Will the Corkcicle make wine buckets obsolete?

When the device -- made of non-toxic gels enveloped in BPA-free plastic -- is frozen and inserted into a bottle of white wine, it will chill the bottle in about 45 minutes (it takes 10 minutes to cool a bottle of red to optimal serving temperature).

$23 at corkcicle.com. [via Food52 via Gizmodo].