Product Spotlight: Brutal Fruit Ready to Drink Beverages

February 15, 2013 No Comments » Add Consumer Insight
Product Spotlight: Brutal Fruit Ready to Drink Beverages

Summary
Brutal Fruit by Halewood International in South Africa offers a line of ready to drink alcoholic beverages.  Highlighted by vibrant colors and exotic flavor names, Brutal is a great option for those consumers looking for a flavored alcoholic beverage.  Available in 7 flavor variants Brutal contains 4.5% alcohol and comes in both bottles and cans.  The lable design is very attractive using a very simple, small labet that allows the products contents to be the star.

Brutal Apple & Ginger Cooler. Made from real apple juice and slightly spiced with ginger for a more feisty flavor, Brutal Fruit’s new Apple Ginger variant will intrigue you with its delicious flavor combination. Contains 4.5% alcohol. 275ml non-returnable flint bottle, 275ml Slimline Can Apple-Ginger and a 660ml returnable flint bottle.

Company: Halewood International
Brand: Brutal Fruit
Slogan: Alcoholic Fruit Blend
Category: Alcoholic Beverages, Ready to Drink
Origin: South Africa
Price: $
Packaging: 275ml slim can, 660ml bottle
Claims: RTD
Varieties:  Cheeky Cranberry, Apple Ginger, Luscious Litchi, Manic Mango, Sultry Strawberry, Lavacious Lemon, Passion Peach
Website: brutalfruit.co.za

 

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