Product Launch: Seagrams Escapes Frozen Pouches

April 10, 2013 1 Comment » Add Consumer Insight
Product Launch: Seagrams Escapes Frozen Pouches

Seagram´s offers a line of ready to drink flavored malt beverages now available in frozen pouches.  Currently there are 6 flavors available.  Each pouch contains one 10oz serving.  The pouches should be frozen for 6-8 hours and then are ready to enjoy.  These products are perfect for entertaining friends on a warm summer day.

Company: Seagrams
Brand: Escapes
Slogan: Freeze, Pour and Escape
Category: Alcoholic Beverages, Ready to Drink
Origin: USA
Claims: Convenient Packaging, Ready to Drink
Packaging: 10oz Pouch
Alcohol Volume: 5%
Varieties: Sangria, Strawberry Daiquiri, Blue Hawaiian, Jamaican Me Happy, Piña Colada, Margarita