Product Spotlight:Rickland Orchards Greek Yogurt Coated Granola Bars

February 19, 2013 No Comments » Add Consumer Insight
Product Spotlight:Rickland Orchards Greek Yogurt Coated Granola Bars

Summary
Rickland Orchards offers a line of Greek Yogurt Coated Granola bars in a variety of flavors.  Greek Yogurt has enjoyed a boom enjoyed by few food trends in the past 20 years. The unprecedented rise of Greek Yogurt has spawned an entire industry based on the incredible benefits of this product that include. Hight in Protein, Low Sodium, Low in Carbohydrates, Easy to Digest and Creamier than regular yogurt.  Along sde regular Greek Yogurt we now find this product used in a variety of forms.  The Rickland Orchard bars are the first ones we have come across that have found a way to add a Greek Yogurt coating to this healthy snacks.  Currenty available in a variety of flavors including: Cranberry Almond, Apple Honey, Blueberry Acai, Cherry Almond, Orchard Peach, Peanut Butter, Strawberry

Featured Ingredients -Honey Roasted Granola, Greek Yogurt Coating, Soy Crisp Nuggets, Liquid Inulin, Honey and Probiotics

The Greek Yogurt used in these bars is imported from Europe

Analysis
We can´t talk enough about how health and wellness is the driving force behind most new food and beverage product launches.  Greek Yogurt hit absolute gold when it became popular a number of years back and while the competition is fierce in traditional greek yogurt products we have begun to see a number of manufacturers launch innovative new product offerings using Greek Yogurt.  Rickland Orchards has developed an entire line of products using just this one ingredient as their main focal point.  The line of reasoning would suggest that the consumers that are already hooked on regular Greek Yogurt will be more than willing to try a new snack option that also features one of their favorite products.  Rickland Orchards has produced a very quality product, with solid ingredients, that tastes very good and oh yeah, is coated with Greek Yogurt.  This point should not be lost since consumers are increasingly more demanding in the types of products they will try and if these bars were substandard and hoped to get by only on the Greek Yogurt the success would most likely be short lived.

Based on these types of innovative products we would expect to see additional products launched in 2013 that feature Greek Yogurt in non traditional ways.

 

Company: Rickland Orchards
Brand: Greek Yogurt Coated Granola Bar
Category:  Snacks, Snack Bars
Origin: USA
Price: $1.50USD
Packaging: 40g
Claims: Strained Greek Yogurt Imported From Europe
Varieties: Cranberry Almond, Apple Honey, Blueberry Acai, Cherry Almond, Orchard Peach, Peanut Butter, Strawberry
Website: ricklandorchards.com