Peanut Butter Brand Jif to Launch Line of Hazelnut Spreads

May 7, 2012 No Comments » Add Consumer Insight
Peanut Butter Brand Jif to Launch Line of Hazelnut Spreads

For those concerned parties that think Nutella has too dominant a share of the hazelnut spread market (har har), rest a bit easier tonight: Jif, the popular peanut butter purveyor, is releasing their own line of hazelnut spreads.

Despite Nutella‘s recent uphill battle regarding the healthiness of their product, Jif is pushing forward with the release of both their Chocolate and Mocha Cappuccino flavored hazelnut spreads.

Full Article @ FB