Drink Spotlight: Gatorade Organic

July 10, 2017 No Comments » Add Consumer Insight
Drink Spotlight: Gatorade Organic

 

 

At Gatorade, we thrive on innovation because every athlete is unique. Backed by science, Gatorade Organic offers athletes the same Gatorade performance with only seven ingredients. Gatorade Organic is available in three delicious flavors: Mixed Berry, Strawberry, and Lemon.

 

Only Seven Ingredients
Gatorade Organic features just seven ingredients - water, organic cane sugar, citric acid, organic natural flavor, sea salt, sodium citrate and potassium chloride, while still preserving the same proven hydration and fueling LL benefits of Gatorade Thirst Quencher.

 

Per serving
Carbs – 30g
Formulated with carbs, the body's preferred energy source, from organic cane sugar and no added color.

 

Electrolytes – 230mg Sodium / 65mg Potassium
Every serving contains a blend of electrolytes with sea salt to help athletes replace what they lose in sweat.

 

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About the company

In early summer of 1965, a University of Florida assistant coach sat down with a team of university physicians and asked them to determine why so many of his players were being affected by heat and heat related illnesses.

The researchers — Dr. Robert Cade, Dr. Dana Shires, Dr. H. James Free and Dr. Alejandro de Quesada — soon discovered two key factors that were causing the Gator players to 'wilt': the fluids and electrolytes the players lost through sweat were not being replaced, and the large amounts of carbohydrates the players' bodies used for energy were not being replenished.

The researchers then took their findings into the lab, and scientifically formulated a new, precisely balanced carbohydrate-electrolyte beverage that would adequately replace the key components lost by Gator players through sweating and exercise. They called their concoction ‘Gatorade'. Read More

 

 

Company: Gatorade
BrandGatorade
Slogan: Thirst Quencher
Origin: USA
Category: Sports Drink
Packaging: 16.9 fl oz (500 ml)
Claims: Organic. No added color
Variants: View Range Here
Price: $19.99
Where to Buy: Store Finder and Retailers
Websitewww.gatorade.com

 

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