Company Spotlight: Bar40 Bitters

September 8, 2014
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Company Spotlight: Bar40 Bitters



Bar40 Bitters is a progressive craft bitters company. Local to Toronto’s burgeoning cocktail scene, we make these bitters to improve the arsenal of creating next level cocktails.



Our Aim

Our intention is to provide complimentary bitters based on the tongue and how we taste flavours. In the past, we’ve found cocktail bitters to be rather drastic, often taking attention away from the the rest of the cocktail. Bar chefs like ourselves are faced with the challenge of choosing bitters that hopefully fits the cocktail creation. However, we at Bar40 Bitters address this by providing complimentary bitters based on the five gustatory taste receptors. Each flavour includes the compulsory bitter component and is paired with either sweet, sour, salty or umami (savoury) flavour profiles. This empowers the bar chef or cocktail creator to chose the specific taste profile of their liking for their personalized cocktail creations.



Our Values

How we do things at Bar 40 Bitters is based on precision, creativity and iteration. We strive for a high level of quality and complexity with our bitters. We hand craft small batches from organic fruits and spices. Every batch is hand made and is slightly varied. We use neutral grain spirit to bring out the best flavours in our extractions. We love to work with new flavours. Our intention is to make bitters that work extremely well in cocktails.



Our Vision

At Bar 40 Bitters, we see an even brighter future for cocktails. We want to see evolution in both bartenders and consumers. We believe that great tastes truly can flourish in Toronto. More to our initial line of bitters, we also have various other cocktail flavourings in the works for the future.



Bar40 Full Set Purchase

This is a full set of the Bar40 Bitters Gustatory line.
This set includes all four flavours: Sour, Sweet, Salt, Umami.
This set acts as a kit of tools, which includes everything you need to employ the Bar40 concept to your cocktails.




Company: Bar40 Bitters
Brand: Bar40 Bitters
Origin: Canada
Category: Cocktails
Packaging: 100 ml
Claims: progressive craft bitters. next level cocktails
Variants: Sour, Sweet, Salt, Umami
Price: $72 (Full Set)
Where to Buy: Buy Online





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