Don’t Call Us A Water Company
You’re probably reading this wondering who we are and what we do, and before our product blows you away, we’re going to be completely frank with you so brace yourself. We are the biggest necessity in the world.
At Free Is Better™ we bring you free bottled water. Why? Because we can. We are a movement that strives to change the way you mindlessly pay for bottled water by making a statement with ours.
Water For The Future
The Australian bottled water industry is growing at exponential rates, somewhat spurned from an exasperated desire for profits. But as consumers we’re suffering. We pay excessive amounts of money for a widely available commodity, merely because it is bottled and convenient.
We think that’s crazy! So we started a movement to make conveniently packaged drinking water free, for everyone.
Free Is Better is the first free, locally (and soon internationally) distributed bottled water on Earth, ever
We hand out thousands of bottles through our distribution partners around Australia’s trendsetting hotspots so you can simply pick one up when you’re out. From fashion and boutique retailers, to record stores, galleries and cafes, we’ve got you covered.
That’s not even the best part, each edition of our bottle labels have exclusive messages from our sponsor brands that speak to you. This advertising on our labels helps alleviate the cost of the bottles ensuring that you receive them for free!
Water From Whine
Truthfully, this all started because we were complaining. Every time any of us bought a bottle of water, we felt ripped off. But let’s be honest, who hasn’t felt that way? We pay loads of money for a bottle of something that is a fundamental human right – a necessity, even. And it made us kinda angry.
But more than just angry, we got inspired. We did some research, and discovered that bottled water costs more than petrol per litre – and petrol isn’t exactly cheap. We brought together the team with one goal, to fight back against the ridiculous industry by making a free bottled water brand of our own. And so, Free Is Better was born.
As Good As Water Gets
We wouldn’t ever ship anything we wouldn’t want ourselves. Even though bottled water is simple, we put an incredible amount of time and consideration into making sure ours is the best money can’t buy. We source our water from one of the finest natural springs in Australia, located deep within the McPherson Ranges in southern Queensland. The spring water descends and filters through natural layers of rock before reaching the aquifer beneath the bedrock of Mount Tamborine. Unlike other shallow sources of spring water, it has no man-made pollutants. Just to be sure though, we put our naturally pure water and bottles through state-of-the-art ozone and UV filtration systems. At the end of the process, Free Is Better is some of the purest spring water available.
We Won’t Stick Around
One of the biggest challenges we had with our entire concept was making sure we could minimise any damage to the environment. Mother Nature, after all, is giving us this water. We worked with the entire supply chain to ensure our packaging is as environmentally friendly as possible. Unlike traditional plastic water bottles, we use oxo-biodegradable plastic which contains an additive that changes the molecular structure of the plastic, causing it to break down into organic compounds when exposed to oxygen and UV Light. We’ve managed to accelerate the degradation process to make it 100 times faster than the PET bottles used around the industry. After approximately 10 years, you’re left with only natural compounds, no more dangerous bottles.
Someone got their engineering degree for this.
Our bottles are a scientific marvel. Oxo-biodegradable, 100% recyclable, and made from recycled materials from the start. It sounds simple, but it’s actually a huge innovation. In fact, we’re the first brand in Australia to use bottles like this. And it’s all without a compromise in quality. Our bottles have awesome tensile strength, they’re leak-proof, and they quickly degrade in multiple environments. Our bottles are also BPA free!
Finally a water company (don’t tell them I called them that!) worth rooting for