Fashion Spotlight: Brayola Introduces Technology to fit women with the right bra

May 10, 2013 No Comments » Add Consumer Insight
Fashion Spotlight: Brayola Introduces Technology to fit women with the right bra

Who wants to see some boobs?

Thanks to a new feature from Brayola, the startup looking to pair your boobs with the right bra, you can not only check out an endless stream of breasts but perhaps you can even find a bra that fits correctly.

According to the company, 80 percent of women are wearing the wrong size bra. Shocking, no? But the new Fit or Not feature from Brayola aims to change all that, and not in the most traditional way you might imagine.

Brayola already helps women find the right bra by asking them to give information on their favorite bras that they already own. Tell the service about the make, model and size of your favorite bras, and its engine will help you find more bras that will fit in a similar way.

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