Company Spotlight: Backpack Wine

October 11, 2017 No Comments » Add Consumer Insight
Company Spotlight: Backpack Wine

 

 

Introducing Backpack Wine® in Cheeky Rose® and Snappy White®. For the first time, great-tasting, quality wine is offered in a take-anywhere, easy-open, recyclable can. Available in four-can packs of rosé and white wine blends sourced from the finest vineyards, Backpack Wine lets you skip the cork, grab a pack and take quality wine with you, no matter how far off (or on!) the beaten path you want to go.

 

Wine in a Can. Really?

The good news:  the canned wine category is growing, so there are more choices than ever before. The bad news:  not all cans are created equal, so there’s a common misperception that we at Backpack are working hard to overcome. Good wine CAN come in cans. Take a sip. Not a swirl and sniff, but a real, honest-to-goodness sip.

Ahhhh. Delightfully refreshing. Crisp. And oh, so much better than you were expecting, right? That’s Backpack Wine.

Welcome to consistent quality and overall great taste. As much as we’re all about our convenient can, we’re really all about what’s inside that can. Our wines drink like their much more expensive, less portable bottled competitors.

 

The Go-Anywhere Way to Enjoy Wine.

Backpack Wine taps into the same love of exploration and discovery that our independently spirited, on-the-go customers embrace. Canned wine is easy to drink, serve and socialize over. It’s portable, sharable and fun to pair with any foods from casual to elegant. And that packaging…it’s recyclable, it’s cost-effective and it makes wine more approachable, rebellious and fresh.

 

Where to find us

We’re all over the U.S. and continue to expand each day. Be sure to follow us on social to find where to buy Backpack in your local stores or to check us out the next time we’re in your city.

 

 

Company: Backpack Wine Co.
Brand: Backpack Wine
Slogan: Skip the Cork and Grab a Pack
Origin: USA
Category: Wine
Packaging: 250 ml
Claims: Portable. Easy to drink. Sourced from the finest vineyards
Variants: View Range Here
Where to Buy: Buy Online, Distributors
Websitebackpack-wine.com

 

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