 12-ounce can contains just 10 calories and the tiniest pinch of Fair Trade Certified sugar for a smooth, crisp finish. Aquafina Sparkling will also be available in a multipack containing two flavors.
"We are always looking for creative ways to respond to consumer demand and preferences, and are thrilled to be expanding our water offering," said Linda Bethea, Aquafina's Senior Director of Brand Marketing. "With Aquafina Sparkling, we hope to provide our fans with another fun way to keep their bodies happy and hydrated."
Bubbly and refreshing, Aquafina Sparkling highlights the essence of the brand's "For Happy Bodies" mission, which focuses on the feel-good moments that water brings the body after consumption. Aquafina Sparkling will debut a national TV spot in May, featuring an upbeat remix of the song "Come on Get Happy," along with engaging and unique digital, print, retail and local market sampling initiatives.
Beginning today, Aquafina Sparkling will be available for purchase at major retailers nationwide for a suggested retail price of $1.19. Visit www.aquafina.com for more information, or join the conversation @aquafina #HappyBodyDance.
PepsiCo products are enjoyed by consumers one billion times a day in more than 200 countries and territories around the world. PepsiCo generated more than $63 billion in net revenue in 2015, driven by a complementary food and beverage portfolio that includes Frito-Lay, Gatorade, Pepsi-Cola, Quaker and Tropicana. PepsiCo's product portfolio includes a wide range of enjoyable foods and beverages, including 22 brands that generate more than $1 billion each in estimated annual retail sales.
At the heart of PepsiCo is Performance with Purpose – our goal to deliver top-tier financial performance while creating sustainable growth and shareholder value. In practice, Performance with Purpose means providing a wide range of foods and beverages from treats to healthy eats; finding innovative ways to minimize our impact on the environment and reduce our operating costs; providing a safe and inclusive workplace for our employees globally; and respecting, supporting and investing in the local communities where we operate. For more information, visit www.pepsico.com.