Dairy Spotlight: Yoplait Introduces Girl Scout Cookie™-Inspired Yogurt

December 15, 2017 No Comments » Add Consumer Insight
Dairy Spotlight: Yoplait Introduces Girl Scout Cookie™-Inspired Yogurt

 

Inspired by the three most popular Girl Scout Cookie flavors, the new products start hitting store shelves nationwide in December

MINNEAPOLIS, Dec. 11, 2017 /PRNewswire/ -- Beginning this month, Girl Scout Cookie fans can enjoy Yoplait yogurt with new flavors inspired by their favorite cookies. Flavors include: Yoplait Whips! Girl Scouts® Thin Mints®, Yoplait Whips! Girl Scouts® Peanut Butter Chocolate, and Yoplait Original Girl Scouts® Caramel Coconut. General Mills is proud to work with Girls Scouts of the USA, whose mission is to build girls' courage, confidence and character and whose annual cookie program teaches business and life skills to the next generation of female entrepreneurs.

Consumers will be delighted when they cut into the Yoplait Whips! Girl Scouts Thin Mints yogurt and taste the iconic and instantly recognizable mint chocolate flavor. The Yoplait Whips! Girl Scouts Peanut Butter Chocolate variety has the same great Yoplait Whips! texture, but with a sweet and satisfying peanut butter taste and hint of chocolate finish. The Yoplait Original Girl Scouts Caramel Coconut flavor is in the style of Yoplait Original – smooth and creamy, with a delicious blend of coconut and caramel flavors.

"For those who wish they had more ways to enjoy their favorite chocolate mint, peanut butter chocolate, and caramel coconut flavors, we have three delicious, new yogurts inspired by America's most popular Girl Scout Cookie flavors," said Doug Martin, Business Unit Director, Yoplait. "Girl Scouts of the USA does extraordinary things for girls like teaching them valuable life and business skills through the Girl Scout Cookie Program®, which is why we are honored to work with the organization."

The three new yogurts will be available at retailers nationwide, and will start appearing on store shelves in December. The new line is a permanent, year-round addition to Yoplait's portfolio.

The new flavors do not contain high fructose corn syrup, are made with live and active cultures, and are gluten free. The Yoplait Whips! Girl Scouts Thin Mints® and Yoplait Whips! Girl Scouts Peanut Butter Chocolate flavors will each be available in 4-ounce cups, and the Yoplait Original Girl Scouts Caramel Coconut flavor will be available in 6-ounce cups.

"Girl Scouts of the USA (GSUSA) is excited about its relationship with Yoplait to create yogurts inspired by three of the beloved Girl Scout Cookie flavors," said Barry Horowitz, GSUSA Chief Revenue Officer. "Beyond the delicious flavor, the yogurts will also remind consumers everywhere of the power of Girl Scout Cookies. The cookie program is the largest entrepreneurial training program for girls in the world, and we are pleased Yoplait is working with us to share the message about the program and the impact of Girl Scouts with even more families in America."

The Girl Scout Cookie Program® powers amazing experiences for girls, unleashing the confidence they need to practice a lifetime of leadership. In addition, each and every purchase of Girl Scout Cookies—100 percent of the net revenue of which stays local—is an investment in girls and their leadership capabilities, both now and in the future.

General Mills is producing these new flavors under a license from Girl Scouts of the USA.  Visit www.girlscoutcookies.org for more information on the Girl Scout Cookie Program, including when and where Girl Scouts in your area are selling cookies.

About General Mills
General Mills is a leading global food company that serves the world by making food people love. Its brands include Pillsbury, Betty Crocker, Progresso Soup, Larabar, Cheerios, Annie's, Yoplait, Nature Valley, Fiber One, Haagen-Dazs, Old El Paso, Wanchai Ferry, Yoki and more. General Mills is headquartered in Minneapolis, Minnesota, USA. For more information visit www.generalmills.com.

Girl Scouts of the USA
We're 2.6 million strong—1.8 million girls and 800,000 adults who believe in the power of every G.I.R.L. (Go-getter, Innovator, Risk-taker, Leader)™ to change the world. Our extraordinary journey began more than 100 years ago with the original G.I.R.L., Juliette Gordon "Daisy" Low. On March 12, 1912, in Savannah, Georgia, she organized the very first Girl Scout troop, and every year since, we've honored her vision and legacy, building girls of courage, confidence, and character who make the world a better place. We're the preeminent leadership development organization for girls. And with programs from coast to coast and across the globe, Girl Scouts offers every girl a chance to practice a lifetime of leadership, adventure, and success. To volunteer, reconnect, donate, or join, visit www.girlscouts.org.

 

Yoplait introduces Girl Scout Cookie-inspired yogurt including Yoplait Original Girl Scouts Caramel Coconut yogurt. (PRNewsfoto/Yoplait)

Yoplait introduces Girl Scout Cookie-inspired yogurt including Yoplait Original Girl Scouts Caramel Coconut yogurt. (PRNewsfoto/Yoplait)

 

Yoplait introduces Girl Scout Cookie-inspired yogurt including Yoplait Whips! Girl Scouts Peanut Butter Chocolate yogurt. (PRNewsfoto/Yoplait)

Yoplait introduces Girl Scout Cookie-inspired yogurt including Yoplait Whips! Girl Scouts Peanut Butter Chocolate yogurt. (PRNewsfoto/Yoplait)

 

Yoplait introduces Girl Scout Cookie-inspired yogurt including Yoplait Whips! Girl Scouts Thin Mints yogurt. (PRNewsfoto/Yoplait)

Yoplait introduces Girl Scout Cookie-inspired yogurt including Yoplait Whips! Girl Scouts Thin Mints yogurt. (PRNewsfoto/Yoplait)