Advertising
Beardvertising: The Next Major Advertising Trend
A Kentucky-based ad agency came up with a high-concept platform that will take native advertising to the next level, putting ads in untapped real estate that consumers interact with every... Read More »
Mountain Dew to Launch ‘The Dark Knight Rises’ Ad Campaign
Mountain Dew has partnered with Warner Bros. Pictures’ and Legendary Pictures’ summer blockbuster ‘The Dark Knight Rises’ to roll out a new promotional campaign. Photo: a Dew point of sale... Read More »
Air Wick National Park Fragrances – Win a Sample Pack
Air Wick is excited to announce the launch of its new limited edition National Park Collection and starting on April 22, (the start of National Park Week), they are inviting... Read More »
People Are Going To Start Talking To Ads On Their Phone
Just looking at ads is bad enough, so who would want to talk to them? While many people would likely answer “no one,” voice-recognition software maker Nuance says the opposite is true. What Is A Voice... Read More »
Old Spice Introduces a Bar Soap, Backed by Humorous Ads in the USA
Old Spice is launching a new product in the USA—a line of three scented soap bars that come in the most popular scents—Fiji, Pure Sport and Swagger. Together with a... Read More »
Kraft Has Tapped the Sexy Zesty Guy to Promote the Italian Dressings in the U.S.
Kraft discovers the sexy side of cooking in the new “Let’s Get Zesty” campaign launched for the Kraft Italian Dressings range in the U.S. The promotion by BEING Los Angeles... Read More »
In Peru, billboard turns humidity into drinkable water
The University of Engineering and Technology (UTEC) and ad agency Mayo Publicity/DraftFCB have teamed up to create a billboard that captures moisture from the air and converts it into filtered... Read More »
Somersby Cider Ad Parodies Apple Store
Be honest here: How awful are Apple stores? They’re usually crowded, with people who probably know more about computers than you do, and there are plenty of sticker shock opportunities... Read More »
In Mexico, billboard houses the artist that designs it
The Scribe paper company has created the Scribe Billboard, a temporary home and advertisement hoarding for artists to live in while they design a commercial for the brand based on... Read More »
Fanta Promotes a New Taste with an Edible Print Ad in the Middle East
Fanta is making the most of its advertising. Coca-Cola’s orange soda brand has released an edible print in a range of the Middle East lifestyle publications to promote the new... Read More »
