Snack Spotlight: Ping’s Natural Potato Popchips

December 30, 2013
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Snack Spotlight: Ping’s Natural Potato Popchips

 

 

Popchips is a four flavour range of potato chips from Ping which have been popped—much like popcorn—rather than backed or fried to create a healthier snack. New Zealand-based Marx Design were responsible for developing a new mascot for Ping that could work across multiple products in the snack food category and a packaging solution for the Popchips brand that would “avoid the clichés of traditional chip packaging in order to achieve cut-through.”
It's hot air, not oil that makes these chips pop!

 

Features
- Light, Crunchy and packed with flavor
- 70% less fat than fried potato chips
- Less than 2g fat per serving
- Lightly coated with sunflower oil, applied cold
- No Artificial Colors or flavors
- No added MSG
- Certified Kosher and Halal
- 100% Australian Owned

 

 

Company: Ping's Cracking Snacks
Brand: Ping's Popchips
Slogan: Always Popped, Never Fried
Origin: Australia
Category: Salty Snacks
Packaging: 85g Bag
Claims: Always Popped, Never Fried, Low Fat
Varieties: Sweet Chilli & Sour Cream, Sea Salt & Vinegar, Original Sea Salt, Salt & Pepper
Price: $3.29 AUD
Where to Buy: Australia
Website: pingscrackingsnacks.com.au

 

 

popchips

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