LonoLife Looks to Recognized Challenger Food Agency For Public Relations and Brand Expertise
COLUMBUS, OH (November 19, 2019) – RMD Advertising, a fully integrated advertising, public relations, social media and brand strategy agency, focusing exclusively on growing challenger food and restaurant brands, announces the addition of LonoLife to its list of established blue chip challenger food clients. RMD will help bring LonoLife increased brand awareness and expanded reach of products. LonoLife, known for its on-the-go bone broth and vegetable broth products, will lean on RMD’s public relations prowess to help raise awareness and sales for the brand.
LonoLife is known for its single serve and multi-use packets of convenient and flavorful on-the-go bone broth. Unlike traditional broth, bone broth is brewed longer to extract the super nutrients from the marrow of the bones, such as collagen and essential amino acids. LonoLife strives to deliver bone broth that is nutritionally dense and delicious in an easy-to-consume format.
"We've wanted to work with this dynamic brand for a while now," shares Sue Reninger, Managing Partner and Client Brand Strategist for RMD Advertising. "The brand’s product reaches consumers in a way that is unique, delivering the savory flavor and health benefits of bone broth and now keto to people of all walks of life looking for a quick meal."
RMD's ideas address the challenges faced by the agency’s clients with solutions embodying the words smart, creative, sharp, passionate, gratitude and problem solving. Objectively considered one of the strongest brand-oriented challenger food advertising agencies in the country, the RMD team works to find a better way for clients to relate to their audiences from both emotional and intellectual perspectives. In being determined as an agency within the top 20 performing firms by O’Dwyer’s for two years in a row, RMD’s depth of knowledge within the challenger food category, specifically, separates it from the rest and makes it the ideal partner for LonoLife.
About RMD Advertising
Founded in 1992, RMD has established itself as the leading food marketing agency working exclusively with Challenger food and beverage brands. As a fully integrated brand strategy, advertising, digital marketing, public relations and social media agency, we offer unprecedented expertise to brands in the food industry. While serving as a strategic resource, RMD diligently works hard to find a better way for clients to relate to their audiences from both emotional and intellectual perspectives.
For more information on RMD's documented tangible results contact Sarah Walters at walters@RMDadvertising.com