Drink Spotlight: Bhakti Sparkling Tea Tart Cherry Rooibos

August 17, 2016 No Comments » Add Consumer Insight
Drink Spotlight: Bhakti Sparkling Tea Tart Cherry Rooibos

 

 

Carbonated, caffeine-free rooibos tea blended with Bhakti’s signature fresh-pressed ginger and organic tart cherry juice.

 

INGREDIENTS

Carbonated organic Fair Trade rooibos tea, organic tart cherry juice concentrate, organic cane sugar, organic ginger juice, organic black carrot extract, organic cherry flavor, citric acid, monk fruit extract*.

 

*Monk fruit, also known as lo han guo, is a small round fruit grown in Southeast Asia.  It has been safely used for centuries in Eastern medicine as a cold and digestive aid, and now it is also being used to sweeten foods and beverages. Monk fruit sweetener is created by removing the seeds and skin of the fruit, crushing the fruit, and collecting the juice.  The fruit extract, or juice, is around 150-200 times sweeter than sugar and contains zero calories per serving – meaning a very small amount provides a lot of sweetness.

 

 

 

About the company

Brook Eddy, founder of Bhakti traveled to India in 2002. She was fascinated with a social justice movement based on Bhakti (or devotion through social action) and wanted to learn more about it firsthand. On the journey she fell in love with two things that would ultimately become the foundation for her life’s work.

The first love was this idea that no matter what your station in life, you have a responsibility to contribute to the community and doing so will have a pervasive and lasting impact. In the communities where she learned about Bhakti, families would invite her into their homes and share their experiences about how this social movement had impacted them and their communities over a cup homemade spicy chai. She couldn’t help but fall in love with its incredible flavor and aroma.

When she returned home, she began brewing her own chai. Standing over the pot of steaming chai on her stove and inhaling the layers of fragrant spices, Brook was suddenly swept back into the chaos, colors and vibrancy of India and all that she had experienced there.

When her homemade brew gained attention (and even addiction) from friends and neighbors, she decided to take the principles of Bhakti that she had learned in India and build a company on this ideal. This single mother of twins took a deep breath, quit her full time job, and dove into the process of bringing consumers a craft-brewed chai that was steeped in social and environmental change.

 

 

Company: Bhakti
Brand: Sparkling Tea Tart Cherry Rooibos
Origin: US
Category: Iced Tea
Packaging: 355ml
Claims: Organic, non-GMO and caffeine-free.
Variants: View Full Range Here
Price: Coming soon
Where to Buy: Store Locator
Website: http://drinkbhakti.com/

 

 

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