Snack brand's latest offering combines two classic treats in one delicious package
THOMASVILLE, Ga., Aug. 1, 2017 /PRNewswire/ -- Award-winning snack brand Mrs. Freshley's and OREO® Cookies, America's favorite cookie, have joined forces to introduce Mrs. Freshley's Brownie Made with OREO® Cookie Pieces. Layering Mrs. Freshley's moist, fudge brownie with crunchy OREO® cookie pieces, the tempting new treat provides chocolate lovers everywhere a rich, sweet and satisfying option for celebrating snack time.
The combination of two classic snacks into one delectable dessert treat exceeds all expectations in concept and flavor. Pairing OREO® cookie pieces with Mrs. Freshley's Brownie fuses the tastes and textures of two go-to snack brands, creating a convenient sweet treat consumers will love. The new brownies are sold individually and, like all Mrs. Freshley's products, deliver on great taste and quality.
"OREO® cookies are the perfect complement to Mrs. Freshley's Brownies," said Meredith Butler, Flowers Foods' brand manager. "For more than 100 years, OREO® Cookies have been a beloved snack time favorite, and Mrs. Freshley's is thrilled to collaborate with the OREO® brand on this new offering. Now, consumers can experience the best of both brands in every bite."
Pick up Mrs. Freshley's Brownie Made with OREO® Cookie Pieces today in convenience stores and vending machines nationwide. To learn more, visit Mrs. Freshley's website at www.mrsfreshleys.com.
* America's favorite cookie: Nielsen x AOC plus Convenience - 52 Weeks 12/31/16
* OREO® is a registered trademark of Mondelēz International group, used under license.
About Mrs. Freshley's
Mrs. Freshley's, an award-winning brand synonymous with innovation, quality and great taste for more than 20 years, is available in grocery retailers, convenience stores and the vending market nationwide. With more than 50 different snack cakes and pastries, everyone is sure to enjoy the go-to classics or find a new favorite. Visit www.mrsfreshleys.com for product information, recipe ideas and more.
OREO® is the world's favorite cookie, enjoyed by families and friends in more than 100 countries around the world. OREO is the best-selling biscuit of the 21st century with more than $2 billion in global annual revenues. The OREO cookie twist, lick and dunk ritual has become the signature way to enjoy this iconic cookie for many different cultures around the world. OREO has a Facebook community of more than 42 million OREO lovers around the globe, representing 200+ countries and dozens of different languages. OREO celebrated its 100th birthday on March 6, 2012. Visit www.OREO.com for more information. OREO is one of Mondelēz International's billion-dollar brands.
About Mondelēz International
Mondelēz International, Inc. (NASDAQ: MDLZ) is building the best snacking company in the world, with 2016 net revenues of approximately $26 billion. Creating more moments of joy in approximately 165 countries, Mondelēz International is a world leader in biscuits, chocolate, gum, candy and powdered beverages, featuring global Power Brands such as Oreo and belVita biscuits; Cadbury Dairy Milk and Milka chocolate; and Trident gum. Mondelēz International is a proud member of the Standard and Poor's 500, NASDAQ 100 and Dow Jones Sustainability Index. Visit www.mondelezinternational.com or follow us on Twitter at www.twitter.com/MDLZ.