Industry News: New Ready-To-Drink Bloody Mary Cocktails Marry Decadence and Convenience For Two Michigan Brands

April 26, 2019
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Industry News: New Ready-To-Drink Bloody Mary Cocktails Marry Decadence and Convenience For Two Michigan Brands

 

 

McClure’s Pickles and Pigeon Hill Brewing Company Team Up to Bring Major Innovation to Grocery

DETROIT, MI (April 18, 2019) McClure’s Pickles, the nation’s premier producer of gourmet pickled goods and condiments, is proud to announce the release of a new Ready-To-Drink Bloody Mary Cocktail. A first for the brand, each Ready-To-Drink Bloody Mary Cocktail highlights McClure’s signature Bloody Mary Mix paired with vodka and canned from Michigan’s own Pigeon Hill Brewing Company. The cocktails will be available at retailers wherever McClure’s products are sold throughout Michigan this Spring. Shoppers looking for the decadence of a Bloody Mary and the ease of a pre-mixed cocktail will relish the quality of McClure’s new offering.

McClure’s brings the new Ready-To-Drink Bloody Mary Cocktails to market, building on the success of its signature Spicy Bloody Mary Mix – now also available in Mild. With ease top of mind, the brand introduces the single-serve 12 oz. cans with 7.5% Alcohol by Volume into a competitive alcohol category where brothers, Bob and Joe McClure, noticed a gap that needed filled. In partnership with Pigeon Hill Brewing Co., each batch is made with simple ingredients and delivers a new way to love the McClure’s Bloody Mary recipe consumers already know and love.

“We’re proud to once again be innovating within our own category, as well as expand beyond pickles and relishes,” says Bob McClure, Co-Owner of McClure’s Pickles. “Not only will this be an exciting addition to liquor aisles everywhere, but it also highlights two proud Michigan brands that represent the heart of Michigan ingenuity. It’s an honor to be able to partner with Pigeon Hill Brewing Company.”

McClure’s has manufactured, prepared and distributed authentic, gourmet-quality food products since 2006. Preserving the family’s time-tested recipes, and exemplifying the brand’s nostalgia and passion for quality food, the McClure family has remained true to tradition. As traditional family recipes are translated into commercial production, authenticity remains the overarching goal to achieve premium quality and bold taste.

 

About McClure’s Pickles
Founded in 2006 by brothers Bob and Joe McClure, McClure’s Pickles is a family-owned and operated company in Detroit, MI currently selling high-quality, all-natural pickles, mixers and premium salty snacks to over 4000 national and independent retailers across the US, UK, Australia and New Zealand.

 

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